article thumbnail

Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. We used to talk about multichannel, then it was omnichannel. Loyalty programs.

article thumbnail

Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. Loyalty to those stores used to be 100% — a top customer would go to Neiman Marcus for everything and not go anywhere else. And earn his stripes he has.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Bed Bath & Beyond Continues to Rebuild C-Suite with Marketing Chief Appointment

Retail TouchPoints

Bed Bath & Beyond has appointed Bart Sichel as EVP, Chief Marketing and Customer Officer as the troubled retailer rebuilds its executive leadership following a number of departures in 2022, including former SVP of Marketing James Reath.

Marketing 239
article thumbnail

Can Kohl’s New Merchandising Strategy Create Holiday Magic?

Retail TouchPoints

While discounts and deals will be core, the ailing department store chain is also prioritizing in-store merchandising and curation to improve the customer experience. To make finding the perfect gift even easier, Kohl’s has developed a new front-of-store experience, aptly called Gift Shop, that is curated for various holiday gifting needs.

Toys 254
article thumbnail

BJ’s Wholesale Club Positions Smaller Store Concept as ‘Innovation Lab’

Retail TouchPoints

BJ’s Wholesale Club is testing out a smaller store format called BJ’s market. The first 43,000 -square-foot concept store opened in Warwick, R.I. BJ’s market will offer the same product sizes and pricing as BJ’s club stores, as well as the same omnichannel services such as curbside pickup and same-day delivery.

article thumbnail

A Retailer’s Guide To Optimizing the Omnichannel Experience

Dynamic Action

Retailers who want to keep up must implement an omnichannel approach. The omnichannel experience entails a customer-centric approach to create a unified shopping experience for customers. Brands can develop an omnichannel retail experience by implementing an AI-driven visual merchandising platform like EDITED.

article thumbnail

Clear vision – omnichannel retailing for optical brands

iVend

Optical retail is a large and growing global market. billion market in 2021 , nor that it is forecast to continue to grow at 6% over the next seven years. According to the Association for Customer Loyalty, one of most effective tools for branding is omnichannel retailing. How does omnichannel retailing create a strong brand?