Retail TouchPoints

MARCH 8, 2021

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans. We really believe that technology should help, not replace.

Customer Data 264

Customer Data Customer White Paper Technology 264

ROI Revolution

OCTOBER 24, 2022

Pinterest advertising is a key driver of revenue, brand awareness, and new customer acquisition for many brands. In the case studies below, follow the journey of some of the brands we’ve helped grow through social media: But don’t just take our word for it. Looking for more information on social media advertising?

White Paper 60

White Paper Social Media Blog Fashion 60

ROI Revolution

APRIL 12, 2022

Since May 2018, a key component of paid search advertising has been Google Smart Shopping, which uses AI and automation to display ads to relevant customers across Google platforms to get the most out of your ad spend. Ad copy on Amazon, paid search, social media, or anywhere else you advertise. Social Media.

Marketing 172

Marketing Social Media White Paper SEO 172

Kissmetrics

JULY 28, 2021

Outbound marketing is where you (the business) initiate conversations with your customers to attract them to your brand. Inbound marketing , on the other hand, is when your customer initiates a conversation with you. For example, they visit your website, read an ebook, or download a white paper.

Marketing 300

Marketing Social Media White Paper SEO 300

Ecommerce Platforms

SEPTEMBER 14, 2018

Here’s why: 70% of your customers prefer to learn about your business through an article than an advertisement. Also, if your website lacks content, you could lose up to 44% of potential customers. And another thing: A customer will usually visit a site up to FIVE times before they actually make a purchase. Build a team.

eCommerce 216

eCommerce White Paper Marketing Social Media 216

Kissmetrics

APRIL 20, 2021

Marketing funnels are a useful tool to help you visualize the path customers take from first finding out about your brand to converting. Understanding them provides useful insight into why some customers convert — and some don’t. Losing customers might sound like a bad thing — but it’s not.

Marketing 354

Marketing eCommerce White Paper Social Media 354

Kissmetrics

MAY 2, 2018

Videos, illustrations, infographics, ebooks, white papers, webinars, case studies, podcasts, charts, graphs, blog posts, quizzes, slide decks, reports, and on and on. Or white papers. It is an ongoing process that is best integrated into your overall marketing strategy, and it focuses on owning media, not renting it.”

White Paper 236

White Paper Webinar Social Media Blog 236

Kissmetrics

APRIL 1, 2021

Niche marketing means you narrow down your focus to reach only relevant customers. Develop buyer personas: Create buyer personas of your ideal customers to help you better understand them. When trying to reach a particularly small target audience, you must consider which social media platforms they use regularly.

Marketing 209

Marketing Social Media White Paper Webinar 209

Kissmetrics

AUGUST 5, 2021

Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. You can use social media trends like Selena Gomez versus. The page usually has a goal like: sales email list sign-ups white paper downloads.

Social Media 348

Social Media eCommerce Download White Paper 348

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

BigCommerce

JANUARY 25, 2018

Boost the lifetime value of your customers. Branding should be central to every decision your company makes, including: Your social media posts. They are the first to grab attention, instill trust, and invite customers to take a further look. Here, we’ll show you how to take images that: Engage. Website updates.

White Paper 419

White Paper Clothing Outdoor Improvements 419

Ecommerce Platforms

NOVEMBER 26, 2018

You can engage with potential customers in a way that boosts trust and develops a sense of brand loyalty. There’s no way you can master every social media platform and every kind of content. It's a fantastic way of providing value to customers- so, get on the bandwagon! The man speaks sense! So, start taking action!

White Paper 139

White Paper eCommerce Marketing Social Media 139

Sailthru

OCTOBER 3, 2023

Social media efforts and budget Promotion efforts and budget Moderation of comments Metrics/KPIs Content ideas and brainstorming results Does the above seem daunting? Essentially, you can unify all of your content, social media, promotion, and distribution efforts in a single dashboard.

White Paper 78

White Paper Social Media Document Blog 78

Kissmetrics

MARCH 15, 2021

Email marketing is still ranked as the most effective marketing channel , beating out social media, SEO, and affiliate marketing. Despite the rise of social, people use email more than other platforms. You can also offer a checklist, ebook, white paper, or another downloadable asset. Why is that?

Marketing 361

Marketing White Paper Download Social Media 361

ROI Revolution

FEBRUARY 10, 2022

of digital marketing professionals say that emerging social media platforms are a top trend. You can learn more about how to strategize a successful plan for both in this webinar replay and this white paper on the digital search duopoly (what we like to call the combination of PPC and SEO).

Marketing 78

Marketing Social Media White Paper PPC 78

ROI Revolution

MAY 23, 2022

96% of Gen Z social media users have watched videos under four minutes long in the past month, with 93% watching videos over 20 minutes in the past month. of consumers use social media to watch livestreams. Social Media Video. Video and social media go hand-in-hand. also named social media, 47.9%

Social Media 78

Social Media eCommerce White Paper Mobile 78

Kissmetrics

DECEMBER 3, 2021

They can also help with promotion once the content is published, sharing it on their social media accounts or writing a post of their own about your article’s subject matter. Browse Social Media. Social media is an excellent place to start your search for subject matter experts. Earn Audience Trust.

Social Media 271

Social Media Blog White Paper SEO 271

Retail TouchPoints

JUNE 3, 2021

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 175

Marketing White Paper Social Media Mobile 175

FastSpring

SEPTEMBER 23, 2021

For instance, your content affiliates may only want the details to build their own resources, while your coupon and deal sites will likely respond well to a custom coupon code. Check out our white paper on how to drive affiliate activity. You may also need to recruit specific influencers or sites based on your current needs.

