How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%
Retail TouchPoints
FEBRUARY 22, 2021
At that point email marketing was being managed by the team at TAC, which also owns and operates From You Flowers , Eve’s Addiction and Brook & York , among other brands. We see it as a brand-building exercise, so even if the sales are really only paying for the cost of having the platform, we think it pays off in the long run.”.
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