Ecommerce Platforms

DECEMBER 18, 2020

As an ecommerce business owner, or someone who plans to start an online business in the future, ecommerce marketing is definitely going to play a role in how you bring in customers and get the word out about your product. It all starts with understanding the basics of ecommerce marketing. What is it exactly?

eCommerce Marketing 223

eCommerce Marketing eCommerce Social Media Marketing 223

SellBrite

AUGUST 9, 2021

With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. So instead of trying to finish more jobs than you can handle each day, let ecommerce marketing automation take a few off your plate and work its magic. What is ecommerce marketing automation?

eCommerce Marketing 157

eCommerce Marketing eCommerce Marketing Merchant Services 157

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. But do you also know what you shouldn’t be doing?

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

Retail TouchPoints

SEPTEMBER 21, 2022

As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the power of social media and online campaigns across mainstream advertising and retail media networks to drive brand awareness and sales.

Consumer 254

Consumer Social Media Technology eCommerce 254

Omnisend

MARCH 31, 2021

And that’s a low number, given that the pandemic caused an estimated 25% decline in consumer spending. Much of that decline is likely tied to brick and mortar stores closing in response to local lockdown rules or general consumer fear of populated spaces. Sustainable Products and Packaging for Environment-Conscious Consumers.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. Therefore, discovery commerce is the only way to cut through the noise and win customer spend in an increasingly crowded ecommerce market.

Consumer 245

Consumer Magazine Social Media Clothing 245

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes. Find out how.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Optimizely

AUGUST 10, 2018

Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. According to Schwartz, when consumers are given too many options to choose from, choice overload kicks in.

Consumer 225

Consumer Arts eCommerce Marketing eCommerce 225

Retail TouchPoints

NOVEMBER 2, 2023

However, in 2020, Google announced plans to make third-party cookies obsolete on the internet in response to greater consumer privacy demands and new regulations. Whether they like it or not, ecommerce marketers are being forced to adapt to a cookie-less environment. But potential obstacles lie ahead.

eCommerce Marketing 214

eCommerce Marketing eCommerce Customer Experience Management 214

Inflow Insights

MAY 14, 2020

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. How has consumer behavior changed? What has been the impact on eCommerce? .

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

Prisync

MARCH 13, 2018

Running a consumer electronics ecommerce store is difficult. Not only do you need to nail down your pricing strategy , but you also need to work out exactly what marketing strategy you’re going to use too. Let’s go with one of the best practice – Fitbit’s marketing.

Consumer Electronics 41

Consumer Electronics eCommerce eCommerce Marketing Electronics 41

GetElastic

FEBRUARY 6, 2019

Despite the ongoing debates and discussions, this choose-your-own style of storytelling is an early indicator of the way users will consume digital content in the future. This could spill over to the way brands choose to deliver marketing communication to their audiences. The 4 takeaways for ecommerce marketers.

eCommerce Marketing 153

eCommerce Marketing eCommerce Marketing Recommendation 153

Optimizely

AUGUST 10, 2018

Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites. According to Schwartz, when consumers are given too many options to choose from, choice overload kicks in.

Consumer 150

Consumer Arts eCommerce Marketing eCommerce 150

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Additional eCommerce Marketing Tactics Worth Considering.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

GetElastic

AUGUST 16, 2019

Throughout the entire shopping journey, consumers take many steps and may face problems at any point which hinder their further progress. Amazon’s reviews are the mirror of what consumers think about the products. Also, work on improving reviews and ratings as you go far. Loyal customers are gems for ecommerce merchants.

eCommerce Marketing 149

eCommerce Marketing Live Chat eCommerce Marketing 149

Onilab User Guides

DECEMBER 28, 2018

Moreover, 57% of consumers are eager to share their personal data to get relevant offers, while 48% of them are even willing to wait longer to get such services. And, if you fail to integrate it with your marketing strategy, you’re likely to lose the race to survive in the ever-growing online retail ecosystem. You’re right.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Smile.io

MAY 18, 2023

Aimless marketing is time-consuming, confusing, and inefficient. Instead, set your store up for long-term success by making a clear plan on how you will approach marketing–also known as a marketing strategy. What is a marketing strategy? It lays the groundwork for every marketing campaign or action you take.

eCommerce Marketing 53

eCommerce Marketing eCommerce Marketing Social Media 53

Retail TouchPoints

JANUARY 3, 2024

In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. It might involve a time-consuming trip across town, navigating traffic and juggling work or family schedules. Speed-to-restock is key in the returns cycle.

