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PERQ Expands into PPC Advertising for Multifamily with Strategic Acquisition

PERQ

PERQ announced its strategic move into the PPC advertising space with the acquisition of key assets from a prominent industry player specializing in multifamily marketing. Prior to joining PERQ, he founded a successful marketing agency where he managed marketing efforts for over 12,000 units with an annual PPC spend exceeding $5 million.

PPC 36
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How To Leverage Site Search Data To Fuel Your Marketing Strategy

RTP blog

Open, they’ll know when to start pushing pay-per-click (PPC) and display campaigns for these items. These recurring events are huge for retailers that want to drive results in key periods. These recurring events are huge for retailers that want to drive results in key periods.

PPC 150
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Account-Based Marketing: Past, Present, and Future

Kissmetrics

Live Events. Even better than a webinar is a live event in-person. Work with the sales team to identify key prospects as you plan this event. Are they older executives that prefer direct mail or live events? An account-based marketing platform is a form of technology that allows you to scale your marketing campaigns.

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DAC Group to Enhance Online Presence for Kingfisher PLC’s DIY Brands in the UK and Ireland

365 Retail

Mike Fantis, VP, managing partner of DAC Group UK , comments: “Siloed SEO and PPC activity won’t deliver transformational business growth so we’re delighted to be partnering with a business that thinks bigger. Kingfisher also recognises the value of reputation management.

SEO 67
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18+ Digital Marketing Conferences in 2020 for eCommerce

eCommerce Training Academy

If you’re involved in eCommerce and you want to stay up-to-date on the latest trends, technologies and tactics, you must attend the most popular eCommerce conferences in 2020. This list of events is perfect for: Digital Marketing Directors/VPsv. Search Engine Marketing (PPC) professionals. Hero Conf – PPC.

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Why Sellers Should Leave Amazon Price Wars Behind

Retail TouchPoints

Investing in technology like AI-powered pricing software can help retailers and private labels find that sweet spot in order to achieve their goals — whether winning the Buy-Box, increasing total volume of sales, enhancing customer loyalty or a combination of all three.

eCommerce 278
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Competition was minimal, technology wasn’t as affordable as it is now and access to product was limited. China is opening up to the world and technology is now affordable. They get easily distracted with technology and social media. Choosing the right technology & partners. Generating targeted traffic.

eCommerce 167