Retail TouchPoints

NOVEMBER 6, 2023

As the divide between digital commerce and in-store shopping shrinks, the spotlight is now on the role omnichannel retail strategies play in both driving traffic to brand’s websites and foot traffic to physical stores. 64% of shoppers usually first visit a brand’s online store when they’re looking for gifts and goods.

Omnichannel 305

Omnichannel Social Media Channel Mobile 305

Ecommerce Platforms

JULY 9, 2022

Support for all kinds of credit card and debit card payments, as well as other payment methods like gift cards. The enterprise version of Shopify, known as Shopify Plus, comes with the Shopify POS Pro service provided as standard, but you will need to contact the company to access a quote for this omnichannel sales solution.

POS 180

POS Shopify Payment Services Shipping Costs 180

Optimizely

FEBRUARY 19, 2021

For my birthday every year, I still receive a tangible gift card to my favorite retailers rather than getting one via email, although other businesses still resort to that as well. How come certain businesses still find direct mail marketing as an effective way to stay top of mind and engage with customers? But what does it all mean?

Marketing 195

Marketing Social Media Shipping Costs Consumer 195

Omnisend

DECEMBER 7, 2021

Reaching out with after-holiday sales campaigns allows you to show appreciation for loyal customers who supported you through the busy holiday season. You can offer relief from the pressure of shopping for gifts and let them treat themselves a little with tempting deals and other perks.

Gifts 158

Gifts Shipping Costs Recommendation Customer Retention 158

Omnisend

JANUARY 6, 2021

Type of Automation Conversion Rate Lift Over Campaigns Abandoned Cart 42.64% 456.63% Omnisend customer data. With consumers clearly responding to cart abandonment efforts, we recommend a multi-touch omnichannel workflow to recapture abandoned cart sales. This may be why welcome messages convert over 50% of the time.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

RTP blog

MAY 18, 2018

Know Your Customers — Then Engage Them Your customers are a varied group of people, with different preferences and behavior patterns. Look at your customer data, and consider transactional and behavioral metrics such as browsing patterns, average order value and purchase history.

eCommerce 150

eCommerce Customer eCommerce Marketing Recommendation 150

lateshipment

NOVEMBER 26, 2023

It covers impulse buyers — who make unplanned purchases motivated by emotional triggers such as peer pressure or “FOMO” from the holiday trends, gift givers — who are purchasing products for others, early bird or last-minute shoppers, and shoppers of different demographics (age, gender, spend threshold, etc). Benefits of real-time tracking 3.3:

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Ecommerce Platforms

AUGUST 29, 2022

Whenever a customer refers someone new to your store, they can receive an automatic reward in the form of referral points. These points can be traded in for anything you choose, from discounts, to free gifts and shipping. You also get automated fraud protection, and live chat customer service.

Shopify 183

Shopify Shipping Costs Live Chat Merchant Services 183

Optimizely

AUGUST 31, 2017

Sometimes brands use less-than-ideal data collection and end up sending targeted messages to customers who don’t actually fit within a specific segment. In this example, the customer doesn’t know why she got this message, but she does know that it’s not relevant.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Kissmetrics

APRIL 20, 2021

The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. BOPUS lets retailers leverage omnichannel experiences to boost online and in-store profits when done well. This makes their products ideal for gift-giving.

eCommerce 282

eCommerce Shipping Multi-channel Mobile 282

Omnisend

APRIL 25, 2021

A few months ago when searching for a unique gift for her book-loving brother, Sue stumbled upon a bookworm’s dream. She found the perfect gift, and the product met her expectations. Chances are likely that Sue will return to the site when in need of a book-themed gift again.

Shipping Costs 78

Shipping Costs Retail Recommendation Gifts 78

Sailthru

AUGUST 13, 2018

Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. When it comes to delivering a modern, omnichannel shopping experience, jewelry brands perform poorly relative to other categories, according to our Retail Personalization Index evaluations.

Jewelry 60

Jewelry Gifts Recommendation Live Chat 60

Sailthru

AUGUST 13, 2018

Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. When it comes to delivering a modern, omnichannel shopping experience, jewelry brands perform poorly relative to other categories, according to our Retail Personalization Index evaluations.