Retail 250

Retail Shipping Costs Improvements Customer Experience 250

ecomdash

AUGUST 12, 2019

Technology advances, customers become savvier, and competition online grows – all reasons that it’s time to look at ways to refresh your ecommerce marketing strategy. . We’ve put together a list of four marketing strategies that you should be using, along with some tips on how to implement them. . . #1

eCommerce Marketing 72

eCommerce Marketing Marketing eCommerce Social Media 72

Inflow Insights

APRIL 1, 2020

The drop in search traffic is likely due to their consumers’ behavior. Although things are changing rapidly, the current plan is to focus more on marketing essential baby products to meet current consumer buying habits. Home Improvement. How Some eCommerce Companies Have Chosen to Respond.

eCommerce Marketing 122

eCommerce Marketing eCommerce PPC Marketing 122

Smile.io

MAY 4, 2022

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. Don’t worry, every marketer has been there. With how fast the landscape of ecommerce is changing, it can help to have some fresh growth strategies before you. Use a lightweight store design.

eCommerce Marketing 75

eCommerce Marketing eCommerce Marketing Customer Retention 75

ChannelSale

FEBRUARY 5, 2024

This move enables the business to delve into Overstock’s existing consumer base while reaching out to new groups. This diverse product listing appeals to various preferences and demands, improving the purchasing experience. As these two brands join together, there is excitement about emerging beneficial relationships.

eCommerce 59

eCommerce eCommerce Marketing Demo Supplies 59

Salsify

AUGUST 16, 2021

We need to stay on the front foot of this and really understand … how can we make sure our partners and customers around the world have the right content, assets, and data to engage consumers? … Stephen Thompson, Global Senior Director of Ecommerce and Marketing, The Coca-Cola Company.

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Improvements 78

ESW

JANUARY 9, 2024

Learn how your EU brand can successfully expand into new, global markets. Presenters discuss the top reasons consumers shop cross-border, which shoppers present the best opportunities for brands and how deploying the right logistics strategy improves conversions.

Webinar 78

Webinar Presentation eCommerce Marketing Improvements 78

Retail TouchPoints

APRIL 21, 2023

The demand for robotics and automation across retail logistics is pushed further by the ever-growing global fashion and ecommerce market value. Retail employees on the backend are faced with more labor-intensive work as consumers are showing a greater preference for online shopping.

Marketing 234

Marketing Fashion Order Fulfillment Shipping Costs 234

Omnisend

MAY 15, 2020

Struggle to go live with marketing campaigns powered by fresh consumer insights? Marketers have access to a lot of sophisticated tools that help them collect a huge amount of intelligence about each visitor coming to their website. Want to reduce rework and endless back and forth between design, copy and brand marketing teams?

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Demo 78

BigCommerce

SEPTEMBER 12, 2017

” Hubspot defines it as: “the ability to deliver a seamless and consistent experience across channels, while factoring in the different devices that consumers are using to interact with your business.”. Google defines it as: “ensuring [retailer] marketing strategies are geared toward enabling customers to convert on any channel.”.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

Groove

FEBRUARY 24, 2020

Think about yourself as a consumer. Now, consider your eCommerce website. Is the homepage designed well enough to gain consumer trust? Would you feel comfortable, as a consumer, entering your credit card information on that site? eCommerce Homepage Best Practices. Display a unique value proposition.

eCommerce 367

eCommerce Mobile Customer Retention Web Design 367

Smile.io

MARCH 23, 2022

Using SMS as a form of conversational marketing is an effective way to create genuine connections with your customers and build positive rapport for your brand. It is a customer-centered marketing approach that is driven by a two-way dialogue, enhancing a more one-on-one approach with customers and subscribers.

eCommerce Marketing 66

eCommerce Marketing eCommerce Marketing Customer 66

ChannelAdvisor

APRIL 25, 2022

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. .

Multichannel 97

Multichannel B2C B2B eCommerce 97

ESW

MAY 9, 2023

Alliance enables frictionless cross border e-commerce selling and shipping for European brands 09.05.2023, Hoofddorp – ESW , the global direct-to-consumer (DTC) ecommerce company, and FedEx Express , a subsidiary of FedEx Corp.

eCommerce 78

eCommerce Shipping Costs eCommerce Marketing Payments 78

ChannelAdvisor

APRIL 25, 2022

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. .

Multichannel 95

Multichannel B2C B2B eCommerce 95

ROI Revolution

SEPTEMBER 8, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. September 8. Salesforce ).

Consumer 78

Consumer eCommerce White Paper Mobile 78

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ROI Revolution

OCTOBER 6, 2021

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. Ecommerce data privacy stats.

Consumer 78

Consumer eCommerce White Paper Marketing 78

ROI Revolution

JANUARY 13, 2022

Adhering to consumer data privacy regulations and being transparent about what you do with consumer data aren’t just choices anymore – they’re necessary. New data privacy regulations will continue emerging as consumer data continues to be utilized in new ways for targeting and personalization. Only 59.3% January 12.

Consumer 78

Consumer eCommerce Mobile Social Media 78