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5 ways to leverage web design for a positive ecommerce experience

GetElastic

To build a successful ecommerce business, in addition to selling a product or service people want you also need to invest in various elements such as search engine optimization (SEO) and graphic design. In fact, not having an impactful and responsive web design can cost you sales. Here are five ways to leverage web design: 1.

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How Psychology Influences Color and Layout in eCommerce Web Design

Lemonstand

But can that same science be applied to color and layout in eCommerce web design? Web design for eCommerce businesses requires as much care and thought as any other product of design. Color theory implications for eCommerce web design. White is the color of minimalism, purity, innocence and life.

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New case study: Why Eventige Media Group sees Klaviyo as a growth partner

Klaviyo

Today we are excited to launch a new case study featuring Eventige Media Group, an advertising agency based out of NYC. Some of these agencies focus on email marketing, others solely run paid acquisition campaigns, and a portion just handle web design. Now you’re ready to head on over to read the full case study.

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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc. The answer is number two.

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How to Use the Psychology of Color to Increase Website Conversions

Kissmetrics

What is even more interesting is that a case study showed that adjusting color, among other elements, can increase conversion by as much as 24%. The study of all this is called color psychology, and the bottom line is: use the right colors, and you win. What is Color Psychology? Where Should You Use Color Psychology?

eCommerce 363
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How to Increase Website Speed: An eCommerce Guide

Groove

With countless studies having emphasized website speed’s impact on various aspects of user experience and business metrics, it's time we delve into how to optimize your site for speed and ensure a successful online presence. Javascript Optimization and Tools Javascript is a powerful tool in modern web design, but it needs careful management.

eCommerce 195
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You Need A Design System — Here’s Why

Forrester eCommerce

A recent study on design maturity from InVision revealed something really interesting: that design team size is not predictive of a design team’s maturity. That is, it’s possible to dedicate a lot of headcount to design but still see limited benefits on business outcomes.