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New Study: What 100 Social Media Followers Are Really Worth

Kissmetrics

How much are 100 social media followers really worth? Each company has been participating in all these social networks for at least 3 years and they have at least 100 social media followers on each platform. Of the 483 companies, 159 of them were in the B2B space and 324 were B2C companies. Why you may ask?

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Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

They eagerly wait for your newest launch; they follow you on all your social media channels; they like your posts; and they enter your giveaways. Following in Apple’s footsteps, we’ve put together a list of B2C brands that have built up a loyal following of fans that have enabled them to grow and expand their businesses rapidly.

B2C 261
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Increasing a Fashion Brand’s Revenue by 50% with SEO

Groove

Ten years later in 2015, the B2C brand partnered with Groove Commerce to enhance its online presence and overall eCommerce strategy. In addition, we notified their audience of the new content through social media and email marketing to ensure they were engaging with it.

SEO 195
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Why AMP for Email has a Place in Every Email Marketers’ Playbook

Retail TouchPoints

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load on smartphones and tablets. Regardless of industry — and whether they’re B2B or B2C — companies using AMP-powered emails stand out from the crowd (and competition).

Marketing 249
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Jewelry & Accessories Ecommerce Site Design

BigCommerce

Comparing 2015 to 2016 we have had a 11x increase in sales! Our team provides a high quality customer service to both B2C and B2B. Lisi Lerch has more than doubled yearly online sales in 2016 at $303,000, from 2015’s $120,000, and is on track to do even better this year. As told to BigCommerce by Brendon Lee, Lovoda.

Jewelry 276
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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. In this guide, we’re going to explore how YOU can drive consistent sales for your website through social media advertising. content marketing). influencer marketing).

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The Facebook And Twitter Q2 Earnings Story: Quality Over Quantity

Forrester eCommerce

What you’ll hear from the press this week: Facebook missed its earnings for the first time since 2015. Facebook continues to diversify by augmenting its core Facebook social network with ancillary products (Instagram, […].