Fri.Mar 01, 2024

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Directness Wins in Advertising

Practical eCommerce

Andrew Faris manages large Meta Ad budgets. He says the best creative emphasizes a product's benefits — clearly and directly. The post Directness Wins in Advertising appeared first on Practical Ecommerce.

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Klaviyo vs Mailchimp: Best Email Marketing Platform for eCommerce

Groove

Comparing Klaviyo vs Mailchimp? This guide shares everything you might need to know. From form and function to price and support - we share it all.

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Best Buy CEO Promises Enhanced Personalization, Physical Store Upgrades in FY2025

Retail TouchPoints

Best Buy will leverage its membership-based loyalty program to sharpen personalization efforts for its 2025 fiscal year, which began Jan. 29, 2024. The retailer also plans to concentrate on updating and refreshing existing stores rather than opening new brick-and-mortar locations, as well as “improving and livening the merchandising presentation given the shift to digital shopping and corresponding lower need to hold as much inventory on the sales floor,” said Corie Barry, CEO, during a conferen

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Exploring Upsellit’s Coupon Experience Solution

UpSellIt

To start, let’s introduce the force behind the Coupon Experience solution, Upsellit. As a leading conversion optimization partner, Upsellit crafts personalized solutions that maximize conversions, reduce abandonment, and enhance user experience. Backed by behavioral data and award-winning technology, Upsellit’s solutions are tailored to align with client’s goals and key performance indicators.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Advancements in Vegan Packaging: Navigating 2024’s Thriving Plant-Based Market

Retail TouchPoints

Trend projections for this year herald plant-based diets as a pivotal cornerstone in today’s modern dietary preferences. The surge in the launch of over 1,610 new vegan products in 2023 alone echoes a resounding consumer sentiment; that many of us are leaning toward simpler, less processed foods that prioritize value and sustainability. In this article, I’ll discuss the most important elements of vegan packaging, so businesses can maintain the highest standards while attracting wider demographic

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High Court Rules Against Government in Marks & Spencer Marble Arch Store Dispute

365 Retail

In a pivotal legal battle over the future of Marks & Spencer’s flagship store at Marble Arch, London, the High Court has ruled in favour of the retailer, granting a judicial review against the Secretary of State for Levelling Up, Housing, and Communities, Michael Gove’s decision to deny planning permission for the redevelopment of the site.

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Arc’teryx Unveils Its Largest European Store in London’s Covent Garden

365 Retail

Arc’teryx Equipment, a Canadian brand acclaimed for its high-performance outdoor apparel and gear, has launched its most expansive European store yet in London’s Covent Garden as of Thursday, 29th February. This opening marks a significant expansion for the brand in Europe, notably introducing the region’s first ReBIRD Service Centre, dedicated to product repairs and fostering a sustainable future for outdoor equipment.

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Books-A-Million Rolls Out Same-Day Delivery with WalmartLocal

Retail TouchPoints

Books-A-Million is celebrating National Read Across America Day by offering same-day delivery to locations nationwide. Powered by Walmart GoLocal , the service was initially launched last year and is part of the retailer’s broader focus on creating a frictionless ecommerce fulfillment experience for customers across the U.S. To place an order, customers can visit booksamillion.com and select the “Same-Day Delivery” option during checkout for thousands of in-stock products, including top-selling

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Panera Readjusts Its Menu To Boost Sales

RetailWire

Panera's recent attempt to spice up its menu with fancier options has fallen flat. In response to the current wave of high inflation, the company is scaling back to focus on wallet-friendly fare.

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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to become even more important as third-party cookies deprecate and more stringent privacy regulations go into effect. Women’s intimates and apparel retailer Natori has shown that using artificial intelligence (AI) can supercharge retailers’ retargeting efforts.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Irn-Bru introduces two new limited edition flavours

TalkingRetail

Irn-Bru Xtra is rolling out two limited edition flavours, Raspberry Ripple and Wild Berry Slush. Irn-Bru Xtra has launched two limited edition flavours, Raspberry Ripple and Wild Berry Slush, to help retailers drive demand and build excitement ahead of summer.

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Best Buy braces for layoffs, store closures amid flat revenue in Q4

RetailDive

The retailer plans to invest heavily this year in improving its in-store merchandising and shopping experience.

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Facebook News Tab Ending in US and Australia

RetailWire

In April 2024, Facebook will discontinue its dedicated news tab, Facebook News, in the United States and Australia. This move mirrors the deprecation of Facebook News in the U.K., France, and Germany last year.

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The Weekly Closeout: Thrasio files Ch. 11 bankruptcy and Will Macy’s close its San Francisco flagship?

