Retail TouchPoints
JUNE 14, 2023
As the pandemic fades and the thermometer climbs, more and more people want to get out and find an escape from the pressures of inflation — and outdoor spaces are positioned to provide great, flexible experiences that can fill the bill.
Retail TouchPoints
SEPTEMBER 16, 2021
The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? Many [social] purchases are very organic.
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Retail TouchPoints
NOVEMBER 10, 2020
Social and Mobile Should be Top of Mind to Win Ecommerce. One key is leveraging social media to its fullest. Retailers also can take advantage of the increasing integration of social media and shopping platforms, which let shoppers make purchases as they scroll their favorite social networks.
Ecommerce Platforms
NOVEMBER 17, 2022
Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). What about social media marketing that shows your products in action, prompting others to desire those same experiences? Go to the top.
Retail TouchPoints
FEBRUARY 23, 2022
Now that nearly everyone carries a phone with a digital camera and apps for sharing content across global social media platforms, people are increasingly becoming adept photographers and image-makers. Photography with a mobile phone is fundamentally the same as with a pro camera system: you frame, focus and shoot.
Retail TouchPoints
JULY 11, 2023
Selfies, social check-ins, livestreams, mobile ticketing and cashless transactions all rely on a network that is sophisticated enough to handle huge spikes in data and heavy demands on the network. By extending wireless outside the traditional stadium environment, they are enabling mobile ticketing at entry.
Retail TouchPoints
AUGUST 15, 2022
In some cases, they’re even returning to the channels of yester-year to shake things up. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%).
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