Klaviyo

DECEMBER 5, 2017

While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? But first, let’s dive into a few data-driven predictions for ecommerce in 2018. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce PPC Marketing Strategies. #4:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Groove

JANUARY 4, 2021

So, the Groove Commerce team took over the company's three paid media accounts: Faux Panels, Faux Wood Beams and Faux Columns. The company's paid media strategy encountered two main problems. Here was our plan: Understand the company's current paid search strategy. Groove Commerce is here to help! Conclusion.

Improvements 370

Improvements PPC Recommendation Shopping Carts 370

Retail TouchPoints

DECEMBER 5, 2022

Growth markets include food, personal care, fashion, beauty products, toys, electronics and furniture amongst many other categories. Japan’s cross-border ecommerce market is growing as well: today it’s a $2 billion (USD) market, estimated to reach over $5 billion in 2030, and where new opportunities lie for U.S.

Shipping Costs 173

Shipping Costs Leisure Electronics PPC 173

Kissmetrics

OCTOBER 6, 2021

D2C companies, by definition, take out the middleman and sell their products “direct to consumers.”. Warby Parker isn’t the first D2C eyeglasses company, but they are one of the first to make it cool. Successful D2C companies build relationships with their customers from the start. Is Amazon a D2C company? Warby Parker.

Subscription 252

Subscription eCommerce Marketing Reference eCommerce 252

Inflow Insights

JUNE 26, 2020

One of the more frustrating aspects of being a client of an eCommerce marketing agency is feeling left in the dark about what work is being done and when it’s being done. Clients shouldn’t feel like they need to have “faith” in their digital marketing agency. We were in the same boat before we started to transition to agile.

PPC 78

PPC eCommerce SEO Definition 78

ROI Revolution

FEBRUARY 10, 2022

We’re excited to be sharing the insightful analysis of the answers in our upcoming 2022 State of Digital Marketing Survey, which will be released by the end of Q1. There, you’ll uncover an in-depth look at the data segmented by role, industry, company revenue, and more. Top Trends for Ecommerce Marketers in 2022.

Marketing 78

Marketing Social Media White Paper PPC 78

Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

PPC 109

PPC eCommerce Marketing SEO 109

Kissmetrics

OCTOBER 6, 2020

The worldwide pandemic and the growth of remote work continues to boost ecommerce growth. This is a huge opportunity for ecommerce companies that are ready for this change. Your ecommerce business will need help. Choosing the right marketing company can be the difference between failure and success.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

Prisync

JULY 19, 2017

Here are some tips on how to spend wisely your ecommerce marketing budget, and get rid of the hole by the ROI you’ll make. Know/Segment your audience: This is the most 101 tip for all companies who promote their products. My point here is to learn from your black hole mistakes or prevent falling there in the future.

eCommerce Marketing 41

eCommerce Marketing eCommerce Marketing Channel 41

Groove

FEBRUARY 2, 2022

Facebook, Instagram, TikTok and LinkedIn are a few social platforms that are proven to increase visibility and help your company convert new customers. In fact, PPC was ranked as one of the top three best channels for high-volume leads in 2020, according to Formstack. Paid Search. We’ll be in touch!

Customer 150

Customer Customer Retention Merchant Services PPC 150

Omnisend

MARCH 21, 2021

Only about a third of new companies make it past their first decade, so we’re not kidding when we say scaling at the right time could impact the health of your business for the rest of its life. That’s where marketing comes in. It’s a great way to ensure customer retention and keep your eCommerce store top of mind.

Marketing 142

Marketing Social Media PPC Customer Retention 142

Inflow Insights

AUGUST 25, 2021

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The preferred “choices” eCommerce merchants articulate to us is generally between Facebook (and Instagram) Ads vs Google Shopping (and Paid Search) Ads. How should you use these platforms together in your eCommerce marketing strategy?

PPC 156

PPC eCommerce Social Media Channel 156

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. A marketing company often grows into a full-service agency — operating in multiple sectors and industries.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

BigCommerce

MARCH 23, 2017

PPC advertising is equal parts art and science. return on ad spend some companies like Spearmint LOVE see on Facebook. If you’re running a PPC campaign, then you have a clear idea of what keywords are your top performers. Of course, with so much opportunity comes a cost. Visibility isn’t cheap. Your current text campaign.

PPC 408

PPC BigCommerce Recommendation Apparel 408

Store Growers

JULY 14, 2023

Disruptive Advertising Best for: Mid-size to large businesses, especially for those looking for a full-stack marketing services provider. Services : Full-stack of digital marketing services. Those include PPC management, paid social, eCommerce, analytics, lifecycle marketing, eCommerce, Growth Marketing, SEO, etc.

Social Media 91

Social Media SEO PPC Management 91

Algopix

SEPTEMBER 26, 2023

Enhancing Competitive Advantage: By addressing unmet customer needs, businesses can gain a competitive advantage over rivals who are not as responsive to market gaps. Reducing Risk: By thoroughly analyzing the market, businesses can reduce the risk of entering saturated or declining markets and increase the likelihood of success.

eCommerce 129

eCommerce Marketing Social Media Supplies 129

Inflow Insights

DECEMBER 14, 2021

As an eCommerce brand that sold trendy design-driven apparel and other products, Skreened was missing out big by not running Google Shopping campaigns. Due to previous lackluster performance, the company hadn’t run Shopping campaigns in two years when they finally came to Inflow. Want similar results for your eCommerce store?

PPC 103

PPC Apparel eCommerce Merchant Services 103

FastSpring

DECEMBER 18, 2020

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. A 2018 survey found that nearly half of companies make 50–74% of all their corporate purchases online.

