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Luca Senatore Video: Establish a solid strategy on brand awareness and emotional messaging

Omniconvert

In this week’s episode of Growth Interviews, we invite you to join our podcast conversation with Luca Senatore, a dynamic speaker and digital marketing expert rated #5 Top International PPC Expert and #21 Most Influential PPC Expert 2015 and 2016. Welcome to Growth Interviews!

PPC 88
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Master Mobile Advertising: PPC Ecommerce Opportunities Unveiled

ROI Revolution

Using an initial framework of our paid search marketing data to represent the mobile trend as a whole, we’ll be focusing on how to maximize your mobile effort for Paid Search & Google Shopping , Amazon advertising , and Social Media Advertising. The mobile trend line, while not unexpected, is meaningful nonetheless.

PPC 60
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Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness

ROI Revolution

Prime Day began in 2015 as a celebration of Amazon’s 20th birthday. SEO is important for getting clicks – in fact, 70% of marketers see SEO as more effective than PPC. Use your findings from the products that performed well on Prime Day to inform your PPC promotions, especially for the holidays.

SEO 78
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How Google’s New Layout Predicts the Future of SEO

Kissmetrics

Let’s look at Google’s layout changes over the past few years… lucky for us, Orbit Media performed random Google searches in 2013, 2014, and 2015 and compared them to Google’s current layout for us. They crushed their competition without relying on SEO and they were 13 years late when it came to entering the market. Conclusion.

SEO 279
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15 Examples of Great Digital Food Advertisements

Kissmetrics

alone, digital food advertisement is an incredibly competitive market. Without creative marketing campaigns, the food industry could be pretty dull. Paired with intelligent marketing strategies , these food advertisements will help you create high-converting PPC campaigns that bring your brand to the global stage.

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Ecommerce Consulting

Kissmetrics

CB Insights found that the retail apocalypse that started in 2015 actually accelerated during the Covid-19 pandemic. Crew — these companies were all leaders in their market at one point or another. In many cases, 80 to 90 percent of your marketing work is done here. No market need. Precise customer targeting.

eCommerce 279
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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

PPC advertising is equal parts art and science. To help you optimize your PPC advertising campaigns from day one, I sat down with two analysts from CPC Strategy — Lewis Brannon and Jason Bell — who work with Fortune 500 brands to optimize their campaigns on a daily basis. Of course, with so much opportunity comes a cost.

PPC 408