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5 Common Multi-Channel Challenges and How to Overcome Them

SellBrite

In ecommerce, investing in multi-channel can help you quickly take your business to the next level, but it can also come with a number of challenges that you may or may not be aware of. To succeed in multi-channel, you have to know how you’re going to address these challenges when they appear in front of you.

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Key Takeaways From the Wiser Industry Leaders Brand Panel: Customer Engagement and Marketing

Wiser

In a recent panel discussion hosted by Wiser Solutions, senior leaders at brand manufacturers and retailers shed light on the delicate interplay between direct-to-consumer (D2C) channels and traditional retail partnerships.

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Encourage Your Customers to Call Again. Here’s How.

Retail TouchPoints

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

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Online or In-Store? Why Shoppers Embrace Multi-Channel Shopping

Wiser

The rise of eCommerce is also behind the prevalence of multi-channel shoppers: folks who buy from both online and in-store channels. . In fact, it’s a challenge to find someone who only shops from one channel. Multi-channel shopping is the name of the game today. . In-store Sales Still Beat Online .

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Amazon vs. Walmart: Where Should You Sell?

Algopix

For sellers looking to tap into the vast consumer market, the choice between Amazon and Walmart is a critical one. We’ll explore their histories, target audiences, fee structures, seller policies, and various other factors that should be considered when deciding where to set up shop.

eCommerce 121
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Want to Have Great CX This Holiday Season? Focus on Employee Experience First

Retail TouchPoints

Employees’ Major Role in the CX Equation The tight labor market of the past few years adds another complication for retailers determined to ensure their customer experience (CX) is top-of-the-line. Technology may be able to alleviate the problems of multi-tasking associates, but only if retailers invest more in employee-facing solutions.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At They were actually aggregate helpful, right?

Games 186