Forrester eCommerce

FEBRUARY 2, 2023

or “how do I get more customers to share data with me?” It’s a valid question and a totally understandable one – a common recommendation (including from Forrester) to contend with the loss of third-party […] In the era of data deprecation, many B2C marketing clients are asking me “how can I get more first-party data?”

Customer Data 195

Customer Data B2C Customer Recommendation 195

Retail TouchPoints

NOVEMBER 3, 2021

To offer simple product recommendations — such as “customers who bought this item also bought this” — is simply not going to cut it anymore. Customer expectations are at an all-time high, and if you are unable to deliver in line with the expectation, chances are likely someone else will. Getting Closer to Your Customers.

Recommendation 147

Recommendation Customer Retail Social Media 147

Groove

DECEMBER 23, 2020

The challenge for many businesses, however, is developing a mobile eCommerce strategy that makes sense for them. To help, we've outlined four mobile eCommerce trends to watch and included considerations for a successful mobile strategy. Reach your customers whenever and wherever they are ready to connect.

Mobile eCommerce 370

Mobile eCommerce Mobile eCommerce Social Media 370

Store Growers

MARCH 7, 2024

Last Updated on March 7, 2024 Recommendations play a key role in Google Ads. So in this article, I want to go through all the Google Ads recommendations and show you which ones to trust, and which ones to stay away from. In this list, you’ll see a few recommendations with this alarm icon. Worth trying out!

Recommendation 91

Recommendation Improvements Definition Other 91

Retail TouchPoints

SEPTEMBER 14, 2023

With over 3,000 customizable SKUs available at all times, my company Eyebuydirect balances an abundance of options for customers by integrating UX (user experience) strategies that make shopping decisions feel swift and seamless. Know your customer. It’s what helps a brand truly understand its customers and foster loyalty.

Customer 242

Customer Social Media Recommendation Presentation 242

Retail TouchPoints

JANUARY 9, 2024

For 15 years he worked as a business and trade consultant for PwC , helping multinational corporations navigate the intricacies of customs, international trade and the global supply chain. As a result, businesses are expediting their adoption of new tools and technologies and ultimately evolving their business strategy.

Supplies 228

Supplies Shipping Costs Small Business Retail Recommendation 228

Groove

AUGUST 4, 2020

To help prepare your eCommerce store for Black Friday , we're sharing 5 strategies to help you plan ahead of this hectic holiday season and maximize your revenue growth. Creating A Black Friday Strategy That Converts. Follow these 5 Black Friday strategy tips to drive more online revenue this year: Optimize for mobile.

Shopping Carts 354

Shopping Carts Mobile eCommerce Recommendation Mobile 354

Kissmetrics

DECEMBER 9, 2020

Every great site has a powerful customer testimonial page. It’s formed by compelling quotes from current customers that make a product or service seem like such an obviously good idea, anyone would sign up. In fact, 92% of customers report they read online reviews before making a purchase decision. And testimonials are powerful.

Customer 301

Customer Merchant Services Recommendation Channel 301

Groove

AUGUST 13, 2020

In this blog, we're exploring 5 strategies to help you create a positive eCommerce customer experience. eCommerce Customer Experience: Tips & Strategies. Establish and build relationships with your customers and increase customer satisfaction by implementing these 5 tips: Display a unique value proposition.

Customer Experience 326

Customer Experience Customer eCommerce Social Media 326

Retail TouchPoints

FEBRUARY 7, 2022

Workwear brand Dickies has experienced a 94% increase in conversions since it launched size and fit recommendations on Tmall in China in partnership with 3DLOOK. Dickies rolled out the tool in May 2021 to help address one of its customers’ biggest points of friction: 50% of all support questions were related to size.

Recommendation 246

Recommendation Improvements Customer Consumer 246

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

JANUARY 2, 2024

The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities. But if you already have a digital product in market, you’re already collecting the first-party data that will tell you what your customers are searching for.

Improvements 217

Improvements Retail Mobile Customer Experience 217

Groove

JANUARY 4, 2021

Creating and implementing an optimized paid media strategy is a great tactic to augment organic traffic and increase ROI. Paid Media Strategy: Increasing This Client's CVR & Revenue. Each website was built using a custom platform, which became challenging when their team wanted to make a simple update to any of the sites.

Improvements 370

Improvements PPC Recommendation Shopping Carts 370

Groove

JUNE 9, 2021

With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. Jumpstart your email marketing strategy by leveraging a lead capture tool, such as Justuno , to convert more prospects into leads. Use Automation.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Kissmetrics

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward. Me neither.

Marketing 363

Marketing PPC SEO Magazine 363

Groove

DECEMBER 1, 2020

Creating custom online shopping experiences starts with designing an eCommerce store that fits your customers' needs. To help enhance your online brand and encourage more visitors to convert, we recommend optimizing your website for the user experience. Design Strategies: eCommerce Optimization Strategies.

eCommerce 284

eCommerce Mobile Recommendation Improvements 284

Groove

OCTOBER 10, 2023

As search engines continue to evolve, so too must our strategies to ensure optimal visibility and organic traffic. These intelligent tools provide invaluable insights and automation, enabling businesses to optimize their websites, analyze competitors, and adapt their strategies in real-time.

