UpSellIt

MARCH 13, 2024

Seasonal marketing isn’t just about promoting products or services during specific times of the year, it’s about resonating with your customers as their needs, desires, and behaviors evolve with each season. As the seasons change, so do the lives and priorities of your target audience.

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Marketing Gifts Recommendation Clothing 128

BigCommerce

MAY 4, 2018

The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night.

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Workshop Presentation Payment Services Merchant Services 419

Retail TouchPoints

MAY 15, 2023

Typically, conversational consumers use voice-activated texts and make inquiries on mobile devices, as well as shop and seek product recommendations with smart tools. Developing Personalized Experiences From a technical perspective, a lot of work is required of marketing and developers to build content for smart speakers.

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Marketing Presentation Consumer Recommendation 189

Retail TouchPoints

OCTOBER 21, 2020

But what does it take for marketers to move the dial on this market segment and drive them to purchase goods and services? That’s a question we’ve sought to explore in the CodeBroker Mobile Coupon Survey. The Mobile Tipping Point. Marketers can readily leverage a mobile coupon platform to drive sales and customer loyalty.

Marketing 196

Marketing Mobile Customer Loyalty Channel 196

Optimizely

APRIL 3, 2017

Mobile apps provide marketers with a unique opportunity to creatively supplement the omnichannel shopping experience. This includes things like watching promotional videos, linking a product to social media, and even simply visiting the retailer’s store on mobile.) Take away: Drive omnichannel engagement within your app.

Mobile 186

Mobile Customer Omnichannel Social Media 186

Groove

APRIL 16, 2024

A few of these key features include things like a drag-and-drop online store builder, automated inventory management tools, multi-channel selling, and an advanced suite of marketing and SEO tools. This allows eCommerce store owners to unify customer data, insights, and interactions across sales, marketing, and customer service channels.

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BigCommerce Magento Multi-channel Shopify 364

Kissmetrics

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

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Marketing Social Media SEO Presentation 357

Retail TouchPoints

JUNE 4, 2020

Accelerating previously planned technology investments, Tractor Supply has launched its first mobile app and a redesigned e-Commerce site in order to meet the needs of customers relying more on digital devices since the beginning of the pandemic. Tractor Supply Presents Sunny Q2 Outlook.

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Supplies Mobile eCommerce Technology 152

Sailthru

SEPTEMBER 3, 2019

Mobile marketing is an important aspect of every marketing plan (or at least it should be.) The good news is that technological advances like geolocation enable marketers to do make that happen, more effectively and more accurately. How to Use Geolocation Tracking for Marketing.

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Mobile Marketing Shopping Carts Presentation 98

Elsner

MAY 20, 2020

In 2018 as per Statistica, globally mobile app revenues were approximately 365 billion U.S. dollars and as per their estimates the mobile app revenue will plunge to more than 935 billion U.S. eCommerce mobile apps have become the most preferred and interactive relation between businesses and clientele. dollars in 2023.

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Mobile eCommerce Mobile eCommerce Shopping Carts 152

Ecommerce Platforms

OCTOBER 24, 2022

Email marketing statistics constantly show that emails are one of the best ways to reach your audience. Here are some of the most valuable email marketing stats to check out in 2022. Looking at email marketing statistics gives us a clear view of just how valuable the world of email can really be. billion by 2027. Statista ).

Marketing 196

Marketing B2B B2C Mobile 196

GetElastic

FEBRUARY 8, 2019

It’s projected that by 2021, mobile will account for 54% of total ecommerce sales. Mobile commerce has enhanced the shopping experience for consumers worldwide by making online transactions quick, convenient and smooth. Why optimize for mobile commerce? 6 ways to optimize mobile commerce: 1.

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Mobile Web Design Omnichannel Shipping Costs 167

Retail TouchPoints

APRIL 11, 2024

For the most part, retailers have deployed AI to tackle low-hanging fruit such as automated customer service chatbots, personalized content for one-to-one marketing campaigns and improved store and inventory analytics. That will happen this year. Those early use cases make sense because they deliver immediate results.

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Retail Mobile Consumer Operations 250

lateshipment

SEPTEMBER 7, 2023

Thus, in this blog, we’ll explore why early preparation is necessary and in order to help you get started, provide you with a comprehensive holiday schedule in the form of a marketing calendar and information on shipping deadlines for the 2023 season. The holiday season is not just busy but also very competitive.

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Shipping Costs Shipping eCommerce Marketing 130

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At

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Games Marketing Events Merchant Services 186

GetElastic

NOVEMBER 3, 2021

Mobile mindshift has given consumers a much wider sphere of influence. Being present to actively engage the consumers and, at the same time, doing it in a way that makes the brand stand out. Modern digital marketing has developed in numerous ways, resulting in incredibly creative sales opportunities to inspire consumers.

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Mobile Payment Services Payments POS 146

Retail TouchPoints

AUGUST 23, 2022

Prior to her current role as VP of Data Analytics & Customer Insights at Amyris , a biology company in the clean beauty, health and wellness and flavors/fragrances markets, she held ecommerce and digital marketing roles at brands like Coca-Cola and Unilever.

Marketing 206

Marketing Beauty and Health eCommerce Consumer 206

Optimizely

FEBRUARY 21, 2017

Customers who shop on mobile do so with a different mindset than they do on any other channel. Research has shown that shoppers increasingly use mobile for early-stage browsing and discovery, then will switch to a different device to actually complete the purchase. mentality that many customers have while shopping on mobile (i.e.

Mobile 150

Mobile Retail Social Media Presentation 150

Kissmetrics

DECEMBER 2, 2021

A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. That’s why today, I will run through my top digital marketing tips for the holidays. Why the Holidays Are the Best Time for Digital Marketing Success. 9 Digital Marketing Holiday Tips. Start Early and Have a Plan.