RetailDive

The e-commerce aggregator will eliminate hundreds of millions of dollars in debt, while the department store is evaluating its real estate assets.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Why First-Party Data Matters: Personalization, Privacy, and Growth

RIS News

Unlocking the full value of first-party data is crucial for businesses aiming to gain a competitive edge in today’s digital market while delivering exceptional value to their customers.

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Athleta signs 5-year partnership with Katie Ledecky

RetailDive

The brand added the Olympic swimmer as the newest member of its Power of She Collective and debuted the “Find your Movement” campaign.

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How Third-Party Platforms Can Optimize Assortments With Retail Intelligence

Dynamic Action

Summary Third-party retailers looking to optimize their assortments need access to comprehensive market data to understand where they can form profitable partnerships. AI-driven technology allows businesses to spot excess stock that they can add to their range. These retail analytics tools also help third-party platforms identify up-and-coming brands and market trends, enabling rapid adaptation of assortments to meet customer demand, even in unfamiliar markets.

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Olipop seeks best friend creator duo for expenses-paid national tour

RetailDive

The brand will pay its senior soda consultants up to $40,000 to join it at various stops in the U.S. and generate creative digital content.

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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Toyota CEO Predicts Limited EV Market Share Growth by 2030

RetailWire

In a recent interview with Automotive News, Toyota CEO Ted Ogawa revealed his projection that electric vehicles (EVs) would only constitute 30% of the US new-vehicle market by 2030, a figure significantly lower than the EPA's previous target.

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As Macy’s and others close stores, TJX is picking up the supplier base

RetailDive

With big brand brick-and-mortar options dwindling, the off-brand retailer’s 21,000 vendors are increasingly looking to the company.

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Boeing 737 MAX Woes: FAA Demands Fixes Amid Safety Concerns

RetailWire

Federal regulators, represented by the Federal Aviation Administration (FAA), have expressed growing impatience with Boeing's quality control issues, giving the company a 90-day ultimatum to devise a comprehensive plan for improvement.

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New majority-stake owners of The Children’s Place come through with funds, shake up board

RetailDive

Saudi investment firm Mithaq Capital is providing $78.6 million in interest-free, unsecured and subordinated term loans, starting Thursday.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Rainy February hits footfall for UK retailers

TalkingRetail

Wet weather hit UK shoppers so severely in February that retail footfall had one of its biggest drops since Covid, according to British Retail Consortium (BRC) figures. UK retail footfall dropped by 6.

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In-N-Out Burger Plans To Open First Restaurant in Washington

RetailWire

In-N-Out Burger, a popular fast-food institution originating in California, is gearing up to open its first location in Washington state.

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Cawston Press introduces new Sparkling Cloudy Lemonade

TalkingRetail

The new Sparkling Cloudy Lemonade joins the soft drink brand’s range of Sparkling Juice Drinks. Cawston Press has announced the launch of a new Sparkling Cloudy Lemonade flavour.

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Elon Musk Sues OpenAI and CEO Sam Altman Over Mission Shift

RetailWire

Elon Musk has filed a lawsuit against Microsoft-backed OpenAI and its CEO, Sam Altman, alleging a departure from the company's original mission of developing AI for the broader benefit of humanity.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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How To Set Up A Successful E-Commerce Business: A Step-By-Step Guide

365 Retail

Embarking on the journey to establish a successful e-commerce business embodies the spirit of innovation and entrepreneurship characteristic of today’s digital era. The transition from traditional retail to the online marketplace opens up possibilities for reaching a global audience and operating beyond conventional boundaries. Creating a flourishing online store involves navigating through various strategic decisions, from selecting the right products and platforms to understanding the nu

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Sainsbury’s plans to axe 1,500 jobs in efficiency drive

TalkingRetail

Sainsbury's wants to cut 1,500 jobs in a bid to save £1bn over three years. The supermarket said the jobs lost would include roles at in-store bakeries, a contact centre in Cheshire and some local warehouses.

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Observing, Learning, Adapting: is in-store Customer Analysis the Future of Retail?

365 Retail

Customer behaviour monitoring isn’t a new concept for the retail sector. Shoppers are already monitored extensively online, and people are often happy to consent to cookies to browse under the watchful eye of tracking technology. Some might argue that behaviour tracking has become so common online that it’s expected. When it comes to shopping in a physical store, however, many consumers expect a much higher level of privacy.

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Aldi to trial InPost parcel lockers outside stores

TalkingRetail

Aldi has linked up with parcel company InPost to put parcel lockers outside stores. In an initial 12-week trial, InPost parcel lockers will be available outside 22 Aldi stores all over the country.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib