UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? Ask yourself: what is the mobile touch point during your customer’s journey?

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Mobile Merchant Services Technology Fulfillment 150

Retail TouchPoints

OCTOBER 4, 2023

Investing in digital channels can make the difference between a highly profitable pivot and stock waiting in the warehouse for the end-of-season sales. Across multiple channels, they provide an ever-present buying influence for consumers — which is particularly useful when flash sales or immediate focuses on certain products are needed.

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Omnichannel Merchant Services BigCommerce Payment Services 256

Retail TouchPoints

AUGUST 19, 2022

Faced with an endless number of brands, product options and channels to shop through, consumers are looking for the perfect combination of “value” and “values.” Retail TouchPoints (RTP): How have shifts in consumer behaviors and expectations impacted the way retailers invest in technology? But has it changed their priorities at all?

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Technology Shipping Costs Omnichannel Mobile 248

Retail TouchPoints

AUGUST 17, 2022

Add the increasing CPC costs at all sorts of paid advertisement channels and harsher competition to that, and you get a not-so-rosy outlook for the market altogether. Referrals are trustworthy brand awareness channels with low customer acquisition costs (CAC) and sustainable, organic ways to acquire customers. in 2019 to 14.9%

eCommerce 359

eCommerce Payment Services Channel Social Media 359

Retail TouchPoints

MAY 2, 2024

This trend is further fueled by the younger demographics, particularly millennials and Generation Z, who are more open to adopting new technologies and are looking for payment methods that reflect their mobile-first approach. Regional and Cultural Nuances The contrasting strategies between the U.S.

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Customer Retention Payment Services Gifts Marketing 250

Retail TouchPoints

NOVEMBER 13, 2020

As we approach the traditional sales window ahead of the holidays, retailers and brands have to move quickly to adjust their digital strategies due to the coronavirus pandemic. For those brands that haven’t thought much about their m-commerce strategy — don’t worry. Don’t just take our word for it. Recommendations for Success.

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Mobile Multichannel Retail Social Media 176

Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

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B2B eCommerce BigCommerce Omnichannel 222

Retail TouchPoints

OCTOBER 10, 2023

At the same time, retailers are acutely aware that ecommerce sales are continuing to grow as a percentage of overall holiday spending and, within that percentage, mobile sales in particular are skyrocketing. eMarketer expects retail mobile commerce sales to account for 43.4% In 2024, mobile commerce sales are expected to hit $534.18

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Mobile Retail Social Media Payment Services 232

Retail TouchPoints

SEPTEMBER 6, 2022

But for retailers, having an online strategy isn’t enough — especially if it’s an outdated one, and only designed for one generation. That’s why Synchrony partnered with payments startup Skipify, which enables purchases instantly across email, text, social and other channels. Your grandma shops online. Many baby boomers do.

Merchant Services 251

Merchant Services Payment Services Financial Services Omnichannel 251

Algopix

JULY 1, 2023

With the rise of e-commerce and the availability of multiple online platforms and marketplaces, it can be challenging for businesses to effectively manage their listings and reach their target audience across different channels. This is where multi-channel listing solutions come into play. What are Multi-Channel Listing Solutions?

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Multi-channel Channel Multichannel eCommerce 105

365 Retail

APRIL 20, 2024

Join them at the Retail Technology Show at London’s Olympia on April 24 & 25, 2024, where they will demonstrate pioneering solutions designed to transform customer engagement. The post Revolutionising Retail: refive Showcases Innovative In-Store Touchpoints at London’s Retail Technology Show appeared first on Retail News and Events.

Technology 57

Technology Retail Customer Retention Customer Data 57

Kissmetrics

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Marketing 363

Marketing Document Channel Social Media 363

Retail TouchPoints

JULY 20, 2022

While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of change. Technology moves at lightning speed and customers get more and more sophisticated and demanding. The result? Loyalty programs. Loyalty programs.

Omnichannel 247

Omnichannel Retail Mobile Social Media 247

Kissmetrics

JUNE 3, 2021

This is called influencer marketing, and it can be a very successful strategy if you execute your campaign correctly. Let’s find out if you should try this strategy yourself. The couple hosts a 20-minute travel TV show on Channel One Russia that takes viewers behind the scenes of their online photos.”.

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Marketing Games Download Social Media 270

Retail TouchPoints

JULY 27, 2022

To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs. With that in mind, here is a look at five strategies that can help grocers optimize online integration of their grocery store.

Payment Services 237

Payment Services Shipping Costs Omnichannel Fulfillment 237

Retail TouchPoints

OCTOBER 21, 2020

That’s a question we’ve sought to explore in the CodeBroker Mobile Coupon Survey. One of our key findings: millennials are increasingly interested in, and highly likely to respond to, mobile coupons — but only if those coupons are presented to them through preferred channels and with the right offer. The Mobile Tipping Point.

Marketing 196

Marketing Mobile Customer Loyalty Channel 196

Optimizely

APRIL 19, 2018

You already know that voice is a growing trend in technology, but do you know exactly how big it really is? With 75% of households expected to have a voice-enabled device by 2020 , voice is far more than a trend: it’s the fastest growing technology since the iPhone. Is it on your website or mobile app? In their home?

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B2C Channel Payment Services Customer Experience 207

Retail TouchPoints

DECEMBER 15, 2022

The convenience retailer and pizza chain’s partnership with Salesforce helped it consolidate fragmented technologies and automate its personalization strategy, allowing Casey’s to send 200 million personalized communications every month with messaging tailored to each customer’s purchasing history. 6 billion engagements captured. .”

