Forrester eCommerce

FEBRUARY 2, 2021

The crises of 2020 turbocharged consumers’ technology adoption and usage. While the pace of change is impressive, consumers’ swift adaptation to life among screens is not entirely radical.

Consumer 326

Consumer Technology Customer Experience B2C 326

Retail TouchPoints

MAY 21, 2024

The DPED contains emissions data for more than 180 consumer and commercial product types, including top-load washing machines, coffeemakers, air conditioners, lighting fixtures and chainsaws. The DPED’s goal is to foster uniform metrics for comprehending and managing scope 3, category 11 direct-use emissions across the industry.

Consumer 218

Consumer Electronics Supplies Management 218

Ecommerce Platforms

APRIL 7, 2022

One area in which this has become particularly prominent is web analytics. A website that isn’t using ethical website analytics will collect data on where you are, how you use the site, and how often. If the website uses Google Analytics, for example, that data will then be sold to other businesses. Consumers aren’t happy.

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Payment Services Small Business Retail Recommendation Customer 211

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 210

Consumer Leisure Multi-channel Retail 210

Forrester eCommerce

FEBRUARY 4, 2019

Consumers really don’t like your chatbot. It’s not exactly a relationship built to last – a few clicks here, a few sentences there – but Forrester Analytics shows us very clearly that, to consumers, your chatbot isn’t exactly “swipe right” material.

Consumer 392

Consumer Customer Customer Experience 392

Retail TouchPoints

SEPTEMBER 2, 2022

Here are some of the ways retailers can reduce their carbon footprint using new tooling and data analytics: Improving Freight’s Environmental Capabilities. Data analytics can provide a business with updates on product orders and product availability prior to purchase, and also immediate access to the manufacturing details.

Online Retail 227

Online Retail Shipping Costs Retail Supplies 227

Retail TouchPoints

DECEMBER 20, 2021

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

Consumer 340

Consumer Retail Travel Omnichannel 340

Retail TouchPoints

APRIL 26, 2024

In today’s market landscape, ethical, political and environmental considerations increasingly sway consumer purchasing decisions, particularly when it comes to packaging. From exaggerated health claims to misleading descriptions of ingredients, deceptive labeling erodes consumer trust and undermines brand credibility.

Consumer 162

Consumer Shipping Costs Shipping Supplies 162

Retail TouchPoints

MARCH 14, 2023

Big box leaders like Target and Walmart have recently revealed the sizeable impact retail theft has had on 2022 revenues, with Walmart’s CEO even threatening to close stores or be forced to raise prices on consumers if things don’t change soon. By the numbers, retailers experienced a startling 26.5%

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ACH Retail Technology Information 217

Retail TouchPoints

AUGUST 17, 2023

The latest Consumer Price Index (CPI) data highlights a significant deceleration in inflation, now standing at half of last year’s peak. This moderating trend in inflation is an encouraging development, but it is not without its caveats, particularly within the dynamic and complex terrain of the retail and consumer goods industries.

Consumer 216

Consumer Payment Services Food and Beverages Supplies 216

Retail TouchPoints

FEBRUARY 13, 2024

Brick-and-mortar stores teamed up with brands to determine the optimal placement and positioning of products to entice consumers and their wallets. These days, however, consumers are the ones driving product placement, and owning the digital shelf has everything to do with the technology behind the scenes.

Consumer 275

Consumer eCommerce Supplies Technology 275

Retail TouchPoints

DECEMBER 10, 2020

Traditional retailers and ecommerce businesses alike are under enormous pressure to accelerate decision-making on operations, merchandising and supply chains to meet the immediate needs of consumers and secure the long-term stability of retail. Data Analytics in Action.

Retail 210

Retail Supplies Operations Consumer 210

Ecommerce Platforms

JULY 10, 2021

If so, you're likely already relying on analytics tools to provide that data. Using analytics unlocks a fair few benefits, including: Being able to gather accurate data to offer better, personalized, customer-focused marketing and customer service. . More specifically, Crazy Egg provides analytics on your: Organic content.

