Groove

DECEMBER 23, 2020

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. Mobile eCommerce Trends To Look Out For. Offer Native Mobile eCommerce Checkouts.

Mobile eCommerce 370

Mobile eCommerce Mobile eCommerce Social Media 370

Retail TouchPoints

JULY 1, 2022

Ron Johnson, CEO and co-founder of Enjoy Technology. Six years later, Johnson might answer that question differently — his “commerce-at-home” startup Enjoy Technology filed for bankruptcy on June 29, 2022, after a series of setbacks including staffing shortages and dwindling liquidity. His response: “Going to JCPenney.”

Technology 325

Technology Telecommunications Consumer Electronics Electronics 325

Retail TouchPoints

OCTOBER 12, 2023

Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to reconcile their reservations. According to Morning Consult, 52% of consumers are convinced that AI is here to stay. Immersive digital technologies will only continue to expand both in reach and accessibility in the coming years.

Technology 297

Technology Other Consumer Fashion 297

Retail TouchPoints

APRIL 25, 2023

Consumers expect convenient, interactive shopping experiences, from online to in-store and everything in between. For example, Nike now has Nike Fit, a mobile shopping feature that helps customers find their perfect shoe fit using their smartphone camera. New digital opportunities.

Technology 277

Technology eCommerce Shipping Costs Games 277

Retail TouchPoints

AUGUST 19, 2022

Faced with an endless number of brands, product options and channels to shop through, consumers are looking for the perfect combination of “value” and “values.” But consumers aren’t just buying items online and having them shipped to the house. RTP: The recession isn’t impacting retail budgets for technology, which is great.

Technology 278

Technology Shipping Costs Omnichannel Mobile 278

Groove

JANUARY 31, 2022

This payment processing system gives businesses the opportunity to expand their mobile sales tremendously. What Is Mobile Express Checkout? Mobile express checkout is PayPal’s mobile version of their express checkout service. Drive Conversions & Mobile Sales. Email Payment Confirmation. TLS Connection.

Merchant Services 195

Merchant Services Payment Services Payments Mobile 195

Retail TouchPoints

JULY 28, 2020

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift? 12 webinar.

Webinar 274

Webinar Consumer Marketing Consumer Goods 274

Retail TouchPoints

MARCH 14, 2024

Meeting Luxury Consumers Where They Are (Image courtesy Whitman Family Development) The COVID-19 pandemic brought about many changes in the U.S., and one of the most consequential has been the dispersion of individuals away from major city centers enabled by advances in remote work technologies and changing philosophies.

Travel 299

Travel Consumer Shipping Drop Ship 299

Forrester eCommerce

MAY 21, 2020

The COVID-19 pandemic has put a major dent in our mobile lifestyles. But even as many of us shelter in place or stay at home, our smartphones are still with us, offering a necessary link to the outside world. In a typical morning, you can probably expect to receive messages from family members and friends […].

Mobile 264

Mobile Consumer Technology Customer 264

Retail TouchPoints

MAY 8, 2023

While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI.

Marketing 312

Marketing Technology Social Media Recommendation 312

Retail TouchPoints

DECEMBER 20, 2021

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

Consumer 363

Consumer Retail Travel Omnichannel 363

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment.

Webinar 289

Webinar Consumer Payments Marketing 289

Retail TouchPoints

OCTOBER 13, 2023

In an era of goldfish-esque attention spans, short videos have emerged as a powerful marketing tool. Video is Eating the World In 2022, 86% of internet traffic was consumed by video streaming. Businesses are integrating commerce technology into these videos, making it easy for viewers to buy products they see.

Marketing 299

Marketing Technology Games Information 299

Retail TouchPoints

APRIL 11, 2024

But while AI is already delivering big changes to retailers’ bottom lines, it hasn’t yet truly transformed the way consumers shop. Retailers are readying auto-shopping bots that allow consumers to enter very detailed preferences (styles, brands, materials, sizes, prices, etc.) That will happen this year.

Retail 290

Retail Mobile Consumer Operations 290

Retail TouchPoints

FEBRUARY 6, 2024

For much of last year, AI seemed immune to the normal laws that govern the marketing hype cycle: expectations just kept on inflating. The technology, it turns out, largely functions as promised: AI is in fact quite good at making personalized recommendations. The problem is, consumers don’t seem to want them.

Recommendation 298

Recommendation Customer Hobbies Technology 298

Retail TouchPoints

APRIL 25, 2024

Using onscreen QR codes and dedicated URLs, the Shopsense technology makes onscreen content shoppable via mobile devices by directing viewers to a show-specific digital store. Advertising Sales and Marketing at TelevisaUnivision in a statement.

Mobile 273

Mobile Technology Other Marketing 273

Retail TouchPoints

JULY 3, 2023

As consumers, we’ve learned how to adjust to and enjoy new shopping formats. Many of us have become experts at navigating an ecommerce site in seconds, and some of us may even pay for groceries via mobile apps on our smartphones. This flexible architecture enables unrivaled time-to-market for the solutions customers crave.

Consumer 275

Consumer Omnichannel Retail Technology 275

Retail TouchPoints

MAY 15, 2023

Consumers are enjoying the benefits of a hands-free, voice-activated application to help cook a recipe or shop online. Secondly, brands are lagging vis-à-vis serving “conversational consumers.” Brands must anticipate prompts from consumers and respond in various ways, which are then coded in on the back end.

Marketing 263

Marketing Presentation Consumer Recommendation 263

RTP blog

JANUARY 17, 2018

More and more retailers are creating new kinds of shopping experiences — mostly by converging the physical space with digital tools and technologies — to win over customers. The advent of mobile and e-Commerce have fostered high expectations and retailers need to evolve to deliver on their brand promise.

