Retail TouchPoints

JUNE 16, 2023

Traditional search marketing tools and reports are often insufficient, and marketers require an innovative solution that addresses gaps in existing search marketing tools to enhance brands’ visibility on the Google SERP and maximize ROAS. What’s Causing the High Levels of Fluctuation in Google’s SERP? Maximizing sales.

SEO 247

SEO Search Marketing Improvements Recommendation 247

Ecommerce Platforms

APRIL 7, 2022

One area in which this has become particularly prominent is web analytics. A website that isn’t using ethical website analytics will collect data on where you are, how you use the site, and how often. If the website uses Google Analytics, for example, that data will then be sold to other businesses. Go to the top.

Payment Services 211

Payment Services Small Business Retail Recommendation Customer 211

Groove

JANUARY 5, 2022

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Google Product Ads. Merchants must first upload their products to Google Merchant Center. Earn Better Qualified Leads.

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

ROI Revolution

JULY 6, 2023

Google Analytics 4 (GA4) offers multiple techniques to analyze and report on data, both within the UI itself and in external tools. GA4 Reports Reports are aggregated tables of data consisting of overview cards and detail reports that are designed to give you top-level insights into your data.

Blog 78

Blog Webinar Other Customer 78

BigCommerce

APRIL 18, 2018

Ensuring that you have an analytics system in place to measure all of these metrics as accurately as possible. This guide is structured to cover the most vital ecommerce metrics at each stage of the sales funnel of an ecommerce business and their customers’ lifecycle. Proper analytics tracking. Get your free template now.

Download 418

Download eCommerce Social Media Shopping Carts 418

BigCommerce

JUNE 22, 2017

That’s why ecommerce analytics are so incredibly important for online brands. It’s also why BigCommerce, in 2015, acquired Jirafe Analytics –– the ecommerce analytics industry leader with customers including: Nasty Gal. Why We Updated Our Ecommerce Analytics + Insights Suite. Diamond Candles. Data Accuracy.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

Retail 294

Retail Customer Data Customer Experience Social Media 294

Kissmetrics

SEPTEMBER 3, 2021

This term is very inclusive, covering everything from email templates to data analytics. To reach them, you need tools and platforms that not only disseminate your emails but provide in-depth analytics that gives you a real-time view of reader practices and interactions. Data Analytics. Increased Spending on Analytics.

Marketing 278

Marketing Leisure Reference Consumer 278

Inflow Insights

JUNE 21, 2021

Today, we’re sharing three simple changes we made in the space of a month that brought one client’s Google Ads account back from the dead: Identifying and fixing common conversion tracking mistakes. Unlinked Google Ads Account. To confirm that this was the case, we made our way to “Admin > Google Ads Linking.”

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

Kissmetrics

MAY 27, 2021

percent of these searchers click results on the second page of Google. Search engines, such as Google, give preference to websites that meet their webmaster guidelines. Customers excitedly click the link to read your article. Without it, Google and other search engines are incapable of finding, crawling, and indexing your site.

SEO 363

SEO Social Media Mobile Improvements 363

BigCommerce

NOVEMBER 2, 2017

How to measure and report. This post will teach you exactly how to do that, subsequently increasing sales, revenue, and customer loyalty. How to Drive Ecommerce Traffic and Convert Customers. Why segmenting your Google Shopping traffic can lead to significant uplift. How to convert that traffic. How to bring people back.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Inflow Insights

JANUARY 26, 2022

Giving your customers the option to order through phone as well as online can be a smart business move. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Editor’s note: This article was originally published in 2019.

PPC 115

PPC eCommerce Multi-channel SEO 115

Ecommerce Platforms

JANUARY 9, 2023

Custom enterprise integrations : Create customized integrations with Solution Engineer support. There are maximum event duration settings, endless tools for inviting and engaging your audience, and in-depth analytics too. You can measure engagement with Livestorm’s analytics, and sync data directly to your CRM.

Webinar 196

Webinar Events Download Management 196

Ecommerce Platforms

JANUARY 9, 2023

Custom enterprise integrations : Create customized integrations with Solution Engineer support. There are maximum event duration settings, endless tools for inviting and engaging your audience, and in-depth analytics too. You can measure engagement with Livestorm’s analytics, and sync data directly to your CRM.

Webinar 194

Webinar Events Download Management 194

BigCommerce

JUNE 6, 2017

Retargeting is a cookie-based technology that displays custom advertisements to visitors who leave an online store without purchasing or performing another desired action. Different customers came to the site for different reasons. Lumping all these customers into one group is a big mistake. They visited different pages.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Omnisend

MARCH 8, 2021

Because data itself is useless without context, you need to ensure that you have a good analytics tool that is custom-made for ecommerce. In this article, we’ll present some of the best ecommerce analytics tools on the market, checking out their various features, goals, and pros and cons of each. Google Analytics.

eCommerce Analytics 125

eCommerce Analytics Shipping Costs eCommerce Merchant Services 125

BigCommerce

OCTOBER 26, 2017

Leveraging analytics, data, and market insights will ensure that you are reducing your exposure to failure and risk –– and where you exposure if reduced is where you want to first launch. . Analytics & Data . Using Analytics & Data to Unlock the Path of Least Resistance. Data & Analytics Tools . Localization.

Payments 236

Payments Merchant Services BigCommerce eCommerce Analytics 236

Omnisend

SEPTEMBER 8, 2020

In this article, we’ll check out some of the most important tools to have in your ecommerce arsenal, starting from the platform for your store, to everyday marketing and analytics/reporting software. Gorgias for Customer Service. So what are these must-have tools for serious ecommerce retailers looking to grow their business?

eCommerce 157

eCommerce Payment Services Payments Magento 157

BigCommerce

MARCH 10, 2017

Google offers abstract, somewhat conflicting, and ultimately non-definitive information on how it ranks pages —- though many experts have accurately tested and hypothesized at what their top ranking factors might be. Can Google find your site? The first thing that I like to give Google is a map. Can Google crawl your site?

