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Small Businesses Win Hearts: Warm Welcomes, Complimentary Samples and Exclusive Birthday Discounts Elevate the Shopping and Customer Experience

365 Retail

A comprehensive survey by Tyl by NatWest offers a deep dive into the changing relationship between consumers and retailers, examining the factors that attract shoppers to both small boutiques and large commercial outlets. On the other end of the spectrum, small businesses seem to have cracked the code to consumer hearts.

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Wireless 5G Revolutionizing Retail

Retail TouchPoints

What does having a network that can offer high speed and low latency really mean for retailers, and how can they take advantage of it? Imagine a retail location where customers using an AR-powered mirror can see how clothing looks on them without ever entering a changing room. 5G can Drive Consumer Engagement.

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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. In fact, 71% of shoppers told McKinsey that they expect personalization from their favorite retailers , and 76% of shoppers are frustrated when retailers don’t offer personalization.

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

With those kind of numbers in play, it’s no surprise that competition in the space is fierce, and retail is a central battleground. Retail TouchPoints (RTP): The world of payments is actually a pretty exciting place right now — tell us how Venmo is capitalizing on all this momentum. million small businesses with profiles.

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5 Must-Have AI-Powered Features for the Modern Ecommerce Website

Retail TouchPoints

As the ecommerce landscape becomes more competitive, top retailers like Amazon stay ahead of the curve by delivering a compelling product experience to their customers. Here are five essential AI-powered features for modern ecommerce that all retailers will find useful. Personalized search and recommendations.

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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

As retailers shift more of their attention and dollars to digital content and community-building activities, livestreaming has moved into the spotlight. Through a survey of 475 consumers, Influence Central also found that only 19% of U.S. Its rampant rise in China is encouraging U.S. consumers have tuned into a livestreaming event.

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As Consumers Lose Faith in Traditional Institutions, Brands are Bridging the ‘Trust Gap’

Retail TouchPoints

Conversely, trust in large and small businesses has increased significantly since the pandemic. Complete confidence in small businesses has nearly doubled since 2016 (from 21% to 39% ), and for big businesses it has increased more than 4X during that time, from 5% to 21%. For things like services (e.g.

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