Shopify 211

Shopify Shipping Costs SEO Live Chat 211

Retail TouchPoints

JUNE 9, 2022

The majority of consumer goods and retail (CGR) companies have accelerated their digital journeys over the last two years to better serve the growing number of online shoppers. In the end, consumer goods and retail companies are shining examples of why CX and EX are inextricably linked. Spotlighting the Customer Experience (CX).

Consumer Goods 216

Consumer Goods Consumer Retail B2C 216

Forrester eCommerce

MARCH 2, 2020

Virtual assistants such as Amazon’s Alexa, Apple’s Siri, and Google Assistant are among the set of emerging personal technologies that Forrester clients ask us about, especially as consumers embrace smart speakers. But Forrester Analytics’ Consumer Technographics® data shows that consumers still use […].

Consumer 275

Consumer Technology Information Customer Experience 275

Retail TouchPoints

MARCH 21, 2024

The resiliency of consumers continues to power the American economy, and we are confident there will be moderate but steady growth through the end of the year,” said Matthew Shay, President and CEO of the NRF in a statement. Retail has certainly kept its bargain to try to make things affordable for the consumer. trillion in 2023.

Consumer 205

Consumer Retail Marketing 205

Forrester eCommerce

OCTOBER 27, 2021

To answer these questions, we built an analytical model to identify the values-motivated consumer Social values permeate the consumer-brand conversation, but they do not always shape consumer action. How should brands respond? Today, […].

Consumer 195

Consumer Marketing Customer Experience B2C 195

Retail TouchPoints

AUGUST 17, 2022

When the COVID-19 pandemic hit, eco-friendly household cleaner brand Rebel Green happily grappled with a surge in overnight mainstream success as consumer demand for cleaning products skyrocketed. It was a dream come true, but Rebel Green had a rude awakening once the surge slowed. A Clean Green Mission Aligns With Pandemic Priorities.

Information 243

Information Travel Download Channel 243

Kissmetrics

OCTOBER 21, 2020

Every time you log into your Google Analytics account, it’s right there waiting for you. By default, Google Analytics considers a visitor to have interacted with your site if they visited at least one additional page. The bounce rate you see in your overview report on Google Analytics is your site-wide bounce rate.

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Live Chat Improvements Events Other 360

Retail TouchPoints

SEPTEMBER 24, 2021

According to McKinsey research, 75% of consumers tried new brands and shopping behaviors during the pandemic and they plan to stick with them moving forward. That is why the firm believes that, in order to differentiate and grow, brands need to embrace a combination of creativity, analytics and purpose.

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Retail Consumer Marketing 212

Retail TouchPoints

MAY 1, 2024

The Psychology of Immersive Shopping Experiential retail strategies are rooted in psychological principles about how consumers engage with spaces. Behavioral psychology: Understanding consumer behavior is crucial to crafting effective marketing strategies and designing engaging retail experiences.

Technology 284

Technology Arts Payments Customer Loyalty 284

Retail TouchPoints

SEPTEMBER 18, 2020

Consumer expectations are constantly on the rise, driven by innovations and new offerings that promise more efficient and personalized experiences. Now that the COVID-19 pandemic has shifted even more of our lives online, introducing new consumers to digital sales channels, providing seamless digital experiences is more urgent than ever.

Consumer 340

Consumer Retail Customer Experience Live Chat 340

Retail TouchPoints

FEBRUARY 21, 2022

With the start of another year in the new normal, retailers are still questioning how to best engage with consumers in the post-pandemic world. In the past two years, consumers’ expectations and preferences have vastly changed. If one thing has become clear during the last two years, it’s that consumers value options for convenience.

Consumer 263

Consumer Merchant Services Apparel Supplies 263

Retail TouchPoints

FEBRUARY 20, 2024

The service enables consumers to choose which data they share with the merchant, such as purchase histories that would enable more personalized product recommendations based on interests as well as sizes, style and color preferences for clothing. The service is now available in the U.S.,

Merchant Services 234

Merchant Services Payment Services Consumer Clothing 234

Retail TouchPoints

DECEMBER 3, 2021

described Dan Leahy, co-founder and CEO of the product design analytics platform MakerSights. This kind of voice-of-consumer input has typically been hard to come by outside of focus groups, especially early in the product design process. Distribution is No Longer Destiny. MakerSights launched in 2015.

