Groove

SEPTEMBER 24, 2020

Creating an optimized email marketing strategy is key to engaging new and existing customers. Email and SMS help businesses reach more customers, converse with them on a personal level and customize the shopping experience to cater to their interests. Integrate customer data from your eCommerce store ?

Customer Data 322

Customer Data BigCommerce eCommerce Marketing Document 322

Onilab User Guides

DECEMBER 28, 2018

Nate is a business technology expert and a futurist mostly engaged in finding and implementation of the latest technology trends into SMB and startups management and marketing processes. Businesses have been using customer data to boost their marketing efforts for decades. However, the way we gather this data has changed.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. How Klaviyo Helps Build Customer Relationships.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Optimizely

FEBRUARY 8, 2018

Marketing attribution can be a little intimidating. If you’re feeling stressed by the complexity of multi-channel marketing attribution, you’re not alone. If you’re feeling stressed by the complexity of multi-channel marketing attribution, you’re not alone. Centralize your marketing data.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Optimizely

JANUARY 25, 2018

What does it mean to be an empowered marketer? That sounds wonderful — you may think — but what does this have to do with ecommerce marketing? One crucial word: data. One crucial word: data. Empowered marketers are independent, able to work efficiently, and still have time to be creative.

B2C 199

B2C Marketing Channel eCommerce Marketing 199

Ecommerce Platforms

SEPTEMBER 4, 2019

Ecommerce marketing is becoming more and more automated every year. From welcome emails to sales funnels and ad networks, all ecommerce stores should be using some sort of automated marketing tool to ensure a consistent flow of sales and exposure. But which ecommerce marketing software is right for you?

eCommerce Marketing 91

eCommerce Marketing eCommerce Marketing Shipping Costs 91

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization. How does onsite marketing differ from traditional visitor engagement strategies?  What is onsite marketing Onsite marketing examples What is onsite marketing?

X-cart 68

X-cart eCommerce Marketing Live Chat 68

Omnisend

NOVEMBER 5, 2020

These days, powerful marketing automation is common practice for ecommerce stores. In fact, a whopping 75% of companies have at least one marketing automation tool at their disposal. Interestingly, 16% of marketers admit that creating quality automations is their biggest challenge. Reading Time: 7 minutes. Get My Copy.

WooCommerce 148

WooCommerce Marketing Omnichannel Channel 148

Kissmetrics

JULY 7, 2021

Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty. When do we actually achieve a great customer experience in our brands ? Is it something we just have to continually improve and build on as new opportunities roll out?

eCommerce 271

eCommerce Webinar eCommerce Marketing Books 271

Retail TouchPoints

JULY 29, 2020

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Store Associates Gain Access To Up-To-Date Data. We put the customers at the center and really get to know them.

Omnichannel 255

Omnichannel eCommerce POS Operations 255

Omnisend

MAY 10, 2021

Email marketing mistakes are a fact of life—especially for those who are just cutting their teeth on a new list. If you’ve been doing email marketing for any amount of time, you’re probably familiar with the anxiety of hitting ‘send.’ 7 Common Email Marketing Mistakes That Ecommerce Brands Make. Reading Time: 10 minutes.

Marketing 174

Marketing X-cart Mobile Recommendation 174

Retail TouchPoints

JUNE 8, 2022

Retail industry experts often talk about the benefits of bringing together all customer data in one place, but IT professionals know how difficult that is to actually accomplish. Our customers are Gen Z, and they are so unique that they demand the service in the way they want it. Right now, customer engagement is the No.

Social Media 256

Social Media Customer Data Shipping Costs Management 256

BigCommerce

DECEMBER 13, 2017

But Amazon’s dominance offers an upside that is proving lucrative for savvy ecommerce pros who have figured out how to make Amazon work for, not against them. Amazon’s control of market and mindshare isn’t a closed ecosystem. Bill Widmer, Ecommerce SEO & Content Marketing Consultant. They can be advertised using PPC.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Optimizely

OCTOBER 19, 2017

If a customer ignores all your emails, hasn’t visited your site, and hasn’t made another purchase, it’s clearly time to intervene. As a B2C marketer, it’s your job to keep all of your buyers happy and excited about your newest products. But if you’re seeing no engagement at all, those customers are definitely at-risk.

Customer 306

Customer Channel B2C Omnichannel 306

Optimizely

DECEMBER 5, 2017

In our recent study , we found that customer lifecycle marketing is not a focus for most B2C marketers. In fact, it ranked almost at the bottom of most marketers’ priority lists. If you’re ready to stop overlooking lifecycle automation, here’s how to add it to your ecommerce marketing strategy.

eCommerce 150

eCommerce B2C eCommerce Marketing Channel 150

Ecommerce Platforms

MAY 16, 2022

Are you looking for a cloud-based marketing automation solution for your business? Or, are you, like most ecommerce enterprises, wanting to make the best use of your customer data? There are many types of marketing automation solutions, but how do you identify the one that best fits your business needs?

eCommerce 211

eCommerce Shopify Merchant Services Channel 211

BigCommerce

AUGUST 31, 2017

For most, the answer is a resounding “not yet,” which means there is no better time than now to start thinking about your holiday marketing campaigns. This is a balancing act between marketing and operations –– two retail departments continuing to better blend as consumer expectations demand seamless experiences. Focus on SEO.

Marketing 252

Marketing Shipping Costs Multi-channel Channel 252

Optimizely

OCTOBER 26, 2017

It may sound strange, but we’ve found that your company’s most loyal customers have an average of 6 completely different identities in your marketing systems. It’s not because your customers are purposely trying to confuse you. It’s simply the nature of how buyers interact with ecommerce brands online today.