SEO 417

SEO eCommerce Mobile BigCommerce 417

Ecommerce Platforms

NOVEMBER 17, 2022

You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. You’ve answered the call for something that was missing, or perhaps you solved a problem that was in need of fixing. What do customers see when they land on your page? Look no further. Why is that?

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Omnisend

MAY 24, 2023

The tool comes with excellent reporting, automation, and personalization features. You can set up automated email sequences based on specific customer activities. These are called triggers and include certain actions, such as customer signup, cart abandonment, buying habits, etc. and understand what your customers prefer.

Marketing 158

Marketing Live Chat Social Media Shopify 158

Ecommerce Platforms

DECEMBER 6, 2022

Email marketing software provides business leaders with the tools they need to engage potential customers, nurture prospects, and inspire repeat purchases. Organizations can send emails when a customer makes an order to help them track their purchasing details. Plus, smart rules make it easy to implement dynamic content.

eCommerce 197

eCommerce Marketing WooCommerce Shopify 197

Retail TouchPoints

NOVEMBER 18, 2021

billion for the first time, according to Adobe Analytics. This enables a robust omnichannel retail strategy that delivers a unified, seamless and consistent customer experience across all physical stores, websites and mobile apps. Dazzle Your Customers With Real-Time Data. In tandem, consumer expectations have grown.

Shipping Costs 235

Shipping Costs Retail Omnichannel Supplies 235

Ecommerce Platforms

JANUARY 6, 2023

Launched in 2015, Uscreen enables content creators to assemble, manage, and monetize their video library and establish streaming and subscription services delivered via a secure, custom environment. Instructors can create custom forms and surveys to capture student feedback. Its focus is very much on video-based content. Go to the top.

Payments 104

Payments Payment Services Subscription PayPal 104

BigCommerce

APRIL 20, 2018

Google and Amazon are in a showdown. Just check out how their ad listings currently look: Google Shopping search versus Amazon Shopping search (via Search Engine Land). But Google isn’t stopping with a similar design. Integration with Google Express, Google Search, and smart speakers (i.e. Don’t miss a post.

Merchant Services 419

Merchant Services Shipping Costs SEO Information 419

Inflow Insights

MARCH 3, 2021

But what if we told you that the most common way to calculate conversion rate isn’t actually very useful at all — and that you’re missing out on even more valuable data with this method? By default, most analytics tools (including Google Analytics) report session-based conversion rates (A.K.A.,

eCommerce 123

eCommerce Social Media Channel Recommendation 123

Omnisend

MAY 10, 2023

This includes features like reporting and analytics, revenue attribution, and A/B tests that help you implement effective email marketing strategies. We’ll compare their features, price, customer support, and more, and you can take your pick based on the needs of your business. Here is what you can expect from Omnisend.

Shipping Costs 145

Shipping Costs Payments Live Chat Payment Services 145

Algopix

JULY 1, 2023

These solutions provide a centralized hub for businesses to streamline their listing management, inventory control, order fulfillment, and customer support processes across various platforms, such as e-commerce websites, marketplaces, social media platforms, and more. The 20 Best Multichannel Listing Software You Shouldn’t Miss 1.

Multi-channel 105

Multi-channel Channel Multichannel eCommerce 105

BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. Whether you are looking to increase brand awareness, drive net new traffic or retarget and drive customer loyalty and AOV , Google and Facebook have myriad advertising options available. Visibility isn’t cheap.

PPC 408

PPC BigCommerce Recommendation Apparel 408

ROI Revolution

DECEMBER 7, 2021

Published December 7, 2021 With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads?

Customer Data 78

Customer Data Presentation Improvements Management 78

Smile.io

NOVEMBER 14, 2023

You've just clicked into this blog post, arriving through one of several pathways – perhaps an email, a direct link from a LinkedIn social post, a nifty Google search, or if you're a regular on the Smile.io Without first-party data and server-side tracking, you might be losing potential loyal customers.

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

Optimizely

AUGUST 16, 2018

Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. Because of that, you have to ask your IT team for help pulling the numbers, centralizing the data, and running detailed reports on your latest omnichannel campaign. Retargeting ads on Google.

B2C 210

B2C Customer Data Omnichannel Marketing 210

MagentoBrain

JUNE 8, 2023

It provides valuable insights into how Google crawls and indexes your website and can help you identify and fix issues that may be impacting your website's rankings. Verify your website: Before you can use Google Search Console, you need to verify ownership of your website.

SEO 52

SEO Improvements Mobile Customer 52

ROI Revolution

DECEMBER 7, 2021

With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads? Business being good isn’t always a good thing.

Customer Data 78

Customer Data Presentation Information Improvements 78

BigCommerce

OCTOBER 12, 2017

So, without further ado, here is what 1,018 brands reported they will do for the 2017 holiday shopping season. Download our free holiday campaign report and get 9 actionable tips you can take right now to make more money this holiday season. 15% of brands report no seasonal change in sales throughout the year.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Ecommerce Platforms

OCTOBER 12, 2022

We’ve rigorously tested and compared them both to help you understand which stands out in the following categories: Main Features Pricing Design Marketing Customer Support. per month Enterprise: Custom pricing. But first, let’s have a glimpse into the pros and cons of both Squarespace and BigCommerce. . Squarespace Pros. per month. .

BigCommerce 209

BigCommerce Payment Services Merchant Services Shipping Costs 209

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. You’ll notice I don’t spend any money on paid Google ads. Google gives more weight to these factors. Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360