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Marketing Shipping Costs Gifts Beauty and Health 307

Groove

MARCH 6, 2024

While many tools are required to successfully manage a digital-age brand, the tools you trust with your ongoing digital marketing strategy are among the most crucial. HubSpot and Klaviyo are two of the biggest names in eCommerce marketing today, and each brings a wealth of benefits to the table.

Social Media 370

Social Media Customer Data Shopify Magento 370

Kissmetrics

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. By the time we’re done here, you’ll have more than just an e-commerce marketing vision board. Everybody loves a good deal. Why Should You Have Father’s Day Sales?

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eCommerce Marketing Social Media Events 219

Kissmetrics

NOVEMBER 9, 2017

Just in case you’ve been living under a rock for the past five years, Tinder is a hugely popular mobile dating app that matches potential partners based on user data and proximity. All marketers know that consumer behavior is driven by emotions rather than logic. Within two years, Tinder boasted 800 million swipes every single day.

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Marketing Presentation PayPal Other 370

Retail TouchPoints

MARCH 1, 2024

The retailer “will be removing physical media and updating our mobile, digital imaging, computing, tablets and smart home departments,” said Barry. Barry noted that Best Buy’s wealth of first-party customer data gives it an advantage in its personalization efforts, particularly with its mobile app. “We

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POS Omnichannel Mobile Improvements 244

RTP blog

MAY 19, 2017

When Millennial consumers go shopping, they do so armed with mobile devices. As a result, mobile devices are becoming a primary interaction, recommendation and knowledge interface for shoppers inside the store. This presents an opportunity to enhance the in-store shopping experience, and in doing so, drive loyalty and sales.

Mobile 150

Mobile Consumer Payment Services Retail 150

Elsner

APRIL 23, 2020

With the increasing pace of smartphone penetration in the market, the best way to draw customers is to get your business to their fingertips. That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. Shoppers Love Mobile Apps.

Mobile 90

Mobile eCommerce Customer Payment Services 90

Kissmetrics

MAY 3, 2021

Here are some of the actionable steps you can take to implement Facebook Stories in your marketing strategy. Autoplay and Mobile First. If you regularly upload content onto social media as part of your marketing strategy, you’ll love the autoplay feature. Mobile-first is another great feature of Stories.

Marketing 309

Marketing Social Media B2C Events 309

retailnext

SEPTEMBER 5, 2019

With 79 percent of marketers saying mobile is the cornerstone for business, there has been a lot of buzz about location-based mobile marketing and its increased open rates and improved ROI. If you’re in the retail industry, below are 10 tips for effective location-based mobile marketing. Geo-target.

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Mobile Marketing SEO Social Media 59

BigCommerce

OCTOBER 17, 2017

Location-based marketing is part of our daily lives as consumers. What is Local Marketing? Local marketing –– also known as “location-based marketing” and “neighborhood marketing” –– is the process of optimizing your website and online advertising to help drive foot traffic and awareness in localized regions.

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Marketing Social Media Events Beauty and Health 713

RTP blog

AUGUST 13, 2018

Here are the key trends we’re seeing for marketers this school season. Dads Love Mobile With video consumption on mobile accelerating, mobile video ads present an opportunity for brands to connect with dads at every step of the purchase process. It also means tapping into events.

Mobile 150

Mobile Games Supplies Travel 150

Retail TouchPoints

JANUARY 18, 2024

The rumor that every NRF speaker was contractually obligated to mention artificial intelligence (AI) at least once per presentation is definitely untrue, but you’d be forgiven for thinking that was the case because AI worked its way into almost every conversation and presentation at the 2024 NRF Big Show.

Merchant Services 258

Merchant Services Retail Definition Technology 258

Kissmetrics

FEBRUARY 24, 2018

The market is flooded with blog articles. Successful content marketing has always been about standing out in the crowd by producing the best content. Video marketing may be the solution to let your content shine. The increasing importance of video marketing is clear. Three reasons to invest in video marketing.

Marketing 246

Marketing Social Media Multi-channel Channel 246

Kissmetrics

FEBRUARY 12, 2021

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. 23, a free summit that focuses on digital marketing strategies for small and medium businesses. According to Small Business Trends , 32 percent of small businesses don’t have a budget for content marketing. Related Links.

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Marketing SEO eCommerce B2C 263

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. This scenario presents unique opportunities for growth and progress.

B2B 205

B2B eCommerce BigCommerce Omnichannel 205

Retail TouchPoints

OCTOBER 24, 2022

Latin America drugstore chain RaiaDrogasil is leveraging its in-store WiFi network to offer location-based marketing across 2,500 Brazilian locations. The solution, which is powered by Cloud4Wi , presents customers with an onboarding portal when they connect to any store’s guest WiFi network. ”

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Presentation Mobile Customer Marketing 159

Retail TouchPoints

SEPTEMBER 14, 2023

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept. 13, all designed to make the platform even more interactive, personalized and, most important, shoppable. “We

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Merchant Services Mobile Events Presentation 229

RTP blog

AUGUST 23, 2019

A recent report published by Global Data estimates that the BOPIS market will be worth an estimated $10 billion by 2022, and account for an estimated 13.9% That’s all great news, but the question remains: where are all the mid-market guys? of total retail spend within the next four years. Why are they standing on the sidelines?

Merchant Services 150

Merchant Services Marketing Retail Shipping Costs 150

Steve Dennis

NOVEMBER 9, 2017

It’s no secret that mobile is becoming increasingly important in consumers’ shopping journeys. And of course when we say “digital,” often we mean mobile. In fact, for many retailers, mobile is becoming the front door to the store. It would appear that there is no going back in the move to mobile.

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Mobile Gifts Download Presentation 96