Customer 186

Customer B2C Customer Data Mobile 186

Optimizely

JUNE 8, 2020

If you’re a marketer, here are the questions that probably keep you awake at night: How do I find and isolate the right buyers that I want to sell to, out of a sea of thousands? The answers lie with your Customer Data Platform (CDP). The seed audience is typically a smaller segment, containing your best customers.

Customer 195

Customer Social Media Customer Data Events 195

Klaviyo

MARCH 29, 2018

Being successful at retail means you want to talk to each customer about things that matter most to them–and you want to do it at scale with ALL your customers. Use it to build segments, display specific fields on your profile pages, and pull custom record data into your emails. Next Steps.

Improvements 70

Improvements Customer Workshop Gifts 70

Omnisend

MAY 18, 2021

states have legalized marijuana and cannabis, and CBD retailers stand to benefit from the new marketing opportunities. At the same time, a survey by Rolling Stone reveals that it’s likely the market will spike to an incredible $22 billion by the year 2022. With the coronavirus pandemic, more and more customers are turning to ecommerce.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

365 Retail

SEPTEMBER 26, 2023

Our team is in a strong position to support the rapidly growing European eCommerce market.” This in turn has improved their clients’ customer experience as they can provide assurance that their items will arrive on time, and clients benefit from seeing all delivery and customs data on one platform.

Beauty and Health 59

Beauty and Health Shipping Costs Fashion Shipping 59

Optimizely

SEPTEMBER 21, 2017

Let’s break down a few examples of hidden fields and how you can use them to improve your ecommerce marketing. As a marketer, your goal is to deliver relevant marketing messages to leads and customers. But in order to deliver a user-focused experience, you need usable data. Access to Better Data.

eCommerce 246

eCommerce Reference Information Conversion Optimization 246

UpSellIt

JULY 13, 2023

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. By using an omnichannel approach, retailers gain valuable insights into customer behavior, preferences, and trends.

Omnichannel 103

Omnichannel Multichannel Payment Services Retail 103

Omnisend

MAY 31, 2023

Reading Time: 9 minutes Most marketers who need bulk SMS services tend to think that Attentive is the best SMS marketing tool to interact with their mobile-first audience. It’s a robust SMS platform offering valuable customer data. Omnisend : Best for ecommerce Shopify review: 4.8/5 5 G2 review: 4.5/5

Multi-channel 88

Multi-channel Shopify Omnichannel eCommerce Platforms 88

Optimizely

AUGUST 9, 2018

Traditional Brands Are Moving Aggressively into Ecommerce. “I Jim Edgett, Head of Integrated Marketing at Gamestop. Some traditional retailers and CPG brands have begun to adopt new technologies and realize the full potential of ecommerce and direct-to-consumer. Seamless Customer Experience Wins. Startups can’t do that.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Retention Customer Data Omnichannel 134

ROI Revolution

JULY 25, 2019

Welcome to lucky edition #3 of ROI Revolution’s Monthly Marketing Recap series! Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Marketing News Highlights. Ecommerce + Consumer Packaged Goods. Amazon Prime Day 2019.

Marketing 68

Marketing Social Media Cryptocurrencies Cryptography 68

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . eCommerce is growing (higher, further, faster). Hybrid (omnichannel) marketing is the future now.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Omnisend

MAY 7, 2020

As consumers are increasingly being exposed to generic marketing and distraction only a fingertip away, marketers need to find ways to stand out and from the crowd and provide relevant, personalized and attention-grabbing messaging. Let’s explore the new Splits functionality and how marketers can use it.

Demo 88

Demo Customer Data Information Marketing 88

Smile.io

MAY 15, 2024

Scaling a commerce business is increasing revenue without a significant increase in operating costs. There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io

Payment Services 53

Payment Services Merchant Services eCommerce Payments 53

Algopix

JULY 26, 2023

To effectively reach customers and drive sales, businesses need reliable and efficient website and shopping cart solutions. In this article, we will explore some of the best options available in the market. These solutions cater to various needs, such as user-friendly interfaces, scalability, security, and customization capabilities.

Shopping Carts 126

Shopping Carts Payment Services 3dcart eCommerce Platforms 126

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. You want every interaction to embody brand consistency and offer customer satisfaction. Image Source.

Channel 226

Channel Customer Jewelry Customer Data 226

Omnisend

JUNE 14, 2021

Omnisend is super excited to introduce Customer Intelligence to give nimble marketers a competitive edge when it comes to retention strategies and adjusting acquisition. By design, we’ve created insightful and actionable yet effortless reports to help you uncover targeting opportunities with the highest impact for your ecommerce.

Customer 88

Customer Improvements Marketing eCommerce Marketing 88

BigCommerce

JANUARY 23, 2018

Whether you’re a developer, marketer, entrepreneur or Fortune 500 CEO, there’s an inkling in the back of your mind that perhaps, in the near future, your job or company may be obsolete. Agile marketing that gets these brands to the forefront of customer conversion in a more compelling way than traditional companies. The #1 rule?

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

Optimizely

NOVEMBER 7, 2019

As a marketer, you directly influence two major measures of your brand’s success—LTV and CAC. You might even have the words customer acquisition costs and lifetime value ringing in your ears daily as you search for more efficient ways to convert customers and drive repeat purchasing. Assess the Customer Journey.

Improvements 30

Improvements Channel Events Customer 30