Retail TouchPoints

APRIL 29, 2022

The cannabis market is chock-full of innovative business models and in-store experiences; in fact, some of the most creative and memorable store models have come from this fast-growing category. CPG and DTC brands are exploring new ways to build customer engagement across all channels. Central time. The Cannabis Pop-Up Experience.

Payments 248

Payments eCommerce Events Payment Services 248

Retail TouchPoints

MARCH 25, 2021

” Arguably, however, Google’s pronouncement that it would not replace third-party cookies with any kind of alternate tracking ID when it stops supporting them on Chrome in 2022 has generated more frantic concern from marketers than these legislative and regulatory changes. The change will be a reckoning for the advertising industry.”.

Retail 264

Retail Consumer Social Media POS 264

Retail Technology Review

DECEMBER 2, 2020

This year’s Black Friday saw a major increase in the use of digital marketing channels compared with 2019 as retailers brought Black Friday to consumers in their homes via their laptops, smartphones and other devices, omnichannel customer engagement company Emarsys finds.

Omnichannel 70

Omnichannel Marketing Retail Channel 70

Optimizely

MARCH 28, 2017

In fact, a study conducted by Internet Retailer on 33 brands running winback campaigns revealed that 45% of customers who received a winback campaign opened a subsequent message from the brand. DO: Consider reaching out on other channels. The key is crafting a winback campaign that addresses your customers’ individual needs.

Internet Retail 186

Internet Retail Channel Customer Download 186

Retail Technology Review

AUGUST 17, 2021

Email marketing is an essential tool for e-commerce businesses. Despite its reputation as an outdated marketing tool, it’s a channel that could successfully increase your revenue by 1,662%. . By Phill Manson, Director, PAASE Digital.

eCommerce 150

eCommerce Channel Marketing Internet Retail 150

eCommerce Training Academy

NOVEMBER 24, 2019

If you’re involved in eCommerce, digital marketing or technology, consider attending at least one eCommerce conference a year. Internet Retailing Expo. Retail Global Goldcoast. Internet Retailer Conference & Exhibition. Online Retailers. Connect by Channel Advisor. Retail Global.

eCommerce 62

eCommerce Internet Retail Retail Magento 62

Retail Technology Review

OCTOBER 22, 2019

99% of the UK’s top 100 fashion retailers are failing to provide customers with a personalised post-checkout experience by neglecting to send tailored shipping communications to their customer, meaning the majority are missing out on a vital marketing channel, according to parcelLab’s ‘UK E-Commerce Shipping Study 2020: Fashion Edition’.

Fashion 70

Fashion eCommerce Customer Marketing 70

Wiser

OCTOBER 15, 2019

Direct-to-consumer strategies have transformed retail, both in the way consumers shop and how brands and retailers manufacture, market, and sell. As with any successful retail strategy, there are pros, cons, and considerations before fully embracing—or rejecting—D2C. What Does Direct to Consumer Mean? Why Is D2C Popular?

Shipping Costs 92

Shipping Costs Consumer Channel Shipping 92

ChannelAdvisor

SEPTEMBER 5, 2019

Each brand faces a different path to online maturity across each of their primary e-commerce functions: from marketing to selling to fulfilling. But most brands are faced with many of the same questions… How much should I invest in digital marketing? Should I sell directly to consumers? How can I optimize fulfillment operations?

eCommerce 53

eCommerce Fulfillment Internet Retail Download 53

GetElastic

OCTOBER 21, 2022

This is a comprehensive list of top eCommerce experts and influencers with expertise in search engine optimization, branding, digital marketing and growth, digital commerce transformations , B2B eCommerce , and digital commerce technology. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru.

eCommerce 113

eCommerce B2B Social Media Multi-channel 113

ChannelSale

JUNE 13, 2018

In recent times, annually held IRCE (Internet Retailer Conference + Exhibition) has become a hallmark of excellence and inventiveness in the e-commerce industry that online sellers around the world participate in. Nearly 10,000 of the top leaders, executives and marketers attended the event.