Jewelry 60

Jewelry Gifts Recommendation Live Chat 60

Omnisend

APRIL 26, 2021

Use Marketing Automation to Create a Personalized Customer Experience. The key to personalization is the effective use of customer data. With a healthy and well-stocked subscriber list, you are better able to engage in personalized, omnichannel marketing with automated workflows. Use Social Media and Paid Ads.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

Ecommerce Platforms

MAY 3, 2023

It also syncs customer data automatically. As an added bonus, enterprise-level businesses on Shopify Plus can use API solutions to create workflows with custom apps, or even build their own apps from scratch. This could be an ideal tool to use if you’re using an omnichannel sales strategy and want to sync your data to Shopify.

Shopify 104

Shopify Merchant Services Shipping Costs Payment Services 104

Retail TouchPoints

APRIL 13, 2021

The pandemic is finally ending, but the new/remade world will require a refined approach to the customer experience. Omnichannel now means not just offering services across channels, but also providing seamless communication that connects all touch points. “As use digital wallets, according to data from PayPal.

Consumer 141

Consumer Payment Services Fulfillment Multi-channel 141

Korona

AUGUST 3, 2022

Bridging the gap between offline and online shopping has emerged as one of the first steps to omnichannel success. Integrating your POS and eCommerce site means having a holistic view of your customers and business. Purchase and redeem gift cards at online and offline stores. Leverage better customer data and insight.

POS 52

POS eCommerce Point of Sale Payment Services 52

Korona

OCTOBER 6, 2021

According to Finances Online , 59% of retailers made focusing on omnichannel capabilities their top POS priority in 2020. Therefore, if your winery is still using the traditional cash register with a card reader and no other payment options, you’re not only lagging behind your competitors but, more importantly, losing customers.

POS 52

POS Payment Services Point of Sale Shipping Costs 52

Steve Dennis

SEPTEMBER 20, 2018

First, an engaging rewards program is a foundational element for gathering data and leveraging customer insight. Second, programs that have what amounts to a cash-back feature—as many do when they rely on gift cards as primary redemption vehicles—can often provide discounts more cost effectively than one-size-fits-all promotions.

Workshop 88

Workshop Books Mobile Gifts 88

iVend

NOVEMBER 6, 2023

iVend helps retailers iVend helps retailers to capture and analyse customer data. So it’s essential for retailers to know where their goods are, to be able to replenish shelves efficiently, to be able to move goods between stores, fulfil online orders rapidly and enable omnichannel transactions like click and collect/BOPIS.

Gifts 80

Gifts Management POS Point of Sale 80

Korona

OCTOBER 6, 2021

According to Finances Online , 59% of retailers made focusing on omnichannel capabilities their top POS priority in 2020. Therefore, if your winery is still using the traditional cash register with a card reader and no other payment options, you’re not only lagging behind your competitors but, more importantly, losing customers.

POS 52

POS Payment Services Point of Sale Events 52

Retail TouchPoints

AUGUST 31, 2022

Prediction 2: Operational Excellence will Help Omnichannel Retailers Stand Apart. Melissa Minkow, Director, Retail Strategy, CI&T : “Though ecommerce and mobile commerce sales will continue to grow, brick-and-mortar will still play a key role in holiday, especially when it comes to omnichannel strategy.

Omnichannel 269

Omnichannel Toys Shipping Costs Sporting Goods 269

Smile.io

AUGUST 25, 2023

By giving existing customers points instead of a discount, you give them the option to save their points for an even bigger discount!   Program highlight: omnichannel loyalty program marketing Ecommerce loyalty programs are a great customer retention tool, but only when implemented effectively.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

Omnisend

SEPTEMBER 9, 2021

You have access to a wealth of critical data, such as the type of customer data found in email marketing platforms like Omnisend; consider using it to create a buyer persona. Curating a buyer persona is a vital and effective sales technique that helps you understand your customers and their shopping patterns.

Small Business Retail 148

Small Business Retail Shipping Costs Social Media Omnichannel 148

Omnisend

MAY 22, 2023

Reading Time: 7 minutes Father’s Day is a great opportunity to get the dad in your life that special gift to thank them for being such a great father. There’s a popular and funny — albeit outdated — myth that the perfect Father’s Day gift is either socks or a tie. This can incentivize recipients to take immediate action.

