Shopping Signals

MARCH 16, 2023

You may have heard about the benefits of paid traffic and SEO, but do you know which is better for your business? Ignoring SEO will cost you in the long run and result in lost profits. In this article, we’ll take a look at the risks of focusing solely on paid traffic and ignoring SEO for ecommerce.

SEO 52

SEO eCommerce PPC Payment Services 52

Inflow Insights

MAY 7, 2020

One of the first questions to come to mind was: How is this going to impact merchant Shopping Ads, the bread and butter for any eCommerce PPC strategy? Also ideally, we can segment it separately so we can better understand how our PPC and SEO efforts are impacting PPC and SEO results, with and without this new traffic.

PPC 117

PPC SEO eCommerce Fashion 117

Store Growers

SEPTEMBER 5, 2021

Google Keyword Planner (GKP) is a free tool inside of Google Ads that lets you research keywords you can use for your advertising or other purposes (like SEO). So if we’re talking data accuracy, we’ll have to make do with this comparison. How to Use Google Keyword Planner for PPC. Using Google Keyword Planner for SEO.

PPC 164

PPC SEO Article Payment Services 164

Ecommerce Platforms

JUNE 22, 2023

Pros and Cons Website and Store Building Marketing and Customer Engagement Store, Inventory, and Order Management Pricing Customer Support and Integrations Shopify or Shoplazza: Which is Best? Pros and Cons Let’s start with perhaps the better-known solution in this comparison. Pros and Cons What is Shoplazza? What is Shopify?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

BigCommerce

JULY 13, 2017

For online brands looking to expand into new markets, eBay is often overlooked in favor of Amazon or selling on Facebook. In fact, eBay has quite a few things going for it in comparison to other channels you might consider. Damon Didier, VP of Marketing at Office Furniture Source. It’s much easier to get set up on. Final Word.

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

Kissmetrics

FEBRUARY 2, 2018

People think SEO is all about traffic. Yes, if you do it correctly, SEO should bring in lots of traffic. Ultimately, though, SEO is about revenue. The problem is that it leaves a giant, black hole in your SEO strategy where it matters most: The bottom line. Treat SEO like PPC. That’s a good start, of course.

PPC 185

PPC SEO Blog B2B 185

Korona

JANUARY 14, 2021

Marketing is a critical aspect of any business. Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. All of this is made a whole lot more difficult if you’re marketing for a franchise. Digital Marketing Strategies Overview. What Is Franchise Marketing?

Marketing 52

Marketing Payment Services Social Media POS 52

Inflow Insights

OCTOBER 21, 2021

In this blog, we’ll walk you through the Google Shopping tracking process we use for our eCommerce PPC clients — a process you can easily replicate with your own accounts. Including the product ID also allows us to run comparisons against Google Ads for the same product. Our team of digital marketing experts is always happy to help.

Merchant Services 113

Merchant Services PPC SEO Recommendation 113

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Creating personalized product recommendations.

B2B 146

B2B eCommerce Customer SEO 146

Kissmetrics

FEBRUARY 10, 2021

Pay-per-click (PPC) ads can add tons of value to your business, attracting and converting new consumers, while widening reach and visibility. If you’re currently not using PPC ads to promote your brand, today is the day to start. 3 Reasons You Should Edit Your PPC Ads. Should you edit your PPC ads? How to Edit PPC Ads.

PPC 284

PPC Search Marketing SEO Consumer 284

Kissmetrics

DECEMBER 9, 2020

The field of ppc (pay-per-click) is constantly evolving. Pay-per-click automation tools allow marketers to automate some tasks by using third-party applications. To start this off, let’s take a deeper dive into what PPC automation is. What Is PPC Automation? Why is PPC Automation a Popular Method? What a relief.

PPC 363

PPC Reference Management SEO 363

Kissmetrics

NOVEMBER 21, 2022

And even with Google, if you want to succeed you have to think beyond traditional SEO and PPC ads because everyone is using traditional tactics. As marketers, this is important to keep in mind because we tend to focus on shiny objects. So, what are marketers doing? If you haven’t thought about global SEO, check this out.

Marketing 43

Marketing SEO Social Media Omnichannel 43

Omnisend

APRIL 28, 2023

Increase your ecommerce sales on autopilot with Omnisend’s automated email and SMS marketing. Expansion of target markets Unlike brick-and-mortar stores, which are limited by their physical location, online stores are only limited by their marketing efforts. Otherwise, they have access to broader markets.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

APRIL 28, 2023

Increase your ecommerce sales on autopilot with Omnisend’s automated email and SMS marketing. Expansion of target markets Unlike brick-and-mortar stores, which are limited by their physical location, online stores are only limited by their marketing efforts. Otherwise, they have access to broader markets.

Definition 88

Definition Shipping Costs Payment Services Merchant Services 88

Omnisend

MAY 7, 2021

Use Omnichannel Marketing. If you haven’t heard of omnichannel marketing , then this can be a great way to increase ecommerce store sales. Take a look at these best practices for acquiring new customers via PPC advertising (aka retargeting ads) to familiarize yourself with the process and how you can set up your retargeting to convert.

eCommerce 148

eCommerce SEO Mobile Subscription 148

Inflow Insights

APRIL 17, 2020

Content decay — where web page traffic or keyword rankings reach a peak and begin to decrease over time — is a topic that’s growing in popularity in the digital marketing community. Note: We’ve been helping eCommerce companies with their SEO for over a decade. What Is Content Decay? Go to Sort Type > Absolute Change.

eCommerce 89

eCommerce SEO Article Other 89

Kissmetrics

JULY 31, 2021

Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? As a marketer, you must understand their behaviors, their personalities, and their needs to convert them into paying customers. Consider using PPC ads to increase traffic in the first instance.

