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Best Practices For Brand And Retailers: Harnessing The Impact Of Social Media

RTP blog

First, I will share a few metrics to frame the influence of visual content in the e-Commerce and social media world: Approximately three-quarters of U.S. To add to the challenge, the consumer expectations for new products, new styles, new looks and new inspirations are amplified by the pace of social media.

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Merchandising for Today's Omnichannel Shopper

GetElastic

In today’s digital world, merchandisers must take full advantage of the omnichannel space to influence and guide the shopper through the decision-making process. Today’s shopper is now demanding an omnichannel experience ; so the journey must seamlessly integrate a mix of the in-store and online components. Video Clienteling.

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Saks Introduces a New Category — Electric Cars

Retail TouchPoints

The brand also will be featured in content on Saks’ digital channels, including an email campaign and social media content. (Image courtesy Lucid) Lucid now has a dedicated landing page and a homepage feature on Saks.com. Customers also can book a Lucid demo drive on Saks.com or in person at select Saks Fifth Avenue store locations.

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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

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Shine Like A Tiffany Diamond: 6 Best Practices for Jewelry Brands

Sailthru

Following that logic, many jewelry brands underinvest in digital… and it shows. Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. Jewelry can be difficult to contextualize online. Jewelry is a popular present.

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Shine Like A Tiffany Diamond: 6 Best Practices for Jewelry Brands

Sailthru

Following that logic, many jewelry brands underinvest in digital… and it shows. Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. Jewelry can be difficult to contextualize online. Jewelry is a popular present.

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Valentine’s Day Retail Best Practices to Maximize Your Revenue

RETAIL MANAGEMENT SOFTWARE

Consider bundling products together to create gift sets or offering exclusive discounts on popular Valentine’s Day items like chocolates, flowers, and jewelry. Leverage Social Proof: Encourage your customers to share their Valentine’s Day purchases on social media by offering incentives like discounts or giveaways.

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