Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Here are the sessions you absolutely have to attend at IRCE 2018. What’s Next: Social. Tuesday: June 05. 97% of U.S.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Kissmetrics

MARCH 12, 2018

How’s it doing in 2018? Video and messaging apps are leading the charge in 2018. 86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. So, what’s happening in content marketing, version 2018? Social Media Metrics. Let’s talk about content.

Marketing 205

Marketing Social Media B2C B2B 205

RTP blog

FEBRUARY 13, 2019

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

Mobile 150

Mobile eCommerce Retail Shopping Carts 150

Optimizely

FEBRUARY 22, 2018

If you want to meet some of the best minds in ecommerce, you no doubt already made plans to attend eTail West 2018 in Palm Springs. Day one of eTail West focuses on omnichannel and unified commerce; day two focuses on digital and omnichannel success ; and on day three, tech, AI, mobile and immersive media is the theme.

Omnichannel 186

Omnichannel Mobile Shipping Costs eCommerce 186

ROI Revolution

SEPTEMBER 11, 2019

To make sure you have all the available resources going into the second half of the year, here are the newest social media tools from Facebook, Snapchat, Instagram, and (newcomer) TikTok. Snapchat Wants to Help Advertisers Create Mobile-Friendly Content . Thanks for joining us for the September 2019 Social Media Water Cooler!

Social Media 60

Social Media Channel Gifts Mobile 60

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? The nature of the customer’s mobile lifestyle is premised upon a mobile-first approach.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

RTP blog

NOVEMBER 4, 2019

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

eCommerce 150

eCommerce Mobile Download Social Media 150

Kissmetrics

MARCH 12, 2018

Without getting into specifics about “hyper-local” and “geo-social” (hot new buzzwords for 2018), my research and discussions centered on common themes around the Story Brand: Create a story around your brand, and stay consistent with that. Look at Houzz.com… Where did they come from?!?! I keep telling clients to ‘become a publisher.’

SEO 195

SEO Social Media Article Marketing 195

BigCommerce

FEBRUARY 1, 2018

Below are a few resources to help get you started: Quantcast provides free, accurate and dependable audience insights for over 100 million web and mobile destinations. What are customers saying on social media? What social media channels are they interacting with the most? What are their customers willing to pay?

Marketing 373

Marketing Hobbies Social Media Information 373

Retail TouchPoints

MAY 24, 2021

In 2018, the brand partnered with Salesfloor to deploy a new mobile platform for associates — known as StyleConnect — combining clienteling and mobile checkout with a customer-facing interface embedded on the retailer’s ecommerce site. Multiple Vehicles for Associate-Customer Communication. How the Platform Works.

Social Media 213

Social Media Mobile Live Chat Recommendation 213

Kissmetrics

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Google Plus was Google’s fourth attempt at building a social media network. 5 Social Media Platforms That Replace Google Plus for Local Businesses.

Social Media 254

Social Media eCommerce SEO Information 254

RTP blog

DECEMBER 19, 2017

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. Note: IDC has been credited with coining the term “omnichannel.”)

Multi-channel 150

Multi-channel Customer Retail Omnichannel 150

Kissmetrics

MARCH 17, 2021

They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Of 18 to 21-year-olds who weren’t in high school in 2018, 57 percent were in college, compared to 52 percent of Millennials in 2003, and 43 percent of Gen Xers in 1987.

Social Media 325

Social Media Games eCommerce Clothing 325

BigCommerce

JULY 19, 2018

According to the 2018 Direct-to-Consumer Wine Shipping Report , there are two primary reasons for this growth. N Oklahoma Y (as of Oct 2018) N/A N Oregon Y Up to (2) cases/mo. Connect with customers on your social media accounts and ask for their feedback about products, sales, and your brand in general. 250,000 gal./yr.

Shipping Costs 263

Shipping Costs Shipping eCommerce Merchant Services 263

Groove

NOVEMBER 26, 2019

With eCommerce sales growing over 15% in 2018, it’s a very valid question. To increase conversions and customer awareness of your brand, match your social media ads to the automated emails that you’re sending to your targeted email list. for social media and 0.6% Use automation to email while you sleep.