Online Retail 65

Online Retail Workshop eCommerce Internet Retail 65

ChannelAdvisor

SEPTEMBER 5, 2019

Each brand faces a different path to online maturity across each of their primary e-commerce functions: from marketing to selling to fulfilling. But most brands are faced with many of the same questions… How much should I invest in digital marketing? Should I sell directly to consumers? How can I optimize fulfillment operations?

eCommerce 45

eCommerce Fulfillment Internet Retail Download 45

GetElastic

DECEMBER 16, 2021

Best headless commerce platform vendors you should be considering: There are a TON of commerce platform vendors in the market (headless and traditional), so it can be overwhelming to try to tell them all apart. Expand to new markets and business models without technical limitations. Number of Employees: 332. Number of Employees: 101.

Magento 113

Magento B2C Merchant Services B2B 113

Retail Technology Review

SEPTEMBER 23, 2020

By Ed Smith,freelance writer Prior to the coronavirus outbreak, you may have read that offline marketing channels such as billboards had seen a significant spike in demand over the last few years.

Omnichannel 79

Omnichannel Retail Channel Marketing 79

eCommerce Evolution

JULY 17, 2019

The stark growth contrast between private label sellers vs. resellers The number #1 traffic source for successful eCommerce merchants The most popular vs. most effective ad channel…spoiler alert – they aren’t the same channel! The most popular channel according to the survey was nowhere near the most effective.

eCommerce 46

eCommerce Drop Ship Internet Retail Download 46

Retail Technology Review

NOVEMBER 24, 2020

Wunderkind, formerly BounceX, the performance marketing channel that delivers one-to-one messages at scale, has acquired SmarterHQ, the advanced segmentation and orchestration engine for enterprise eCommerce.

eCommerce 70

eCommerce Channel Marketing Internet Retail 70

OrderDynamics

JULY 23, 2019

The Art of Retail: Balancing Retail Brand Experience In-Store and Online. In today’s retail market, most large brick-and-mortar retailers have a strong online presence. And how can these two combine to form the perfect retail brand experience? The Full Retail Brand Experience. Beacon Me Up.

Arts 50

Arts Retail Channel Comparison Shopping 50

ROI Revolution

JANUARY 21, 2019

According to Internet Retailer, the cost of advertising on Snapchat has delivered savings of hundreds of percentage points in CPM and CPC, and a survey of online sellers said its “Shoppable Snap Ads” delivered engagement rates that were up to 17 times higher than Facebook.

Social Media 60

Social Media Internet Retail Channel Information 60

Optimizely

FEBRUARY 6, 2018

This true story is one of many examples of personalized marketing failure , or how to really annoy your customers by suggesting products based on vague demographical data such as gender or age. Marketers, you can do better! Here’s how your customer data can better power truly personalized marketing efforts.

Marketing 277

Marketing B2C Customer Data Channel 277

ROI Revolution

JULY 18, 2019

Paid search campaigns stand at the front lines of your digital marketing strategy, and having a general understanding of them can go a long way in bringing more profitable growth to your brand. Paid search is a digital marketing strategy in which advertisers host sponsored results near the top of a search engine results page (SERP).

PPC 68

PPC Mobile Internet Retail Marketing 68

Sailthru

SEPTEMBER 26, 2019

It still leads in online sales but, many other brands have surpassed Amazon’s user experience on the multichannel marketing and customer service side. Nordstrom, a top-performing mobile marketer , delivers relevant mobile push notifications and delivers a seamless flow between website and app. Amazon’s first failing is in mobile.

Other 60

Other X-cart Multichannel Retail 60

ChannelAdvisor

MAY 26, 2017

Will you be at the Internet Retailer Conference and Exhibition in Chicago next month? One-on-one digital marketing strategy sessions (advance booking required). One-on-one digital marketing strategy sessions (advance booking required). Request a 1:1 Digital Marketing Strategy Session.

Workshop 49

Workshop eCommerce Shipping Labels Drop Ship 49

ChannelAdvisor

NOVEMBER 16, 2018

Discovery shopping — the act of shopping as a pastime or shopping without knowing what you are looking for — accounts for 50% of the retail market, by some estimates. However, many e-commerce options are not designed for discovery, but rather for utilitarian experiences or for a hyper-focused market or product.

Blog 45

Blog eCommerce Mobile Jewelry 45

ROI Revolution

JUNE 7, 2018

Dave talked about how consumers don’t think in terms of marketing channels, they think about the experience as a whole, and that’s what your business needs to do to be successful. Seth pointed out that it’s a good news, bad news situation for marketers and advertisers. They want something different.