Mobile 300

Mobile Retail eCommerce Shipping Costs 300

UpSellIt

MARCH 13, 2024

Seasonal marketing isn’t just about promoting products or services during specific times of the year, it’s about resonating with your customers as their needs, desires, and behaviors evolve with each season. As the seasons change, so do the lives and priorities of your target audience.

Marketing 128

Marketing Gifts Recommendation Clothing 128

Kissmetrics

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? Geofencing lets businesses advertise to consumers within a specified geographic area. Benefits of Geofencing Marketing. Geofencing May Help With Local Marketing.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Retail TouchPoints

AUGUST 16, 2022

Laws and regulations that protect consumer data — such as the EU’s General Data Protection Regulation (GDPR), the removal of third-party cookie support and Apple’s increased privacy protections — are pushing ecommerce operators to find creative new ways to provide successful personalization. In 2013, he co-founded Fast Simon, Inc.

eCommerce 264

eCommerce Consumer Merchant Services Recommendation 264

Groove

JANUARY 28, 2019

Add in the number of sales made exclusively on mobile devices and the importance of mobile optimization becomes unavoidable. The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. Mobile eCommerce Trends. Offer Native Mobile eCommerce Checkouts.

Mobile eCommerce 270

Mobile eCommerce Mobile eCommerce Social Media 270

Retail TouchPoints

NOVEMBER 15, 2021

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic, engaging and perhaps the best for demanding consumer attention at several different intervals. That includes advertising content — 86% of consumers say they’d like to see more videos from brands. Myth: Video is expensive to produce.

Marketing 278

Marketing SEO Consumer Mobile 278

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? 17, provided plenty of answers in the form of tips, technology use cases, real-world success stories and a raft of innovative ideas.

Consumer 264

Consumer Merchant Services Social Media Technology 264

Retail TouchPoints

OCTOBER 1, 2022

According to a Litmus study , every $1 invested in email marketing yields a profit of $36 —which is quite a return. Moreover, 78% of marketers say email marketing is crucial for the success of a business. Some of the reasons are hidden in the fact that email marketing is personal, customizable, and measurable.

Marketing 298

Marketing Mobile eCommerce Platforms Reference 298

Retail TouchPoints

MARCH 31, 2023

by storm, rising to the top of the app charts and garnering millions of fans, until consumers began to realize the cost of those ultra-low prices — long delivery times and often poor quality products. In cross-border ecommerce there’s a huge TAM [total addressable market] — it’s growing at double-digits ,” said Liu.

Shipping Costs 338

Shipping Costs Consumer Supplies Shipping 338

Retail TouchPoints

JULY 16, 2021

This refers to the uncertainty many consumers feel shopping for fashion items as they try to determine which size is best for them. Depending on the brand, materials and how items are cut, they can either be true to size or require consumers to size up or down. That’s a lot of room for error. Take 1822 Denim as an example.

Technology 264

Technology Apparel Mobile Customer Experience 264

Forrester eCommerce

AUGUST 25, 2020

This past spring, I shared why it’s important that marketers develop a strong mobile strategy to engage with consumers in the right moment and format. While a few months have since passed, COVID-19 still blurs the future of work, commerce, and socializing. Is it safe to travel? To return to work? To enjoy a beer at […].

Mobile 251

Mobile Travel Consumer Marketing 251

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use.

Mobile 214

Mobile Marketing Social Media eCommerce 214

Retail TouchPoints

JUNE 28, 2023

As a result, store design teams are thinking more critically, and intentionally, about their new physical experiences — especially if technology plays a supporting role. Do retailers have interest in technologies that garner a lot of attention and PR?

Technology 288

Technology Consumer Mobile Operations 288

Retail TouchPoints

NOVEMBER 13, 2020

It’s not hyperbole to say entire sectors had to fundamentally change their business models in the past 10 months, and retail has been one of the biggest hit by changing COVID-related consumer habits. . Brands that want to be part of that mobile growth need to start working on their m-commerce strategies now. .

Mobile 205

Mobile Multichannel Retail Social Media 205

Retail TouchPoints

OCTOBER 10, 2023

Despite global economic concerns, consumer spending has remained robust throughout 2023, and retailers are looking forward to a blockbuster Q4 full of holiday spending. eMarketer expects retail mobile commerce sales to account for 43.4% In 2024, mobile commerce sales are expected to hit $534.18 billion, up from $415.93

Mobile 264

Mobile Retail Social Media Payment Services 264

Retail TouchPoints

APRIL 25, 2024

When shopping for technology, we know that many consumers like to do their own research and turn to Best Buy and CNET to help them explore, discover and get inspired by new and exciting technology,” said Jennie Weber, Chief Marketing Officer at Best Buy in a statement.

Technology 255

Technology Consumer Channel Marketing 255

Retail TouchPoints

JANUARY 26, 2021

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Meanwhile, for merchants that had already built their businesses online before the pandemic, a larger addressable market buoyed most, but created scalability challenges for all (including Amazon).

Consumer 312

Consumer Shipping Costs Shipping Small Business Retail 312

Retail TouchPoints

AUGUST 23, 2022

Prior to her current role as VP of Data Analytics & Customer Insights at Amyris , a biology company in the clean beauty, health and wellness and flavors/fragrances markets, she held ecommerce and digital marketing roles at brands like Coca-Cola and Unilever.

Marketing 263

Marketing Beauty and Health eCommerce Consumer 263

Retail TouchPoints

OCTOBER 21, 2020

But what does it take for marketers to move the dial on this market segment and drive them to purchase goods and services? That’s a question we’ve sought to explore in the CodeBroker Mobile Coupon Survey. The Mobile Tipping Point. Marketers can readily leverage a mobile coupon platform to drive sales and customer loyalty.

Marketing 213

Marketing Mobile Customer Loyalty Channel 213