Sat.Jun 13, 2020 - Fri.Jun 19, 2020

How to Build an eCommerce Site Optimized for Product Discovery


Your DTC brand could be hemorrhaging sales if you aren’t helping customers find the products they need.

Best Shipping Software for Ecommerce

Ecommerce Platforms

We believe that the best shipping software incorporates elements like steep carrier discounts, various shipping methods, and integrations with ecommerce platforms and marketplaces. If you're a small business owner, shipping software is essential for keeping customers happy.

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The Four Buying Intent Signals You May Be Missing


Customers are constantly signaling their intent to buy your products and some of these signals are more obvious that others. How many are hidden in plain sight and that you may be missing? . Start by Analyzing the entire customer journey.

The Forrester Wave™: Continuous Delivery And Release Automation, Q2 2020

Forrester eCommerce

After releasing “The Forrester Wave™: Continuous Delivery And Release Automation, Q2 2020” earlier this month, it’s a good time to pause and reflect on (in the immortal words of the Grateful Dead) “what a long, strange trip it’s been.”

The Pros and Cons of Incentivized Reviews

With so many online reviews out there, we’ve decided to take a look at how incentivized consumer reviews fare against regular reviews from consumers that were not incentivized. Is one better than the other? More positive? Are they similar in topics covered and level of detail? Download this report to get answers to those questions and more!

Get on Board: Pay-Over-Time Options are Transforming Ecommerce


One of the fastest growing trends in ecommerce today is paying over time in fixed monthly installments. It has disrupted… How to Sell Online Payments online payments

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How 3 Health and Beauty Brands Leverage Data to Personalize the Buyer’s Journey


The beauty industry is valued at $532 billion and expected to grow to over $800 billion by 2023. With a rapidly growing market, competition is fiercer than ever. Health and beauty brands need to find a way to compete, and fast.

T-Mobile’s Object Lesson For The DDoS Initiate

Forrester eCommerce

The T-Mobile DDoS Attack That Wasn’t Yesterday, the internet was atwitter with rumors of a massive distributed denial of service (DDoS) attack against major US carriers. You might have seen scary screenshots from one of the many so-called “pew-pew maps,” like this one: The U.S.

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Steve Dennis

Over the last few years I’ve gotten a fair amount of mileage out of my catch-phrase “Physical retail isn’t dead. Boring retail is.” ” And, accordingly, I’m often asked: “okay, so what’s the opposite of boring?”

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Resending Emails: Increase Revenue With Automated Remailing


Reading Time: 4 minutes. On average, only 18% of promotional ecommerce emails are opened, meaning that the other 82% go unread, left gathering dust in the inbox archives. But that does not have to be the case.

3 Signs You Need A Self-Service Consumer Insights Solution

Understanding consumers can be a complex task. Consumer research can be a lengthy process–whether it’s manual research or configuring and training first generation AI machines on what to look for in consumer feedback.

Shop App Review: Everything You Need to Know

Ecommerce Platforms

Shopify is easily one of the best-known ecommerce tools on the market. Virtually everyone considering building their own online store has considered Shopify at some point. After all, it comes with everything you need to get started, from tools to help you master Google, to its own app store.


Forrester eCommerce

Vape sales soar following lockdown and menthol ban


Demand for vapes and e-cigarettes has surged more than elevenfold since Covid-19 and the UK ban on menthol tobacco cigarettes, according to one of the UK’s largest retailers of vapes.

Do brands still care about sustainability amid the pandemic?


As the coronavirus took hold, companies were forced to shift their attention to more immediate needs. Eight experts weigh in on what that means long term


Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Case Study: How Two Facebook Ads Generated Seven Months of B2C Sales in 30 Days

Inflow Insights

Sometimes, in the digital advertising world, things just click. A customer testimonial sparks a wave of qualified buyers, a popular site stumbles across your product and provides a juicy backlink, or an exciting client–agency relationship is born with a clear strategy to achieve success.

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Today’s Business Buyers Crave Digital Interactions And Human Connections

Forrester eCommerce

Even as B2B buyers increase their reliance on digital activities, tools, and routes, they crave deep, human connections. In fact, I would argue that empathetic and highly tailored interactions are now more valued than ever.

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Retail’s Museums of Disappointment

Steve Dennis

The following is an excerpt from Chapter 4 (“The Collapse of the Middle”) of my new book. Last week, nearly a year later, I went back to the mall that is referenced below. Sadly, nothing has changed.

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Francesca's floats possibility of bankruptcy


The apparel and accessories retailer warned that, even as some stores have reopened, the COVID-19 pandemic continues to weigh on results

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

The Best Print-On-Demand T-shirt Dropshipping Companies for 2020

Ecommerce Platforms

Dropshipping is one of the most popular business models for entrepreneurs in the digital landscape. With a dropshipping company , you don’t need to deal with the stress of creating or even storing your own products.

The Future Of B2C Buying In Europe: May You Live In Interesting Times

Forrester eCommerce

The ancient Chinese curse “May you live in interesting times” might be neither ancient nor Chinese, but it’s wholly applicable to 2020. Words and phrases like “unprecedented” and “the new normal” are, well, the new normal as infection and social unrest sweep the globe.

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Mars Petcare aims to expand pet oral care category


Mars Petcare is set to help grow the pet oral care category with the launch of new Pedigree Dentastix Chewy Chunx. The newly launched product helps prevent plaque build-up throughout the day and will launch in chicken and beef flavours, with mini or maxi options for smaller or larger dogs.


Walmart teams with Shopify to grow its marketplace


By bringing in new sellers, the retail giant seems to be taking a page from Amazon's playbook, but it's unclear how much its assortment will change

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Why Christmas Needs To Come Early This Year

Retail Touch

Christmas needs to come early this year (and by Christmas I mean the entire holiday shopping season).

The Facebook Ad Boycott Is Only The Tip Of The Iceberg

Forrester eCommerce

I shall be telling this with a sigh Somewhere ages and ages hence: Two roads diverged in a wood, and I— I took the one less traveled by, And that has made all the difference. Robert Frost, The Road Not Taken On May 13, we published our report, “It’s OK To Break Up With […].

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The birth of Customer Value Optimization: Reveal Product Launch


After two years of research, development and some success stories, the moment has come. We are officially launching REVEAL, our. The post The birth of Customer Value Optimization: Reveal Product Launch appeared first on ECOMMERCE GROWTH Blog.

Etsy unveils AR shopping tool for wall art


The features are particularly useful while the pandemic keeps customers inside, and consumer attention remains focused on the home

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Don’t give Sundays to the supermarkets, prime minister told


Retailer Stuart Reddish, the owner of Baxters convenience store and post office in Sheffield and the national president of the NFRN, has made an impassioned plea to prime minister Boris Johnson to scrap his plans to suspend Sunday trading laws to kick start the economy amid the coronavirus crisis.


Infections Are Surging In The US, China, And Brazil — Exercise Caution In Your Return-To-Work Plan

Forrester eCommerce

Infections are in the rise in more than 20 US states, and at least a dozen have experienced new record rates of infections. And the US isn’t alone; China and Brazil are experiencing a rise, too. Officials say the chance of a second wave is high.

Walmart Partners With Shopify To Expand E-Commerce Marketplace

Retail Touch

In a move that is expected to add 1,200 new sellers to the retail giant’s platform this year alone, Walmart is opening the Walmart Marketplace to Shopify merchants. The integration is aimed at small and medium-sized businesses with product assortments that complement Walmart’s existing selection.

E-commerce sales spiked nearly 93% in May


Online sales have risen during the pandemic, but it’s unclear which consumer spending patterns will persist, according to a study by Mastercard