Mobile 100

Mobile Shipping Costs Multi-channel Presentation 100

Retail Technology Review

JANUARY 21, 2020

2019 saw the retail sector continue to battle to keep ahead in an environment of rapid market, technological and consumer behaviour changes.

eCommerce 70

eCommerce Channel Technology Consumer 70

ESW

JULY 1, 2019

“A low gross profit means that relative to industry peers, you struggle to create profits on sales,” says Marketing Professor Neil Kokemuller. If brands are not happy with the profit margins on a product, they can turn to their marketing and sales strategies to raise prices and increase margins.

Small Business Retail 60

Small Business Retail Customer Retention Accessories Magazine 60

Salsify

JUNE 29, 2017

Digital Marketing Team Leader, Sarah Krampe, saw a gap in how Escalade Sports was distributing its product information to retail customers that ultimately slowed web, ecommerce and traditional sales channels.

Channel 60

Channel Information eCommerce Customer 60

ChannelAdvisor

MARCH 8, 2017

In fact, marketplaces now make up approximately 50% of the global online retail market. Major marketplaces like Amazon, Walmart, and new marketplaces like Pricefalls, are outpacing retail growth because of competitive, endless aisle concepts. This is why we are seeing brands going direct to consumer to broaden their reach.

Retail 40

Retail Consumer Electronics Multichannel eCommerce 40

ChannelAdvisor

AUGUST 28, 2019

Throughout the marketplace’s decades-long history , the company has set new standards and reset customer expectations across the entire landscape — from marketing to selling to fulfilling. In the era of Amazon’s massive resources and grand plans, is there anything competing retailers can do to get ahead? Download the full report here.

eCommerce 49

eCommerce White Paper Download Internet Retail 49

OrderDynamics

AUGUST 3, 2017

Being in retail today, you know that Amazon is the juggernaught. Today, they are the main market mover and shaker. An ecommerce Business Insider report in Feb 2017 noted that “ 43% of all online retail sales in the US went through Amazon in 2016 ”. Stating that retail is a hypercompetitive market, is hardly news.

Retail 57

Retail eCommerce Definition POS 57

BigCommerce

MAY 4, 2018

The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. What Is IRCE?

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Retail TouchPoints

NOVEMBER 19, 2020

An engaging welcome series on email, SMS and other marketing channels has become a must for any serious ecommerce retailer. With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail.

Retail 287

Retail Channel Internet Retail Social Media 287

ROI Revolution

JUNE 27, 2019

Your product should be marketed as functional, then emotional, then inspirational. For IRCE 2019 Day 2, Eric Dean, CEO and founder of Whereoware and Andrew Cullen, Digital Marketing and Communications Director at WaterCraft Group and Yamaha Motor Corp. Human: Take off your marketer hat and put on your human hat.

Merchant Services 87

Merchant Services Customer Experience Blog Improvements 87

ROI Revolution

JUNE 8, 2018

Eloquii is a fashion retailer that caters to women sizes 14+. Mariah discussed the incredible importance of quality data in relation to your marketing plan, and the role that technology plays in collecting and utilizing that data. ” The next session was from Internet Retailer Research Director, Fareeh Ali.

Payment Services 60

Payment Services Payments Customer Experience Technology 60

Profitero

JUNE 7, 2017

This Q&A originally appeared in Internet Retailer. Online grocery shopping is widely regarded as the fastest growing segment in the overall grocery retail market. food and beverage sales currently to as much as 20 percent by 2025 – a $100 billion market opportunity. percent of total U.S.

Food and Beverages 60

Food and Beverages Merchant Services eCommerce Channel 60

OrderDynamics

JUNE 13, 2018

The possibilities seem endless now that the Internet is a core part of our lives. Related: Omni-Channel Retail Means Omni-Channel Social. Weird Retail and Omnichannel Trends. The Internet in Numbers. The Internet Facts and Statistics 2018 infographic reveals some amazing stats. billion users?

Social Media 52

Social Media eCommerce Retail Omnichannel 52

Inflow Insights

JULY 12, 2018

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Omni-channel marketing reports.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160