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Petco Launches New Subscription Delivery Service for Fresh Pet Food

Retail TouchPoints

Petco has teamed up with Freshpet to offer subscription delivery of fresh dog food as consumer interest in direct-to-doorstep pet meal plans increases. Source: Petco The fresh and frozen pet food category is expected to grow 3X to 4X in the next four years, reaching up to $6 billion , according to Nielson IQ.

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FTC’s ‘Click-to-Cancel’ Proposal: A Step Forward for the Negative Option Model

Retail TouchPoints

Under this model, a customer signs up for a subscription service, typically as part of a free trial offer. As per a fact sheet recently published by the FTC , the proposed rule change takes things a step further by mandating the subscription cancellation process be as simple as the sign-up process.

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The Best Subscription Box Product Sourcing Strategies

ecomdash

In the subscription box model, which has carved itself a niche in ecommerce over the last few years, the customers don’t choose what products you send them, you do. So, make the most of your subscription box product sourcing by following these tips. What Are Subscription Boxes?

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How New Rules Will Impact Recurring Transactions in India

FastSpring

If you’ve noticed a drop in subscription credit card approval rates for customers located in India, you’re not alone. The Reserve Bank of India issued new guidelines for subscription purchases earlier this year — and the new rules came into effect a few days ago, on October 1, 2021. Book a demo or create an account today !

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How to Create an Editorial Style Guide

Kissmetrics

An editorial style guide is a set of guidelines for the writers and editors on your team. These guidelines will include standards for grammar, spelling, sentence structure, and image use. Without clear guidelines in place, your inbox will soon be flooded with questions from your writers and editorial staff.

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Best Practices To Build Ecommerce Branded Order Tracking Pages

lateshipment

To help you build great and beautiful-looking order tracking pages, here are some guidelines that you can follow. Guideline #1 – Provide complete delivery information First and foremost, don’t miss out on providing your customers with all the essential information that is usually available on order tracking pages.

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Grow Your SMS List with Text-to-Subscribe

Optimizely

Tell them they’re in: Send confirmation and welcome messages To be compliant with the CTIA’s SMS messaging guidelines, you will have to send a confirmation message to your newly opted-in customers. Zaius Channel configuration for updating global consent for a phone number.

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