article thumbnail

How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

To guard against member indifference, retailers may want to consider adopting subscription program elements that can both boost “stickiness” and reveal more about customers’ wants and needs. Retailers need to invest in a seamless customer experience, which is becoming table stakes for a good subscription program. higher spend overall.

article thumbnail

Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Start a Subscription Business: Implementing A Subscription Service Into Your Retail Business

Korona

And even better, they can order a subscription box and receive their products regularly without thinking about it. And the numbers speak for themselves – subscription business revenues are growing five times faster than S&P 500 companies. But the most critical question is how to start a subscription business.

article thumbnail

Forever 21 Names Longtime Paper Source Leader as CEO

Retail TouchPoints

She joins from Paper Source , where she served as CEO for six years and helped transform the retailer from a brick-and-mortar-focused company into a lifestyle brand with a digital platform spanning social media, digital content, online subscriptions and affiliate partnerships. Park also oversaw its sale to an affiliate of Barnes & Noble.

Fashion 289
article thumbnail

Single Keyword Ad Groups: Still Relevant in 2019?

Store Growers

Single Keyword Ad Groups (also called SKAGs) offer an answer to this challenge. What Are Single Keyword Ad Groups? The two extremes are: Extreme 1: Mess – one ad group with all your keywords. Extreme 2: Single keyword ad groups – one keyword per ad group. Keyword: [subscription clothing].

article thumbnail

TechStyle Fashion Group and General Assembly Win EIS Awards

Sailthru

TechStyle Fashion Group and General Assembly are drastically different companies that use email marketing in different ways. Designed with fully-integrated artificial intelligence , Lifecycle Optimizer enabled General Assembly to automate and personalize its email marketing, improving lead generation and curbing cancellation rates.

Fashion 87
article thumbnail

February Product Update: Updates to Our Tax Engine and New Improvements Added to Our FastSpring Quote Functionality

FastSpring

We’re here to walk you through February’s most important releases and improvements. It may have been a short month, but there is no shortage of updates and improvements from our Product and Engineering teams. Updates include: Mobile experience improved for customers. New Improvements Added to Our FastSpring Quote Functionality.