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Multichannel Commerce Series: Optimize Every Channel

ChannelAdvisor

This is the final installment in our new, weekly blog series on multichannel commerce. Read How to Connect to the Right Channels , Market at the Right Time , Sell Wherever Consumers Shop and Fulfill Customer Expectations. . Build your portfolio strategy by channels utilizing product groups. Missed the first few blogs?

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Multichannel Commerce Series: Optimize Every Channel

ChannelAdvisor

This is the final installment in our new, weekly blog series on multichannel commerce. Read How to Connect to the Right Channels , Market at the Right Time , Sell Wherever Consumers Shop and Fulfill Customer Expectations. . Build your portfolio strategy by channels utilizing product groups. Missed the first few blogs?

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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular. Popularity of TikTok advertising will continue to grow.

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Omnichannel is a buzzword in the world of retail customer experience. Myth #1: Omnichannel and multichannel are the same. While they might sound similar, omnichannel and multichannel are NOT the same. This results in siloed communication and a disjointed customer experience. Aberdeen Group ).

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Jewelry Retailers: Prepare Your Curbs, not Your Cases, for 2021

Retail TouchPoints

But behind the numbers is a little-heralded success story, a story of nimble adjustments and the jewelry vertical’s embrace of digital and omnichannel initiatives to better serve customers. Why Multichannel for Jewelry Retailers? Still others made Zoom part of their sales and customer support strategies. Agility Pays Off.

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Sailthru Joins the CM Group Family of Brands

Sailthru

For more than 10 years, Sailthru has helped modern marketers improve customer lifetime value and drive revenue with our high-performance email, personalization and automation solutions. We’re thrilled to announce the next chapter in Sailthru’s story: We’re now a part of CM Group’s family of brands.

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Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

ASOS acquired the Topshop brand portfolio from Arcadia Group in February 2021. . For example, customers will be able to pick up Asos.com orders at Nordstrom and Nordstrom Rack stores beginning this fall. The companies also are in discussions to create multichannel showcases for several ASOS brands for Nordstrom customers.