White Paper 143

White Paper Multi-channel Social Media Download 143

Kissmetrics

JANUARY 27, 2021

You can write more blog posts and e-books, leverage better keywords, and create a social media publishing schedule. They defined it as: An approach focused on attracting customers through content and interactions that are helpful and relevant. You can achieve this with great SEO, blogging, social publishing, and more.

Marketing 318

Marketing SEO Blog Live Chat 318

365 Retail

AUGUST 17, 2022

As back to school campaigns begin in full swing, the pressure is on retailers to engage with customers in more meaningful and personalised ways. Start by understanding your customer. The most forward-thinking retail marketers are ‘progressively profiling’ customers’ interests, preferences, motivations and desires.

White Paper 57

White Paper Retail Payment Services Payments 57

Kissmetrics

FEBRUARY 12, 2018

Over the last 10 years “keeping up” has led to the universal adoption of email marketing, search engine marketing, and social media marketing. How can businesses engage with customers in this new place where meaningful conversation is held? While great for customer service, they are exceptional for marketing.

Marketing 237

Marketing Webinar White Paper Presentation 237

ecomdash

NOVEMBER 27, 2018

The starting point deals with everyone — literally everyone online — and your job is to dive in and find your target customers among them. It’s the stage in which you introduce yourself to new prospective customers or remind old customers that you’re still around to encourage a new sale. No easy feat, but not impossible either.

Social Media 85

Social Media eCommerce SEO White Paper 85

Kissmetrics

SEPTEMBER 22, 2021

To get started, open the Facebook Business Suite and create a new, custom audience. Select “create a new custom audience.” ” Custom audiences on Facebook should be your top retargeting strategy. .” ” Custom audiences on Facebook should be your top retargeting strategy. So what do you do?

White Paper 299

White Paper Books Webinar Recommendation 299

Ecommerce Platforms

DECEMBER 20, 2021

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. To help leave a smile on your customer's face, using the right eCommerce software platform for your business is imperative. One such platform is Sana Commerce.

Payment Services 211

Payment Services B2B Shipping Costs B2C 211

Liveintent

SEPTEMBER 8, 2021

Acquiring opt-in audience information opens the doors to lots of ways to talk to prospects and customers that wouldn’t be possible without the all-important email address. Think of the exchange of email address data between you and a site visitor or customer as a pact. The social platform owns that contact information, not you.

White Paper 71

White Paper Social Media Shipping Arts 71

Inflow Insights

JANUARY 3, 2021

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

365 Retail

OCTOBER 30, 2023

Social media platforms are also becoming a viable shopping avenue. About 35% of UK consumers are willing to make purchases directly on Instagram, a crucial point as 80% of UK retailers view social media as equally or more important than last year for sales.

Social Media 57

Social Media Retail Shopify Technology 57

Kissmetrics

MARCH 16, 2021

Email marketing isn’t as trendy as it used to be, but it remains a consistent source of leads and eventual customers for many marketing agencies and businesses. There’s a very simple way to solve this problem: make your prize something only potential customers will love. Customer Referrals via a Tasty Bonus.

Marketing 277

Marketing Subscription Webinar Blog 277

BigCommerce

AUGUST 17, 2018

In this guide, we’ll look at each of these parts in detail, and you’ll learn how to transform your existing physical store into an online shop—all while exploring various marketing strategies that keep customers coming back again and again. Determine your primary customers. Write custom page titles and meta descriptions.

Payment Services 357

Payment Services Shipping Costs eCommerce Payments 357

Omnisend

MAY 3, 2023

While customers expect to receive a welcome email when they sign up, B2B brands can take this opportunity to introduce their company, its values, and its products or services. Today, customers get a personalized introduction to our brand.” It makes it possible to really dive in and get it right with customers.”

Marketing 147

Marketing Download White Paper Recommendation 147

365 Retail

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Consumer 96

Consumer Retail PPC Social Media 96

Ecommerce Platforms

SEPTEMBER 13, 2017

What about improving your customer service? That's where customer reviews come into play, since they build your credibility, give your customers an easier shopping experience and combine with SEO to guide more people to your site. Not to mention, you can share them on social media.

Document 120

Document White Paper 3dcart Social Media 120

Payoneer

MAY 18, 2018

Happy and loyal customers are the key for a growing business. Satisfied customers can ultimately become brand promoters by talking about your products and services with their friends and colleagues. Word of mouth is only getting stronger today since it also happens online on social media, forums and review sites.

Customer 35

Customer eCommerce Social Media White Paper 35

ROI Revolution

AUGUST 14, 2019

Ensure your local business locations are listed on major review platforms (GMB, Yelp, Angie’s List, social media platforms). Implement a system to ask for reviews from happy customers (most effective to ask in person, but can also follow up with an email requesting a review). Thank customers who leave positive reviews.

SEO 92

SEO White Paper Social Media Events 92

Inflow Insights

JULY 13, 2021

It’s no secret that email marketing is the driving force behind crucial recurring customer sales. But, by focusing your eCommerce email marketing efforts on those who have already purchased, your brand is losing out on thousands of dollars in revenue (and the first-time customers who will help you get there). Types of Offers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Inflow Insights

JANUARY 3, 2021

Successful eCommerce businesses educate their customer (or potential customer) at every point in their journey, from query to purchase. Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Table of Contents.

eCommerce 90

eCommerce Multi-channel Social Media Article 90