Gifts 78

Gifts Apparel Clothing Hobbies 78

Blue Acorn

SEPTEMBER 13, 2017

If omnichannel centers on the customer, then it makes sense that omnichannel should center on a customer technology: the CRM. If you store customer information in many places, there is a high probability that the data will get out of sync. No one is omnichannel because we still have systems per channel.

B2B 60

B2B Payments eCommerce Magento 60

Ecommerce Platforms

JANUARY 18, 2021

Multi-store: You're provided with a centralized place for monitoring purchases and customer data, creating gift cards, and tracking your inventory. Integrated payments: These include mobile payments, refunds, compliance, and flexible payments, whether customers are in-store or online. . Customer profiles.

lightspeed 145

lightspeed POS Shopify Payment Services 145

Optimizely

NOVEMBER 6, 2018

To best serve these customers and drive beverage sales, Tea Forte unifies customer data across channels and platforms to can understand what products buyers love, what they buy most, and what kind of messages to send to buyers. Embrace omnichannel marketing. Check out the video below to see how it works in more detail.

Food and Beverages 268

Food and Beverages eCommerce Marketing Social Media 268

Ecommerce Platforms

FEBRUARY 20, 2020

It turns out 43% consider omnichannel integration a priority, 45% prioritize payment security compliance, and 53% are planning to introduce additional features to their current retail POS systems. Another area where Square for Retail stands out as one of the best retail POS systems is customer relationship management. Mobile checkout.

POS 118

POS Payment Services Merchant Services lightspeed 118

Smile.io

OCTOBER 30, 2023

  With the Smile Pro plan , Shopify Plus merchants gain access to unique features that make rewarding customers easier and more seamless than ever. allowing you to visually showcase the benefits customers can receive. answering all customer questions.  Offer rewards for omnichannel engagement. 

Shopify 72

Shopify Merchant Services POS Omnichannel 72

Ecommerce Platforms

FEBRUARY 20, 2020

It turns out 43% consider omnichannel integration a priority, 45% prioritize payment security compliance, and 53% are planning to introduce additional features to their current retail POS systems. Another area where Square for Retail stands out as one of the best retail POS systems is customer relationship management. Mobile checkout.

POS 104

POS Payment Services Merchant Services lightspeed 104

iVend

MARCH 11, 2024

Marketing platform – to automate the process of sending out personalised messages, offers, invitations and coupons for customer engagement. Data analytics – to capture customer data, and analyze it for data-driven insights that inform campaigns. Welcome gifts – whether to offer a ‘sign up bonus’.

POS 52

POS Customer Loyalty Retail Payments 52

CPC Strategy

APRIL 25, 2024

Advertisers cannot access Amazon’s Advertising event-level data, so aggregating over this minimum number really allows us to understand the paths while still protecting that customer data.” This allows you to anonymously connect your rich customer data from the CDP with AMC’s anonymized shopper information.

Marketing 77

Marketing Subscription Blog Events 77

iVend

DECEMBER 7, 2022

In Australia, 32% of the population + will buy their Christmas gifts online, and in the UK, the figure is comparable, at 30% ++. The risk of the switch Whilst there are many upsides for retailers in having customers buy though their ecommerce solution, they are also acutely aware that it can pose challenges.

eCommerce 98

eCommerce Retail Customer Experience Gifts 98

iVend

FEBRUARY 15, 2024

Marketing platform – to automate the process of sending out personalised messages, offers, invitations and coupons for customer engagement. Data analytics – to capture customer data, and analyze it for data-driven insights that inform campaigns. Welcome gifts – whether to offer a ‘sign up bonus’.

POS 52

POS Customer Loyalty Payments Point of Sale 52

Omnisend

MAY 12, 2021

As a result, shoppers are now purchasing holiday gifts, streaming entertainment, essentials, and so much more at unprecedented levels via the web. With a substantial amount of customers utilizing online platforms, standing out from the crowd can be challenging. Greater Omnichannel Integration. It answers how the website looks.

Payment Services 137

Payment Services Merchant Services Magento eCommerce Platforms 137

Ecommerce Platforms

MARCH 14, 2022

Integration for gift cards, refunds, loyalty programs. Send checkout links to customers or offer digital gift cards, allowing you to sell through another channel altogether. Apart from simply offering POS solutions, Shopify also offers personalized marketing solutions to increase your sales and get more recurring customers.

POS 197

POS Payment Services Mobile Payments 197