Groove

MARCH 5, 2024

Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. Let's dive in with a comprehensive overview of both tools. If you have an eCommerce store, Klaviyo is the tool best suited for your needs.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Retail TouchPoints

MARCH 8, 2021

So it is really about empowering your staff and arming them with the tools and information they need to do their job. Lacroix: When you break down the service experience, what you realize is that frontline staff have such a huge role to play — oftentimes more than merchandise, services or marketing.

Customer Data 254

Customer Data Customer White Paper Technology 254

MagentoBrain

APRIL 4, 2023

However, many lesser-known Best AI tools could significantly improve our productivity, efficiency, and quality of life. In this blog, we will introduce you to the best useful AI tools you probably don't know about. So, let's dive in and explore these top powerful AI tools together!

Social Media 52

Social Media eCommerce Improvements Magento 52

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.

B2B 215

B2B eCommerce BigCommerce Omnichannel 215

Groove

SEPTEMBER 1, 2020

SMS marketing, or text message marketing, is a powerful tool to communicate with customers. It enables businesses and organizations to send customers (that provide consent) coupons, specials, alerts, promotions and more. Klaviyo SMS: What Is It? Klaviyo SMS.

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. Gauge customer and purchase trends. Social Media – Social media has become a reliable source of data.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Choosing a tool to invest your time and hard-earned money in can be a tough decision, so we're here to help you evaluate Klaviyo vs. MailChimp. Real-Time Customer Data. Data Science.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Dynamic Action

JUNE 16, 2023

Teams can no longer rely on historical data alone. Analytics tools can process high amounts of data that deliver clear direction and decisions backed up by both internal and external sources, so there is less risk of error. Analytics tools have the power to provide actionable insights. Take a retail business.

Retail 62

Retail Social Media eCommerce Platforms Information 62

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. How Klaviyo Helps Build Customer Relationships. Integrations.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. Associates using the platform can talk to customers as they normally would, except that a mic captures their conversations. Social media or word of mouth?

Multi-channel 228

Multi-channel Customer Social Media Retail 228

Retail TouchPoints

JUNE 10, 2024

The next level of first-party data marketing is using a customer data platform (CDP) or a marketing data warehouse to build audiences with data from different sources of tools and technology, such as a CRM, ERP, POS system and digital analytics, social media or email platforms.

Marketing 157

Marketing Customer Social Media POS 157

Omnisend

JANUARY 8, 2024

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it?

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

JANUARY 11, 2021

Businesses that can identify customers’ needs and preferences and meet them in the moment will pull ahead of the pack. One such area where on-demand data can help retailers is inventory. And refined, accurate customer data will help the industry further adapt to a model that is more heavily reliant on an online experience.

Small Business Retail 232

Small Business Retail Retail eCommerce Social Media 232

Retail TouchPoints

JANUARY 11, 2023

Shops via social media platforms, like Instagram and TikTok, have also become extremely popular by making that 1:1 in-store connection easier for brands to replicate online. Authenticity and personality on social media is important; thanking customers for their purchase is too.

Social Media 256

Social Media Multi-channel Customer Loyalty Shopify 256

Retail TouchPoints

OCTOBER 27, 2021

If a retail brand has invested in technologies that pull real-world customer data from multiple sources, then it is likely that brand can leverage Shapley values to draw correlations among different touch points and measure the impact of each channel. AI-Driven MTA at Scale.

Multi-channel 273

Multi-channel Games Retail Social Media 273

Inflow Insights

AUGUST 30, 2021

Finally, you’ll learn what to do with all the SEO data you’ve collected — and how you can use it to create smarter content that meets your customers’ needs. Don’t worry: If it all feels too complex, you can always get in touch and let our experts find the right SEO forecasting tool for you. Enter SEO forecasting.

SEO 151

SEO eCommerce Information Recommendation 151

Kissmetrics

MARCH 5, 2021

Databox pulls your data into one cohesive place so you can track performance and see real-time insights. If you’re interested in taking a deeper dive into your KPI benchmarks and building your own custom data dashboard, then Databox is a great choice. Hubspot is one of the most popular marketing tools on the market today.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. There is just too much data to analyze, and much of it changes too frequently. The right integrations with key data sets.

Retail 286

Retail Customer Data Customer Experience Social Media 286

Retail TouchPoints

AUGUST 30, 2023

Companies with loyal customers understand their customers’ needs and deliver personalized experiences. There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features. Social influence continues to show opportunities as U.S.

Shipping Costs 209

Shipping Costs Improvements Live Chat Retail 209

ESW

JUNE 4, 2024

Gathering Actionable Return Data The data you collect on returns is only as good as the actions you can take from it. You need to set up robust systems to capture data that are accurate and comprehensive. Comprehensive demographic customer data can also enrich your understanding of return reasons.

Merchant Services 78

Merchant Services Social Media Consumer Electronics Customer Experience 78

Retail TouchPoints

JULY 24, 2023

Shoppers are inundated with marketing information from retailers in their email inboxes, on social media, across in-store touch points and more. To determine which method will work best for each consumer, retailers must pay close attention to customer data.

