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Three questions to ask when navigating the new B2B event management technology landscape

Forrester eCommerce

B2B events have undergone the most profound change imaginable over the past three years. Marketers now need to manage a much more complex event landscape, planning and executing a range of events across in-person, virtual and hybrid formats.

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An Honest WP Event Manager Review

Ecommerce Platforms

What’s the most effective way to sell your event tickets? percent of event organizers said offering early bird rates sold their tickets more than anything else. Here it is: You can’t use any of those event promotion tactics without an event management solution. That’s where WP Event Manager enters.

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Important Questions To Answer Before Making Your Events Virtual

Forrester eCommerce

Back in March, Nick Barber and I teamed up to help B2B marketers assess whether virtual events were a viable alternative to physical, as COVID-19 forced event managers to cancel in–person events wholesale.

Events 442
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Key Takeaways From The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021

Forrester eCommerce

In Forrester’s recently published report, “The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021,” we evaluated the 14 most significant ones — 6Connex, Bizzabo, CadmiumCD, Certain, Circa, Cvent, Hubb, Intrado, Kaltura, meetyoo, ON24, RainFocus, Splash, and SpotMe — against 28 criteria.

B2B 256
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity. In this exclusive webinar, you'll learn to track the right data, forecast your cash inflows and outflows, and use strategic cash management to build a business that not only survives, but thrives!

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What’s The Future Of Data Management? Find Out At The Data Strategy & Insights Event

Forrester eCommerce

Today, data management has become highly complex because of data explosion, data distribution across on-premises and multiple clouds, demand for real-time data and growing compliance mandates. The good news is that new and emerging technologies are automating data management functions to simplify and accelerate business initiatives!

Events 195
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Are Virtual Events The Right Move For You?

Forrester eCommerce

It’s a rough time to be planning or managing a large, in-person event. Marketers and sellers rely on events to support campaigns that generate […]. The COVID-19 virus has made canceling or delaying customer gatherings, seminars, conferences, and trade shows of any size essential.

Events 396