Arts 256

Arts Mobile Customer Loyalty Customer Data 256

Retail TouchPoints

DECEMBER 13, 2023

So it’s no surprise that 47% of executives believe that store design and experience have become more critical to their brand strategy over the past year, according to Retail TouchPoints research. But underneath this positive blanket statement are a lot of nuances. Cornelius: We’ve seen engagement-driven concepts with more community stores.

Sporting Goods 270

Sporting Goods Technology Omnichannel Operations 270

ESW

APRIL 5, 2023

While every brand with a DTC channel dreams of a sudden surge in website traffic, too much of a good thing can do irreparable damage to even the most established online retailer. Preparing a DTC channel for peak season is a must for growing revenue and preserving brand reputation.

Channel 78

Channel Merchant Services Payments Payment Services 78

RTP blog

APRIL 25, 2017

Not bad for a technology that’s little more than a decade old. But despite mobile’s meteoric growth as a sales catalyst, the actual number of transactions completed on mobile devices remains low: $60.2 But some people are asking whether mobile has betrayed its promise as the newest and most promising channel.”

Mobile 150

Mobile eCommerce Fashion Channel 150

RTP blog

SEPTEMBER 18, 2017

So you go to the retailer’s app or mobile site, scan the barcode and find the sweater in your size. This may sound futuristic, but this scenario is possible today largely because of the power and growing ubiquity of mobile. American consumers spend an average of five hours a day on their mobile devices.

Merchant Services 300

Merchant Services Multi-channel PayPal Mobile 300

BigCommerce

JUNE 5, 2018

Businesses are living in an era of wealth, liquidity and mobility. In fact, traditional and digital-native brands across the globe are working fast to implement similar strategies. But more than 50% of Americans begin their product search on Amazon, so it’s wise to think of Amazon as a sales channel rather than a competitor.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

Retail TouchPoints

JUNE 13, 2023

When Houle started with Aldo Group as Senior Director of Digital Technology, “We were primarily focused on digitalizing our retail experience across all channels,” he said in an interview with Retail TouchPoints. It involves not just the right technology but also the right skills, processes, and culture.

Supplies 225

Supplies Customer Experience Technology Omnichannel 225

Retail TouchPoints

MARCH 25, 2024

Content Marketing, advertising and digital practitioners can expect candid conversations on new channels and tactics that drive acquisition and retention. Commerce Retail executives and analysts will explore the future of commerce and how the convergence of content, community and commerce will drive future technology investments.

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Retail Article Omnichannel Customer Experience 208

Retail TouchPoints

DECEMBER 20, 2023

The retailer has built, tested and optimized mobile-based technology to help associates feel equipped, informed and connected to serve customers across all channels. Let’s begin the countdown… 5. Why it Matters: In 2023, we saw employee turnover reach record highs.

Retail 231

Retail Supplies Merchant Services Social Media 231

Groove

APRIL 16, 2024

A few of these key features include things like a drag-and-drop online store builder, automated inventory management tools, multi-channel selling, and an advanced suite of marketing and SEO tools. This allows eCommerce store owners to unify customer data, insights, and interactions across sales, marketing, and customer service channels.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Retail TouchPoints

OCTOBER 25, 2023

Check out the Retail Strategy & Planning Series on-demand. Technology may be able to alleviate the problems of multi-tasking associates, but only if retailers invest more in employee-facing solutions. That’s why retailers focusing on EX are building mobile apps.

Multi-channel 315

Multi-channel Customer Experience Mobile Improvements 315

Retail TouchPoints

APRIL 12, 2022

Ecommerce, along with other digital channels, took center stage as new shopping habits formed and expectations drastically shifted. Here’s what we can expect by 2032: Ecommerce will be your main shopping channel: Expect to shop digitally-only for most of your clothes, groceries and other shopping needs.

Home Furnishings 346

Home Furnishings Shipping Costs Apparel Clothing 346

retailnext

NOVEMBER 5, 2019

Mobile marketing is a digital marketing strategy that targets audiences across multiple channels, and it takes advantage of the mobile technologies that have disrupted the way shoppers interact with brands. Mobile technology focuses on customization and personalization, which means mobile marketing should as well.

Mobile 52

Mobile Marketing Social Media Retail 52

GetElastic

APRIL 11, 2023

The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. One of the most powerful recent commerce technologies is headless commerce. Headless commerce is a method of dividing the front-end and back-end aspects of an eCommerce platform.

Payment Services 147

Payment Services Payments Social Media Mobile 147

Retail TouchPoints

AUGUST 26, 2021

Conversational marketing enables marketers to build brand equity and improve campaign performance by transforming the customer experience through a combination of strategy, approach and technology. Despite the demand, there remains an opportunity gap for retail brands to adopt two-way channels and a conversational mindset.

Consumer 312

Consumer Marketing Mobile Customer Experience 312

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214

RTP blog

AUGUST 30, 2019

This extreme personalization of the in-store beauty customer experience can be seemingly difficult to replicate across digital channels, where consumers are increasingly looking to be serviced to the same, if not a better, degree as they currently are in stores. And quite honestly, they have every right to that expectation.

Customer Retention 150

Customer Retention Department Stores Customer Experience Fashion 150

Retail TouchPoints

JUNE 11, 2021

Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue. Providing Various Payments Technologies. Tying Channels Together. These options provide both safety and convenience for shoppers and retailers alike.

Payment Services 184

Payment Services Payments Retail Sporting Goods 184

Retail TouchPoints

JULY 1, 2021

As the department store sector aims to reinvent itself for retail’s digital age, iconic retailer Neiman Marcus Group (NMG) is investing rapidly in technologies that will elevate its integrated luxury retail strategy across all channels. Kupbens: When COVID began to wreak havoc in the U.S.

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Omnichannel Technology Channel Department Stores 262