Payment Services 352

Payment Services Payments Social Media eCommerce 352

Liveintent

MAY 9, 2018

People-based marketing was a hot topic at LiveRamp’s RampUp 2018. Starbucks earns serious respect for a strong loyalty program that has more than 14 million members and processes 30% of transactions through its mobile app. Spouses share social media accounts. You can view more RampUp 2018 highlights here.

Marketing 87

Marketing Social Media Customer Data Channel 87

Ecommerce Platforms

MARCH 5, 2018

Here is a curated list of the 30 best BigCommerce themes in 2018 to help you setup the store you’ve always wanted. It comes with tons of features such as a homepage slider, brand carousel, features products carousels, social media widgets, and a wish list. Supermarket Yellow is a responsive mobile optimised theme.

BigCommerce 123

BigCommerce eCommerce Jewelry Fashion 123

ChannelAdvisor

NOVEMBER 8, 2018

This blog post is part of our 2018 Holiday Planning series. Inspired by the convenience of mobile payments and shopping apps, consumers also made purchases from their smartphones more than ever before — leading to the first-ever $2 billion mobile shopping day on Cyber Monday. And now it’s time to start again.

eCommerce 55

eCommerce Mobile Payments Payments Mobile 55

Retail TouchPoints

OCTOBER 26, 2023

And that mentality of empowering people’s entrepreneurial drive extends inside the organization as well, where Home Depot has built a robust retail media operation that began long before “retail media” was a commonplace term. As a result, our media offering grew on-site and off-site at the same time.

Retail 278

Retail Social Media Definition Marketing 278

ROI Revolution

MAY 23, 2022

TV and digital video are nearly tied as the most effective video ad channels, with 47% of marketing professionals naming TV (including linear and CTV) and 46% naming digital video (including online or mobile ads) as the most valuable for achieving advertising goals. Mobile is king when it comes to video advertising. Social Media Video.

Social Media 78

Social Media eCommerce White Paper Mobile 78

Sailthru

MARCH 9, 2018

— haley (@haley_copeland) January 31, 2018. It’s 2018; nearly every retailer has a rewards program. Ulta monitors social media constantly and uses customer feedback to personalize the shopping experience for every customer on every channel. T-Mobile: Figure out where you can be the best.

Mobile 90

Mobile Retail Recommendation Social Media 90

Steve Dennis

JANUARY 9, 2018

2018 is likely to be just as wild and woolly, albeit in somewhat different ways. Many stores will close in 2018. There is plenty of incredibly useful technology that continues to transform retail, notably around mobile, predictive analytics and the like. Physical retail isn’t dead. Boring retail is. Blockchain?

eCommerce 102

eCommerce Retail Multi-channel Channel 102

Retail TouchPoints

SEPTEMBER 23, 2021

A mobile phone or laptop isn’t a 1:1 substitute for the festivity of a trip to a beautiful downtown decked for the holidays, but by working closely with the writers and designers at your agency or on your clients’ teams, you can warm up the digital welcome. Searches relating to sustainable fashion increased by 75% between 2018 and 2019.

SEO 264

SEO Gifts Shipping Costs Beauty and Health 264

ESW

AUGUST 6, 2018

In the US, according to Walker Sands Communications’ The Future of Retail Report 2018 , 46 percent of consumers prefer to shop online. eCommerce has brought the shopping experience to their fingertips via computers and mobile devices, completely changing the way consumers shop. Consumers no longer have to go out to go shopping.

eCommerce 110

eCommerce Customer Social Media Mobile 110

Kissmetrics

MAY 9, 2018

At the beginning of 2017, the National Retail Federation speculated that online retail would grow 3x faster than the rest of the retail industry, with mobile e-commerce sales soaring. But the good news is that starting an e-commerce business in 2018 is perfectly doable. Online shoppers are looking for convenience. User Experience.

eCommerce 234

eCommerce Shipping Costs Social Media SEO 234

ChannelAdvisor

DECEMBER 6, 2017

Wondering where to focus your digital marketing in 2018? As we head into the new year, the benchmarks in this report offer an opportunity to take a look at what’s been working throughout the industry — and what new opportunities 2018 may bring. Drowning in data in your efforts to decide?

eCommerce 49

eCommerce Marketing Multi-channel Comparison Shopping 49

RTP blog

FEBRUARY 7, 2018

In 2018 these were three key themes: 1. My two favorites of the evening, though, were Kraft, which engaged viewers and incorporated social media; and NFL because I just can’t get the picture of Eli Manning dancing with Odell Beckham Jr. But there are lessons to be learned for all B2C companies. out of my head.

