Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

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Retail TouchPoints

OCTOBER 4, 2021

A survey by DataLion found that 62% of shoppers feel that Black Friday and Cyber Monday discounts are never as good as they expect them to be, and almost 65% report that the products they want are not usually discounted, making the retail event less relevant to them. And the number-one prediction for holiday 2021: 1.

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Retail TouchPoints

JULY 24, 2023

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.

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Canadian Special Events

APRIL 17, 2024

This post is sponsored by Evergreen Brick Works In the dynamic world of event planning, audiovisual (AV) production has become synonymous with creating memorable experiences. Audio-visual elements, from elaborate sound systems to dazzling light shows, can contribute significantly to an event’s carbon footprint.

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Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. According to IMF , the global economy contracted by 4.9%

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ROI Revolution

JULY 20, 2020

Welcome to our July 2020 Social Media Water Cooler. This applies to information shared through the Facebook Pixel, Server-Side API, App Events API, and Offline Conversions. TikTok is ready to take its social media advertising to the next level with the launch of a new platform: TikTok for Business.

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lateshipment

DECEMBER 11, 2020

What is Social Commerce? Social commerce is the use of social media websites like Facebook, Instagram, and Pinterest for marketing and sales purposes. Social commerce campaigns aim to boost social interactions such as retweets, likes, link clicks, and shares and to drive sales. Forever 21. Focus on quality.

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ROI Revolution

DECEMBER 16, 2021

Published December 16, 2021. The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021.

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Retail TouchPoints

FEBRUARY 25, 2022

Social media has been an incredible driver for ecommerce growth, and platforms are leaning in, creating new features to facilitate not just purchases but an online experience. Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands. Redefining Social Shopping.

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lateshipment

NOVEMBER 11, 2021

Halloween is done and we’re onto the next big stop — Thanksgiving and BFCM 2021 (Black Friday and Cyber Monday). All this excitement stems from the sole fact that shoppers in US households are expected to spend close to $25 billion for BFCM in 2021. Why is Customer Support Imperative During BFCM 2021?

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ROI Revolution

DECEMBER 16, 2021

Published December 16, 2021 The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. eMarketer).

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Kissmetrics

JULY 12, 2021

Enterprise pricing is $1,200 and includes revenue reporting, custom-event reporting, custom-event automation triggers, predictive-lead scoring, contacts and company reporting, and event-based segmentation are included. Supercharge Your Marketing Analytics Automatically With Pardot.

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Kissmetrics

MAY 4, 2021

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Everyone wants to sit at home on their couch and connect with influencers on social media. You can follow her social accounts to see which events she attends.

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ROI Revolution

SEPTEMBER 7, 2021

Published June 29, 2021 | Updated September 7, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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lateshipment

AUGUST 16, 2021

A sigh of relief for retailers and huge expectations for retailers towards the Holiday season as the eCommerce industry has looked good so far in 2021. However, with no such leash on the spending capacity, total US Holiday retail sales in 2021 are predicted to rise 2.7% eCommerce 2021 Holiday Calendar for Marketing Campaigns.

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ROI Revolution

MAY 6, 2021

Published February 3, 2021. Updated May 6, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Apple announced at its April 20th announcement event that the update would be released.

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ROI Revolution

NOVEMBER 2, 2021

Published June 29, 2021 | Updated November 2, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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lateshipment

MAY 21, 2021

For instance, Swarovski offers a rewards program for its members that provide exclusive benefits, including yearly SCS-only gifts, early access to new products, and access to events for members-only. Get your social media game right. Yes, you can use social media to your advantage in customer retention.

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Kissmetrics

DECEMBER 1, 2020

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. The growth of live streaming has been exponential, with the market increasing from $30 billion in 2016 to an expected value of $70 billion in 2021 and $184 billion by 2027.

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ROI Revolution

DECEMBER 2, 2021

Published June 29, 2021 | Updated December 2, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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eCommerce Shipping Costs Gifts Social Media 78

Retail TouchPoints

FEBRUARY 21, 2023

billion in quarterly revenue representing an almost 8% decline from Q4 2021. of worldwide digital ad spend in 2023, while Meta will capture 19.4% — a decline from its peak of 22% in 2021, but still making Meta second only to Google and YouTube parent Alphabet in total share worldwide.

