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Albertsons Cos. Aims to ‘Make Online Experiences Fun’ with Shoppable Content

Retail TouchPoints

Albertsons Companies has teamed up with short-form video platform Firework to bring a shoppable livestream video experience to the websites of several of its banner grocery brands, which include Albertsons , Acme , Kings and Safeway. With swipeable, shoppable interactivity, consumers can engage directly with brand and product videos.

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From Product Descriptions to SEO: How Retailers are Putting Generative AI to Use

Retail TouchPoints

The advancements in just three months feel like they should have taken 10 years,” said Darren Hill, Chief Digital Office at BrandX , which owns the Bon-Ton brand , among others, in an interview with Retail TouchPoints. The descriptions do matter, content matters, words matter, and this new AI is incredibly good at it. ”

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A Beginner’s Guide to Amazon’s Sponsored Display Video Creative Feature

Algopix

In the expansive and ever-evolving world of e-commerce, Amazon stands as a formidable platform, offering sellers an array of sophisticated tools to fortify their advertising endeavors. Within this framework, the Video Creative feature elevates the advertising experience by harnessing the captivating power of visual storytelling.

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#RSP20 Webinars Offer Guide for Growth in the New Retail Reality

Retail TouchPoints

Retailers seeking guidance as they look ahead to an uncertain Q4 will find plenty of solid, practical advice in the 2020 Retail Strategy and Planning series of webinars, now available on-demand. Leverage Digital Tech for Touchless Store Experiences. Why Brands Shouldn’t Shun Marketplaces. Why Brands Shouldn’t Shun Marketplaces.

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To Make ‘Store as Media’ a Success, the Retail Industry Needs a Supportive Ecosystem

Retail TouchPoints

During a recent retailX webinar , a panel of executives representing packaging, supply chain operations, data and analytics, digital optimization and in-store experience came together to discuss the potential of the “Store as Media” model , how it operates and what is required for success.

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Best 12 YouTube Channels for Amazon FBA Sellers

Algopix

In the dynamic world of Amazon FBA (Fulfillment by Amazon), staying ahead of the curve is essential for success. As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This is crucial in an ever-changing landscape like Amazon FBA.

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The Best 14 Books for Amazon FBA Sellers to Read

Algopix

In the dynamic world of e-commerce, Amazon’s FBA (Fulfillment by Amazon) program has revolutionized the way entrepreneurs do business. In this comprehensive guide, we present a handpicked selection of the best books for Amazon FBA sellers, designed to empower you with the insights needed to succeed in this thriving marketplace.

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