ROI Revolution
SEPTEMBER 19, 2023
Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.
Retail TouchPoints
MARCH 13, 2024
Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind. However, not all customers behave the same.
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Ecommerce Platforms
AUGUST 22, 2022
That’s not a bad idea, considering consumers are becoming more and more reliant on chat boxes. One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. But why stop there? Multichannel Support.
Retail TouchPoints
JULY 28, 2023
Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.
SellBrite
FEBRUARY 18, 2020
But launching on multiple sales channels and managing inventory while still maintaining his core business on eBay presented a variety of challenges. In fact, according to Sellbrite research, merchants who sell on three or more channels sell 156% more, and Sellbrite merchants experience over 300% growth after just one year.
Korona
FEBRUARY 13, 2023
It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing. Check out this guide to get more info and ideas on operating a multi-channel retail operation.
Retail TouchPoints
SEPTEMBER 11, 2023
True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV). CTV viewership is growing every year as more and more consumers “cut the cord,” and the vast majority of U.S. But just as the number of CTV viewers is climbing, so is the number of advertisers.
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