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The Key to Keeping Customers Engaged and Combating the Paradox of Choice — Personalization

Retail TouchPoints

Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether. Know your customer. The next step is to help guide the consumer to the options that you know they will be interested in.

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The History, Present, & Future of AI (Artificial Intelligence) and eCommerce

Groove

Embracing Automation in the eCommerce Era Fast forward to the present day, where eCommerce has become a prominent force in global trade and business. Today, businesses have access to advanced AI tools and technologies that empower them to streamline operations, personalize customer experiences, and drive growth.

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How to Create Relevant Product Recommendations that Increase Sales

Omnisend

Have you ever received a product recommendation that just didn’t make sense? In ecommerce, you always want the message you send to be relevant to your customer. 4 Benefits of Personalized Product Recommendations for Ecommerce. Product recommendations are products that appear onsite, in emails, or in other marketing messages.

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Removing Friction In The eCommerce Customer Journey

Groove

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. What Is The eCommerce Customer Journey?

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3 eCommerce Email Marketing AI Tools That Online Merchants Will Love

Groove

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. However, the landscape of email marketing is constantly evolving, presenting marketers with new challenges and opportunities. and the A.I. mo to $81.18/mo)

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4 Reasons Advanced Product Recommendations Mean More Revenue

UpSellIt

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

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Academy Sports + Outdoors Expands Revionics Partnership to Optimize Customer-Centric Pricing

Retail TouchPoints

Revionics software allows Academy to take a customer-centric and data-driven approach to pricing,” said Govind Madhu, SVP Merchandise Planning and Allocation at Academy in a statement. Additionally, with the Revionics Markdown application, Academy can clear seasonal inventory quickly and profitably to keep its on-shelf selection fresh.

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