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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. With today’s free offerings from Google, there is absolutely no excuse for not adding Google Analytics to your eCommerce store.

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How to Understand Your Customer Journey from your Ecommerce Analytics

Prisync

And the best way to understand your customer journey, and how it relates to your checkout flow, is to rely on your analytics. This is where your data comes in: your analytics will show you exactly how your customers are behaving at each step between discovery and conversion. Visits: how many people came to your site from this channel.

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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Diamond Candles. I’m not a data scientist.

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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

Here are snippets from Profitero’s recent press coverage, which demonstrate how our eCommerce analytics and expertise are helping brands spot some of the biggest trends happening across the digital landscape. What are some hot themes emerging in the digital space? Retail media’s rise.

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Excess Inventory: The Losers And Wieners

Retail TouchPoints

They too are sitting on piles of unsold inventory, and without e-Commerce channels to offset the decline in in-store traffic, we expect them to selectively bottom-fish for inventory or just sit on the sidelines completely. The off-price retailers, unfortunately, haven’t been spared the rash of COVID-19.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Klaviyo's data science features are designed to help eCommerce businesses grow faster. Real-Time Customer Data.

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The Tools You Need to 10X Your International Revenue

BigCommerce

Cross border commerce, then, be fully assessed and validated before initiating. . Leveraging analytics, data, and market insights will ensure that you are reducing your exposure to failure and risk –– and where you exposure if reduced is where you want to first launch. . Analytics & Data . Data & Analytics Tools .

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