Consumer 264

Consumer Merchant Services Retail Social Media 264

iVend

OCTOBER 16, 2023

As discretionary spend decreases in inverse proportion to cost of living increases, and consumers think more carefully about where they spend, retailers have to get really smart about strategies to win and retain their share of the market. Read how our analytics system helps retailers with personalization.

POS 105

POS Payment Services Payments Omnichannel 105

BigCommerce

JUNE 22, 2017

That’s why ecommerce analytics are so incredibly important for online brands. It’s also why BigCommerce, in 2015, acquired Jirafe Analytics –– the ecommerce analytics industry leader with customers including: Nasty Gal. Why We Updated Our Ecommerce Analytics + Insights Suite. Diamond Candles. I’m not a data scientist.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

Retail TouchPoints

DECEMBER 27, 2023

Consumer packaged goods (CPG) companies are obsessed with two things: maximizing revenue and minimizing operational expenses. Of the 30,000 new consumer products released each year, most of them fail. Most refer to the process as a sprint, and it is — except it’s the distance of a marathon. More effective promotions.

Improvements 228

Improvements Supplies Consumer Operations 228

Retail TouchPoints

MAY 25, 2023

The rapid advancement of technology and social media has created a new generation of well-informed, empowered and discerning consumers. IBM’s Institute of Business Value (IBV) has just completed significant research into the priorities and decisions for supply chain operations and sustainability in partnership with The Consumer Goods Forum.

Consumer Goods 208

Consumer Goods Operations Consumer Supplies 208

Retail TouchPoints

MAY 9, 2022

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy.

Consumer 262

Consumer Fulfillment Order Fulfillment Shipping 262

Retail TouchPoints

FEBRUARY 29, 2024

It’s easy to understand, emotionally, why consumers would want to shop from a store that tailors its product assortments to the neighborhood they live in. For large chain retailers, it’s a way of letting the community know that consumers are seen and that the store wants to be part of the community. Predictive analytics can help.

Consumer Goods 252

Consumer Goods Consumer Customer Loyalty Supplies 252

Retail TouchPoints

MAY 31, 2021

One of the greatest challenges for retailers will be operating under new health and safety measures as consumers resume in-store shopping. One way to do so is by leveraging the power and versatility of video content analytics software. We can expect face masks to be a part of the consumer experience for the foreseeable future.

Retail 149

Retail Point of Sale Operations Definition 149

RIS News

JANUARY 9, 2024

You can’t discuss analytics without diving into artificial intelligence, and how AI is powering many of today’s data systems. Learn how Lowe's is tapping the tech.

Arts 74

Arts Consumer 74

Retail TouchPoints

FEBRUARY 22, 2021

Instead, a series of recent diversifications, including the launch of a direct-to-consumer site in 2017, meant the brand was poised to roll with the pandemic punches. These gave Kerrits the advanced analytics and segmentation tools she needed to react to the volatile market forces and shifting consumer sentiments that shaped the year.

Events 230

Events Shipping Costs Outdoor Shopify 230

RIS News

MARCH 11, 2024

as our consumer goods co-chair. Representing the retail side is Ashok Viswanathan, director of supply chain analytics at Best Buy. We’re excited to announce Praveen Moturu, global vice president, enterprise digital platforms at Mars, Inc.,

Events 82

Events Consumer Goods Supplies Consumer 82

iVend

SEPTEMBER 16, 2022

iVend Retail Analytics iVend are experts in retail data analytics technology. Read more Retail data analytics is one such retail technology. Any retailer who doubts the value of retailer data analytics does not have to look far to see the evidence for its use. Read how we’re giving retailers insights for innovation.

Retail 98

Retail Supplies Technology Operations 98

IntelligenceNode

MARCH 28, 2024

In the dynamic world of online retail, the concept of the “digital shelf” has emerged as a pivotal battleground for brands vying for consumer attention & eCommerce success. The post Driving Growth: Intelligence Node’s Accurate Digital Shelf Analytics appeared first on Blog. The digital.

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