Games 300

Games B2C Social Media Reference 300

Retail TouchPoints

MARCH 25, 2024

How Home Depot is Differentiating its Retail Media Strategy The retail media landscape is evolving at a rapid pace, but The Home Depot was an early adopter in 2018. Babcock will join a fascinating panel featuring executives from IAB, Albertsons Media Collective and CVS Media Exchange.

Retail 250

Retail Article Omnichannel Customer Experience 250

GetElastic

NOVEMBER 8, 2019

The best way to do this is to solicit feedback from your customers via surveys, following social media comments, establishing and prompting for testimonials, introducing some kind of rating system, etc. Improve social media presence. Here are the most popular social media networks for businesses: Facebook: With 2.41

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

Kissmetrics

DECEMBER 18, 2020

Luckily, Instagram changed that in 2018 by allowing businesses to schedule their posts on Instagram via an API. Having an Instagram community is part of a crucial strategy of social proof, something you can leverage to increase your conversions. Once your mobile app is connected, your dashboard looks like this.

Download 351

Download Social Media Mobile Other 351

ROI Revolution

AUGUST 26, 2019

However, the platform has one major pitfall: its cookie-based tracking, meaning it sees the mobile and desktop visitor as two separate users. In a world where mobile browsing is increasing exponentially, this can be a crippling feature. Why Social Media Needs to Be at the Top of Your Marketing Funnel. Insert: Facebook.

Social Media 68

Social Media Mobile Channel Marketing 68

ChannelAdvisor

DECEMBER 6, 2017

Wondering where to focus your digital marketing in 2018? As we head into the new year, the benchmarks in this report offer an opportunity to take a look at what’s been working throughout the industry — and what new opportunities 2018 may bring. Drowning in data in your efforts to decide?

eCommerce 40

eCommerce Marketing Multi-channel Comparison Shopping 40

ROI Revolution

JUNE 17, 2022

Google dominates even more on mobile, with 93.3% of the mobile search engine market share. Mobile vs. Desktop. Mobile accounts for over two-thirds of total paid search ad clicks. As of 2020, mobile paid search ad spend was less than social media ad spend by about $700 million , coming in at $32.6

PPC 78

PPC Mobile Social Media Search Marketing 78

Kissmetrics

FEBRUARY 24, 2018

— Hiten Shah (@hnshah) 2 January 2018. Your competitors will all have a social media presence, email marketing, and a blog but they may not have video marketing. The average mobile-viewing session on YouTube lasts more than 40 minutes. The Brita spot led to over 2 million views and a 2,000% mobile search lift.

Marketing 246

Marketing Social Media Multi-channel Channel 246

BigCommerce

MAY 9, 2018

While it is true that Amazon has built an incredible business around a number of significant competitive advantages and the consumer product discovery process has profoundly changed due to consumers’ adoption of mobile and social media — that doesn’t tell us the entire story.

Retail 406

Retail BigCommerce Consumer Fulfillment 406

GetElastic

APRIL 16, 2020

To promote its new Splash Packs line of baseball cleats, Adidas placed smart vending machines in Boston and LA during the 2018 MLB World Series finals. Are traveling unmanned pop-up shops the new “mobile” commerce? While facial profiling appears dystopian, we’re already using it to unlock iPhones and auto-tag friends on social media.

Vend 135

Vend eCommerce Merchant Services Payment Services 135

365 Retail

DECEMBER 9, 2021

million over the Christmas period in 2019, an increase of over 20% when compared to the same period in 2018. Most scams last year involved mobile phones and electronics. Social media scams. Limit your personal information on social media accounts to prevent your bank accounts being compromised. E-card virus.

Social Media 98

Social Media Banking PayPal Gifts 98