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Is Selling on Amazon the Cure for High Customer Acquisition Costs?

Retail TouchPoints

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their branded ecommerce experiences and doubled down on unique brand opportunities found on marketplaces like Amazon. For brands, that makes it much more difficult to stand out.

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Unveiling the Secrets of Boosting Amazon Sales Velocity: An In-Depth Guide

Algopix

In the vast and competitive realm of Amazon, mastering the art of Sales Velocity is crucial for any seller aspiring to succeed. This guide aims to unravel the complexities of Amazon Sales Velocity, providing a roadmap for sellers to enhance their product visibility and sales potential. Why is Sales Velocity Important on Amazon?

eCommerce 129
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A Beginner’s Guide to Amazon’s Sponsored Display Video Creative Feature

Algopix

In the expansive and ever-evolving world of e-commerce, Amazon stands as a formidable platform, offering sellers an array of sophisticated tools to fortify their advertising endeavors. Within this framework, the Video Creative feature elevates the advertising experience by harnessing the captivating power of visual storytelling.

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Amazon Expands Advertising Options in CTV, Fresh Stores and Twitch

Retail TouchPoints

Amazon unveiled a slate of new advertising products and capabilities at its unBoxed conference, touting its ongoing mission to “make marketers’ lives easier” and help them adapt to the changes taking place in digital marketing (read: deprecation of the cookie and ongoing privacy regulation). . “We

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Best 12 YouTube Channels for Amazon FBA Sellers

Algopix

In the dynamic world of Amazon FBA (Fulfillment by Amazon), staying ahead of the curve is essential for success. As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This is crucial in an ever-changing landscape like Amazon FBA.

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Maximizing Repeat Buyers on Amazon: Strategies for eCommerce Success

Algopix

Building a loyal customer base that consistently returns to make repeat purchases is the foundation of sustainable growth and profitability for any eCommerce business selling on Amazon. With over 200 million customers worldwide, Amazon offers sellers an unparalleled opportunity to tap into a vast pool of potential repeat buyers.

eCommerce 111
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Market Gap Analysis: Uncover Untapped eCommerce Opportunities

Algopix

In this comprehensive guide, we will explore the concept of market gap analysis, the steps involved, and how Amazon sellers can leverage it to their advantage. Enhancing Competitive Advantage: By addressing unmet customer needs, businesses can gain a competitive advantage over rivals who are not as responsive to market gaps.

eCommerce 130