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Retail TouchPoints

NOVEMBER 23, 2021

While live shopping events can hold their own as major independent campaigns, they also are a perfect complement to existing festivals. Live Shopping Turns Events into Community-Building Opportunities. The heart of live shopping is the community that comes together around the event.

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Events Home Shopping Social Media Gifts 291

ROI Revolution

OCTOBER 5, 2021

Published June 29, 2021 | Updated October 5, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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eCommerce Gifts Shipping Costs SEO 120

Retail TouchPoints

DECEMBER 14, 2022

Most of a center’s character comes from its local tenants, followed by its atmosphere and events. People need to feel an emotional and social connection to the property, and that connection was supported by creating one of Austin’s largest murals in an unexpected place — a rooftop.

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Retail TouchPoints

JANUARY 4, 2023

Youthforia Founder Fiona Co Chan is featured regularly in the brand’s social content. It’s an exciting development — especially for young brands trying to get off the ground — and it wouldn’t be possible without the right ecosystem, in this case social media. It All Goes Down in the DMs’.

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Retail TouchPoints

MAY 12, 2022

In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. In the metaverse, brands can post a digital billboard, host events, or even buy plots of land to build storefronts complete with 3D versions of their products. Elevate your content.

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Marketing Social Media Games Small Business Retail 338

Retail TouchPoints

FEBRUARY 25, 2022

billion in 2021. Gen Z is buying luxury items that match their own interests and life events, which has a significant impact on the types of items that are selling. All Social Media is Important, from Livestreaming to Direct Messaging. That growth potential is massive; sales increased 40% to $41.6

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Kissmetrics

JUNE 3, 2021

Angela Stringfellow of CODA Concepts suggests: Start slowly by following them on social media, sharing their content, commenting on their blogs, and engaging them in relevant conversations whenever possible. This gives you and the influencer a chance to see if you are a good fit and increases authenticity.

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Marketing Games Download Social Media 270

Retail TouchPoints

MARCH 10, 2022

Mike Winkelmann’s digital art project EVERYDAYs sold for a record-setting $69 million in March 2021. Indeed, 2021 brought a flurry of NFT drops by artists, followed by collections from sports teams along with generative collections like Bored Ape Yacht Club and more.

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Retail TouchPoints

SEPTEMBER 29, 2022

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users.

Social Media 251

Social Media Consumer Events Technology 251

ROI Revolution

JUNE 29, 2021

Published June 29, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape. June 29 update.

eCommerce 78

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ROI Revolution

FEBRUARY 3, 2021

Published February 3, 2021. Apple has yet to announce exactly when the prompt will start being enforced as a result of changes created by Apple’s iOS 14 requirements, but advertisers can expect an early spring 2021 date. However, AEM does come with several limitations: Facebook will be limiting event tracking to 8 events per domain.

eCommerce 128

eCommerce Events Download Blog 128

ROI Revolution

JULY 6, 2021

Published June 29, 2021 | Updated July 6, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

eCommerce 78

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Kissmetrics

JUNE 1, 2021

This works by talking about things like an important event in your career or sharing a challenge you’ve conquered. Comments and messages received on social media or on the videos themselves can be used as ideas for videos. Event Coverage Videos. Q&A Videos.

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GetElastic

SEPTEMBER 30, 2021

Editor's Note: This post was originally published April 4th, 2018 and has been updated to reflect the current state of GDPR and other data privacy regulations impacting eCommerce in 2021. Shopping online, interacting with social media, installing mobile apps – all these actions leave a trail of data used to identify people.

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Consumer Information Fulfillment Social Media 144

ROI Revolution

DECEMBER 14, 2021

Published June 29, 2021 | Updated December 14, 2021 As we approach a post-pandemic world , everything is unprecedented. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Cyber Week 2021 in the rearview.

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eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

MARCH 3, 2021

Published February 3, 2021. Updated March 3, 2021. Apple has yet to announce exactly when the prompt will start being enforced as a result of changes created by Apple’s iOS 14 requirements, but advertisers can expect an early spring 2021 date. Only one conversion event can be attributed to a click. March 3 Update.

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