B2B 148

B2B eCommerce Payment Services SEO 148

Inflow Insights

SEPTEMBER 17, 2019

We have seen that eCommerce marketers tend to chase keywords with a high search volume. For example, take a look at one of our eCommerce clients in the moving company niche. Long tail searches for eCommerce are often less broad and more targeted to the people at the bottom of the marketing and sales funnel.

eCommerce 120

eCommerce SEO PPC eCommerce Marketing 120

Algopix

AUGUST 10, 2020

2020 will be remembered as a remarkable year for eCommerce. As an eCommerce marketer, you need to identify shifting trends and adjust your business strategies accordingly. We are currently viewing a disruptive trend whereby white-label products are thriving and snagging market share from large brands.To

eCommerce 78

eCommerce Channel PPC Gifts 78

ROI Revolution

JULY 6, 2017

This makes traffic monitoring one of the best key performance indicators to measure, as it tells you bundles about the strength of your online presence and marketing campaigns. Traffic Source – Active PPC Measurement. A core aspect of strong ecommerce marketing strategy is lead generation.

eCommerce 96

eCommerce PPC Download Improvements 96

Kissmetrics

AUGUST 8, 2017

Now that we’ve covered that, let’s move on to the next large mistake I see marketers making. Let’s say you work for a French language learning company “Le French”. Your company sells “Learn French Fast” online course and offers a free DVD set with the purchase. Mistake #2. Your Traffic Is From The Wrong Buyer’s Stages.

eCommerce Marketing 240

eCommerce Marketing Automotive Improvements eCommerce 240

ROI Revolution

JANUARY 3, 2020

The CCPA allows Californians to know the specific information a company has on them – meaning companies are required to disclose this information. Consumers in California can also tell companies not to share or sell their data with other companies. Brick-and-Mortar Faces Increasing Bankruptcy. Over 9,300 U.S.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Inflow Insights

NOVEMBER 11, 2021

So, how should you use these platforms together in your eCommerce marketing strategy? If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume to target in your Google PPC ads yet. Here are the basics: Facebook Ads. Other Factors to Consider.

Social Media 125

Social Media eCommerce Recommendation PPC 125

Ecommerce Platforms

MAY 2, 2018

Kiri Masters and Julie Spear sit down with expert guests for high-level discussions about ecommerce strategies, trends, and innovations. Ecommerce Marketing. Ecommerce and marketing go hand in hand, which is exactly why Robert Kilonzo created this podcast. Exposure Ninja Digital Marketing Podcast.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

ecomdash

DECEMBER 26, 2018

affiliate marketing spend is expected to rise to $6.8 81% of brands include affiliate marketing as part of their brand growth strategy. 16% of all online orders are generated through affiliate marketing. Affiliate marketing has the power to increase your ecommerce revenue, so here are 7 reasons why it’s vital to success.

eCommerce 108

eCommerce Marketing SEO PPC 108

Ecommerce Platforms

AUGUST 20, 2021

Copysmith can create category content, product descriptions, headlines and rewritten content, taglines, and PPC ads. As mentioned above, this is a service intended to simplify the whole content creation headache many companies go through when building their stores and blogs. New company with room to grow. Landing pages.

Blog 118

Blog Shopify Article SEO 118

Omnisend

MAY 18, 2021

At the same time, Verda provides CBD ecommerce stores with a killer marketplace where dispensaries can enjoy curating a complete list of store profiles and benefit from delivery affiliates. Lastly, Uber, Eaze, and such companies can assist in expanding geographical outreach. Final Verdict.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

ROI Revolution

FEBRUARY 28, 2020

Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. PPC Advertising Growth: What Happened in 2019? paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2 billion.

Multichannel 99

Multichannel Mobile Search Marketing PPC 99

Inflow Insights

DECEMBER 26, 2018

What would it look like to find the best eCommerce agency for your company? We’ll also share some decision-making criteria you can use when evaluating an eCommerce agency. Note: At Inflow, we work with dozens of eCommerce companies to increase traffic, conversions, and sales. Get started now.

eCommerce 117

eCommerce Article PPC Improvements 117

Inflow Insights

APRIL 6, 2021

Is it worth targeting long tail keywords for eCommerce websites? eCommerce marketers tend to chase keywords with a high search volume. Our eCommerce clients regularly bring in traffic and revenue from long tail keywords. Take a look at one of our clients in the moving company niche.

eCommerce 99

eCommerce SEO PPC Recommendation 99

ROI Revolution

MARCH 4, 2020

If you’re interested in discovering best practice strategies and tactics for success that will transform you into an expert of all things digital and ecommerce marketing, then this is the podcast for you! Expect personality, witty banter, priceless insights, and fascinating facts that will keep you up-to-date with emerging trends.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Shopping Signals

MARCH 16, 2023

In this article, we’ll take a look at the risks of focusing solely on paid traffic and ignoring SEO for ecommerce. When it comes to driving traffic to your website, there are two main options: pay-per-click (PPC) advertising or search engine optimization (SEO). Overview Of SEO SEO is an essential part of ecommerce marketing.

SEO 52

SEO eCommerce PPC Payment Services 52

ROI Revolution

JUNE 3, 2020

PPC + SEO = SERP domination. Combining PPC and SEO will boost your site traffic and brand awareness in both the long and short term. Good PPC maximizes your immediate return and optimizing your SEO consistently increases your brand authority over time. Tracking and measuring your SEO and PPC campaigns.

PPC 88

PPC SEO Automotive Mobile 88