Remove Consumer Remove Customer Remove Department Stores Remove Multi-channel
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Why Uncommon Corporate Partnerships are a Must in 2024 (and How to Make Them a Reality)

Retail TouchPoints

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind. However, not all customers behave the same.

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The Average CMO Tenure is at its Lowest Level in More Than a Decade: What Should Retail and CPG Brands Know?

Retail TouchPoints

Executives in this role are caught in a whirlwind of balancing investments with rapidly evolving consumer touch points, staying afloat amidst a sea of trends, strategies and tactics. Authenticity resonates with teams and consumers alike. The pace and complexity are why many CMOs are finding their roles untenable.

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Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

department store chain and British online retailer aim to “redefine the traditional retail/wholesale model.”. Now, Nordstrom will have the exclusive multi-channel retail rights for both brands in all of North America, including Canada, and own a minority stake globally.

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In Luxury Design, ‘Invisible’ Technology Supports the High-End Shopping Experience

Retail TouchPoints

D:R Consumers are now looking for a transformed shopping experience and ways to express themselves through the products they buy. What does this look like in terms of design, and how does this differ from the traditional department store? D:R What does the digitization of shopping look like in a luxury high-end store?

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How to Meet and Exceed Amazon-Driven Customer Expectations 

ESW

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace.

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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

Founded in 1977 by Ken’s mother — fashion designer Josie Cruz Natori, who still serves as CEO — company executives started to notice a shift in consumer behavior in the mid- to late-2000s. Loyalty to those stores used to be 100% — a top customer would go to Neiman Marcus for everything and not go anywhere else.

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The ‘Social Proof’ is in the Pudding: Gartner Analyst Explains the Lure of Livestream Shopping

Retail TouchPoints

With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers. Retail TouchPoints (RTP) : Why are consumers flocking to livestream shopping? For younger consumers, this is an extension of the way they behave online.