SEO 195

SEO Merchant Services eCommerce Improvements 195

Forrester eCommerce

SEPTEMBER 9, 2022

Learn where to expand investment, where to hold back, and where to get creative with your product management strategy in 2023.

Recommendation 195

Recommendation Management Customer 195

Retail TouchPoints

MAY 1, 2024

With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. These strategies work together to forge unforgettable brand moments, turning aimless browsing into active discovery.

Technology 255

Technology Arts Payments Customer Loyalty 255

Groove

JANUARY 19, 2022

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. What Is The eCommerce Customer Journey?

eCommerce 370

eCommerce Merchant Services Customer Payment Services 370

Forrester eCommerce

APRIL 12, 2023

Find recommendations for how to best prioritize journeys and discover our Customer Journey Prioritization Tool for doing the prioritization work.

Customer 195

Customer Recommendation Customer Experience Management 195

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. Both CLV and CLTV are common acronyms for Customer Lifetime Value and are interchangeably used.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

lateshipment

FEBRUARY 3, 2023

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Here are some metrics that speak for themselves.

eCommerce 130

eCommerce Shipping Costs Customer Shipping 130

Groove

OCTOBER 20, 2020

Creating an optimized email marketing strategy is a key component to successfully implementing the inbound methodology. 10 Email Marketing Tips To Optimize Your Strategy. Use A/B testing & optimize your strategy. Improve your inbound marketing strategy by segmenting contacts. Write a compelling subject line.

Marketing 363

Marketing X-cart Webinar Recommendation 363

Groove

JULY 6, 2020

Rather than increasing prices and alienating loyal customers , there are several other strategies businesses can implement to increase average order value. Benefit both your customers and your bottom line with these 7 actionable tactics. Increase Average Order Value: 7 Strategies. First-time bundle offers.

Shipping Costs 343

Shipping Costs Gifts Shipping Merchant Services 343

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Customer Loyalty Consumer 78

Retail TouchPoints

JANUARY 17, 2023

And in consumer-facing businesses, a brand’s best customer may suddenly ghost them, disappearing without another word — or another purchase. When a Good Customer Relationship Goes Bad. In recent years, a customer-centric revolution has led brands to recognize the importance of understanding their best customers.

Customer 312

Customer Customer Data Other Marketing 312

Retail TouchPoints

SEPTEMBER 2, 2022

If you find that your business and products can indeed add value to a specific market, do the foundational work, including establishing messaging and an amplification strategy, that will help your brand stand out in these markets. Build Out Your Engagement Strategy. We’ve all heard the term “ go global, act local.”

Merchant Services 275

Merchant Services Shipping Costs Channel eCommerce 275

Wiser

AUGUST 28, 2023

A well-curated retail assortment bridges the gap between customer preferences and demand for the products offered, ensuring that each item in your inventory adds value to the customer and your business. 1: Identify Your Target Market To build an effective retail assortment strategy, you first need to identify who your target market is.

Retail 146

Retail Fashion Information Customer Data 146

Groove

JANUARY 28, 2019

The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. To help, we've outlined three mobile eCommerce trends to watch, as well as included considerations for a successful mobile strategy. Reach your customers whenever and wherever they are ready to connect. Understand the Audience.

Mobile eCommerce 270

Mobile eCommerce Mobile eCommerce Social Media 270

Retail TouchPoints

AUGUST 17, 2022

In this piece, I’ll walk you through eight key ecommerce automation areas and strategies and will share expert tips that can and already do drive sustainable and profitable growth for companies of all sizes from all around the world, and I’ll explain why automating those bits of an ecommerce process matters. Advertising.

eCommerce 355

eCommerce Payment Services Channel Social Media 355

Retail TouchPoints

MARCH 28, 2023

The Meta partnership will enable DGMN’s brand partners to reach Dollar General’s more than 90 million unique customer profiles across the Meta ecosystem. LiveRamp helped run a campaign aimed at giving brands the insight needed to better collaborate with DGMN to reach rural customers.

Customer 259

Customer Customer Data Improvements Marketing 259

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. Each tool brings its own unique set of features, including AI-driven content recommendations, automated A/B testing, and smart campaign optimization.

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

lateshipment

APRIL 9, 2024

If you’re an e-commerce merchant who wants their business to become successful, you need to become the customers’ favorite (offer them a great experience, stay ahead of the competition, improve profit margins, and whatnot). Such issues can deter customers from completing their purchases and lead to abandoned carts.

eCommerce 130

eCommerce Merchant Services Shipping Costs Customer 130

lateshipment

SEPTEMBER 12, 2023

Retailers soon utilized this unique opportunity and started giving additional discounts to keep customers coming. For e-commerce businesses, BFCM is a golden opportunity to boost sales and acquire new customers. Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

JULY 18, 2023

As part of the new multiyear agreement — which builds upon a partnership that started in 2016 — Academy will use the Revionics Base Price and Markdown solutions to not only optimize its pricing strategy but better manage inventory levels throughout the product lifecycle.

Outdoor 166

Outdoor Customer Apparel Fulfillment 166

Wiser

OCTOBER 3, 2023

Effectively monitoring and executing promotional strategies is critical to your bottom line. Understanding how your promotions perform in real time can provide a wealth of insights, allowing you to optimize your strategies and gain a competitive edge.

Improvements 144

Improvements Technology Marketing Customer Loyalty 144