Download 361

Download Social Media Subscription Customer 361

ChannelAdvisor

JULY 11, 2017

Approved vendors have exclusive access to numerous marketing tools to help them build momentum— but it takes time and effort to build concerted campaigns. . In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. Amazon Marketing Services.

Multichannel 45

Multichannel Marketing Merchant Services PPC 45

ChannelAdvisor

JULY 11, 2017

Approved vendors have exclusive access to numerous marketing tools to help them build momentum— but it takes time and effort to build concerted campaigns. . In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. Amazon Marketing Services.

Multichannel 40

Multichannel Marketing Merchant Services PPC 40

Blue Winston

JUNE 16, 2021

Managing your Google presence manually wouldn’t be the most time-efficient strategy, hence advertisers tend to implement various tools to maintain effective PPC and SEO campaigns. You won’t have to deal with anything alone since our team provides 24/7 support, plus we have the lowest prices on the market!

PPC 52

PPC SEO Games Management 52

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

eCommerce Guider

SEPTEMBER 23, 2018

What Is Affiliate Marketing: A Step-by-Step Guide To Making Passive Income. Ever wondered what is affiliate marketing? Today we are going to answer this question for you and show you why we think affiliate marketing is an income stream worth mastering. In 2016, around 9% of affiliate marketers made over $50,000 each.

Marketing 28

Marketing Merchant Services Webinar Payment Services 28

Smile.io

SEPTEMBER 8, 2022

Well, that’s why we’re here to help you with 8 tips that are geared specifically towards small business SEO. What is SEO? And what is it not ) Search engine optimization often gets mistaken with search engine marketing. SEO is also (kinda) unaffected by social media. Blog Gabrielle Policella 1.

SEO 67

SEO Improvements eCommerce Social Media 67

Kissmetrics

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. The reality is most marketing tactics require tons of effort and months of planning before you see results. So, what do you do?

Social Media 359

Social Media Travel PPC Recommendation 359

Kissmetrics

JANUARY 31, 2018

This is a heavily commoditized market. If a ‘ Blue Ocean Strategy ’ refers to uncontested markets, tax relief is a very, very, molten lava, red-hot, competitive market. They’re among the highest-priced PPC terms, for instance, reaching up to around $40-50 bucks a click. PPC is one of my favorite marketing tactics.

PPC 197

PPC Information Other Customer 197

Kissmetrics

FEBRUARY 18, 2021

This is where marketing tools come into play. Ubersuggest is an all-in-one SEO tool that provides keyword analysis, competitive analysis, and SEO data. Most of the competitive analysis tools on this list focus on SEO, social, or paid ads. This one gives you a window into your competitor’s email marketing strategy.

Social Media 351

Social Media SEO Blog PPC 351

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

PPC 92

PPC eCommerce Management Seminar 92

Inflow Insights

JULY 13, 2021

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. It’s no secret that email marketing is the driving force behind crucial recurring customer sales. Why Focus on Email List Growth in Your Marketing Strategy? Let’s dive right in.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. Semrush’s PPC Toolkit. SpyFu’s PPC Research. Always test first to see how these forecasts affect your PPC campaigns before making any big changes. Ahrefs’ Site Explorer.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

Inflow Insights

NOVEMBER 15, 2021

Manually chasing down product data from Google Analytics across sources, marketing channels, and date ranges can be a laborious, time-consuming process. In this blog, I’ll walk you through how to use the different sections of this Google Data Studio Report to inform your marketing campaigns and drive the most revenue for your online store.

PPC 112

PPC eCommerce Download Supplies 112

SellBrite

JULY 1, 2019

Fortunately, Walmart Marketplace’s search engine optimization (SEO) works similarly to SEO for Google. The listing above goes one step further and includes a comparison chart that lets shoppers compare one product to two similar products. To increase the likelihood of your products being seen, you have to be on the first page.

Shipping Costs 84

Shipping Costs Shipping Multi-channel Payment Services 84

BigCommerce

NOVEMBER 2, 2017

What Google Analytic’s Model Comparison Tool is, and when [also why] to use it. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. In my mind, there have been three major phases in SEO. 20 Expert Holiday Marketing Campaigns to Drive Sales & Revenue.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Inflow Insights

MAY 5, 2021

Digital marketing services from an agency can generate massive growth increases for your business. So, how do you decide between in-house vs. agency marketing — and know when it’s the right time for your eCommerce business to make a change? Should I Hire or Use an Agency for My Digital Marketing Strategy? Your marketing goals.

eCommerce 147

eCommerce Marketing Social Media PPC 147

BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Kissmetrics

MARCH 2, 2021

Here is a more detailed comparison between the two accounts: Vendor Central: invitation only you sell directly to Amazon Amazon controls the price of items fixed logistical options more advertising options. While Amazon Marketing Services (AMS) is available on Seller Central, you’ll have access to more features as a vendor.

Shipping Costs 259

Shipping Costs SEO Fulfillment PPC 259

Inflow Insights

SEPTEMBER 16, 2019

Real-time conversations move your online customers through the marketing funnel more quickly by building relationships with them. Live chat is the interface of this whole new marketing niche, coined by Drift as: “ conversational marketing.” How does chat perform on different marketing channels SEO, PPC, email, etc.?

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Omnisend

APRIL 30, 2021

It’s any form of advertising that occurs online: content marketing, search engine or social media ads, influencer marketing, and so on. For example, email marketing is a particularly powerful form of online advertising as customers show clear intent when they sign up to receive emails from your brand.

eCommerce 148

eCommerce Social Media Omnichannel PPC 148