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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. The trade-off is long shipping times, another thing Wish is working hard to improve.

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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. That helps dramatically increase productivity while driving improved sales. Hyper-personalized shopping.

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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

Apparel 130
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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. billion in the U.S.

Consumer 290
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How Retailers like Rothy’s and Shinola are ‘De-Risking’ Product Design with Consumer Data

Retail TouchPoints

Technological innovations have optimized and enhanced almost all areas of the retail organization, from marketing to fulfillment, but the process of bringing products to market has been markedly slower to advance. But these legacy processes don’t work as well as they once did, and COVID made that fact hard to ignore. “A

Consumer 264
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Customer Service in the Metaverse: How Retailers Can Prepare for a Whole New (Virtual) World

Retail TouchPoints

One definition most can agree on, though, is that it’s a “virtual world,” and one that already is presenting tremendous opportunities for both brands and consumers. And just as the metaverse will change the way that we shop, communicate and socialize, it will also change how customer service is delivered. Here’s how….

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The Next Generation of Shoppers Needs a Next-Generation Strategy

Retail TouchPoints

strikes Gen Z as cumbersome, slow and old-fashioned. They want shopping to be fast and fun — less of a process. That’s why Synchrony partnered with payments startup Skipify, which enables purchases instantly across email, text, social and other channels. And they represent a market segment that retailers can’t ignore.