Small Business Retail 213

Small Business Retail Marketing Retail Social Media 213

Retail TouchPoints

MARCH 15, 2024

For example, you can buy ads against competitor OOS offerings, promote the product’s pages on social media in a timely manner and send targeted emails to customers who have the product in an abandoned cart. Achieving granularity requires collecting data on a very large scale.

Telecommunications 226

Telecommunications eCommerce Platforms Games eCommerce 226

Optimizely

JUNE 24, 2020

Today, top-tier customer lifecycle analysis is always proactive: forecasting lifetime customer value even before a potential purchase, subscription or conversion. Identifying change: Where 99% of customer lifecycle tracking falls short. We’ve seen the results of this Customer Data Platform help transform client performance.

Customer 195

Customer eCommerce Customer Data Social Media 195

Kissmetrics

JANUARY 17, 2022

Segmentation helps brands to understand their customers better and target their products accordingly. You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. Better Understand Your Customers.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Wiser

AUGUST 21, 2023

From leveraging social media to utilizing influencers, and from creating engaging content to offering irresistible deals, these methods are designed to elevate your brand and make your product launch a resounding success. Lastly, new product marketing aims to gather customer data and feedback for continuous improvement.

Social Media 146

Social Media Webinar Demo Consumer 146

Kissmetrics

MAY 10, 2021

You can use blocks to store information like: financial transactions contracts medical data supply information confidential customer data. How Does Blockchain Work for Data Security? Blockchain is a possible solution to giving customers peace of mind over their data. Decentralized Social Media.

Cryptocurrencies 262

Cryptocurrencies Marketing Social Media Cryptography 262

Retail TouchPoints

SEPTEMBER 14, 2022

Instead, companies should be looking at first-party data, data that comes directly from their customers and is securely extracted from the contents of communications channels such as email, social media, app usage, website traffic and more. How Can I Leverage First-Party Data?

Retail 262

Retail Social Media Presentation Customer Loyalty 262

365 Retail

MAY 10, 2024

They’re talking with or messaging customer service. They’re following you and talking about your products on social media. Discover untapped audiences: The value of first-party data isn’t limited to retention. It’s one of your most powerful customer acquisition tools. It’s sometimes called declared data.

White Paper 117

White Paper Retail Information Customer Data 117

Ecommerce Platforms

FEBRUARY 15, 2023

However, some websites block data collection tools from accessing their content if they detect that the tool isn’t storing cookies (as this can be a sign that the tool is not a human user). Datasets For the uninitiated, datasets are a collection of data, typically structured for easy analysis.

Social Media 183

Social Media Mobile Management Information 183

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.” ad spending by 2027.

Retail 259

Retail Social Media Multi-channel Channel 259

Ecommerce Platforms

SEPTEMBER 21, 2021

It all takes time and money, and you're bound to burn yourself out if you don't have the right tools to go about doing all of this. The customizable product pages provide media previews for your products, and the storefront looks beautiful without much need for design. You can create and track Facebook and Twitter ads. Sellfy POD.

Payment Services 196

Payment Services Payments PayPal Social Media 196

Retail TouchPoints

AUGUST 15, 2022

In some cases, they’re even returning to the channels of yester-year to shake things up. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%). Stand Out Beyond Free Shipping .

Customer Loyalty 193

Customer Loyalty Customer Retail Shipping Costs 193

GetElastic

JUNE 8, 2023

The growth of social commerce may seem at odds with the need for commerce brands to capture more first-party customer data. It is possible to experiment with social commerce channels, without giving up control of your customer data. consumers are using social commerce. Let’s look on the bright side.

Merchant Services 78

Merchant Services Social Media Customer Data Channel 78

365 Retail

APRIL 19, 2024

Salesforce Einstein provides a set of AI tools that enable marketers to generate actionable insights into customers’ behavior and preferences, which helps personalize customer journeys and optimize campaign performance. The tool can assign scores for each subscriber and categorize them based on their engagement level.

Marketing 52

Marketing Social Media Live Chat Channel 52

MagentoBrain

MAY 23, 2023

It provides customers with rewards for repeat purchases, which can help increase their attachment to your brand. A well-designed loyalty program can also help you collect valuable customer data and insights, which can inform your marketing and sales strategies. Highlight the benefits of the program and explain how it works.

Social Media 52

Social Media Customer Loyalty Customer Data Improvements 52

Omnisend

NOVEMBER 11, 2022

It is a feature-rich platform with amazing SEO tools and hundreds of useful Wix apps. It offers tools for nearly everything, from email marketing to automations, and social media posts to SEO. It is one of the most amazing plugins for Wix that gives you complete ownership of your customer data and interactions.

Social Media 97

Social Media Payments Shipping Costs Payment Services 97

Kissmetrics

FEBRUARY 4, 2021

Let’s say, for example, you were creating an ad for Ubersuggest, our SEO tool. Custom URLs allow you to easily track where traffic originates and keep customer data, such as a coupon code or cookies. The easiest way to create a vanity URL is to use a URL shortening tool. Tools like Cutt.ly Head to the Cutt.ly

SEO 256

SEO PPC Social Media Improvements 256