ESW

MAY 17, 2023

Brands can and should consumerise B2B experiences and enable online business shopping that’s as easy and convenient as a DTC channel. However, many B2B sellers have continued to advertise and sell products in a traditionally analogue way. The landscape is quickly changing to make B2B ecommerce buying the norm.

B2B 78

B2B Payment Services Consumer Electronics Payments 78

Forrester eCommerce

JUNE 14, 2018

Last week I had the opportunity to speak at a dinner event with 20+ senior marketers and business partners that InsideView sponsored. We wanted to explore how well marketing and sales are facing up to new go-to-market challenges associated with buyer behavior change in general, ABM specifically.

B2B 261

B2B Marketing Events Customer Data 261

GetElastic

MAY 21, 2019

A successful B2B digital transformation doesn’t mean going from paper catalogs to artificial intelligence (AI) overnight. And as much as this phrase is overused, it really needs to be a “crawl, walk, run” venture for B2B organizations to succeed. . Learn how they reevaluated their existing commerce and CX technology stack.

B2B 157

B2B eCommerce Merchant Services Supplies 157

Forrester eCommerce

AUGUST 27, 2018

So far, GDPR compliance efforts have largely targeted customer data management, digital marketing, and security. It’s been a few months and the repercussions are yet to be fully realized, leaving practitioners anxious and wondering if they have fully prepared. However, […].

B2B 353

B2B Customer Data Management Marketing 353

GetElastic

OCTOBER 16, 2019

Great customer experiences are rooted in personalization , and the goal of “one experience per customer” through effective implementation of said personalization can transform B2B ecommerce solutions to deliver high ROI. How do brands and businesses connect content, context and commerce?

B2B 150

B2B Customer Data B2C Technology 150

GetElastic

NOVEMBER 26, 2018

With a market of that size, B2B organizations need to start planning now as to how they’ll compete for a piece of that trillion-dollar share.  In   In order to compete, companies must differentiate – and that comes down to the customer experiences they deliver.

B2B 136

B2B B2C Mobile Social Media 136

Optimizely

NOVEMBER 1, 2018

If your brand sells an expensive or niche product with a long B2C sales process, you have to think about your marketing differently long-term. If you want customers to choose your brand, then you need to use content to power your marketing efforts and convince people that your product is the best. The post Long B2C Sales Cycle?

B2C 354

B2C Marketing B2B Article 354

Elsner

MAY 21, 2020

In today’s fast-paced market, the majority of the customers are turning to B2B Ecommerce stores to purchase their products directly. B2B customer experience has improved, but the consumers are waiting for stores to buck up and fulfill their expectations. Below are some strategies for B2B Ecommerce stores: 1.

B2B 78

B2B eCommerce Improvements B2C 78

365 Retail

JULY 3, 2023

As the demand for SaaS solutions continues to increase, there comes a great challenge for B2B SaaS businesses: data security and privacy. From contact information to credit card numbers, the amount of personal information that businesses collect from their customers has gone over the roof over the last few years.

B2B 52

B2B Subscription Customer Data Information 52

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Data Science.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Groove

JUNE 25, 2020

The BigCommerce & HubSpot Integration by Groove Commerce helps you automatically sync all customer and order data from BigCommerce with Hubspot's smart lists and reporting tools. Sync order data into deals, and sync customer data from orders into contacts. Use data to create dynamic content. Conclusion.

BigCommerce 349

BigCommerce B2C B2B eCommerce 349

Ecommerce Platforms

OCTOBER 4, 2022

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 It offers B2B-related features, dropshipping with AliExpress, live streaming, and social media capabilities, allowing you to expand your business in more ways than one. Marketing Management. Data Analytics. Go to the top.

eCommerce Platforms 208

eCommerce Platforms eCommerce Payment Services Merchant Services 208

Ecommerce Platforms

JULY 12, 2021

Most B2B companies still choose to trade offline – currently, the offline B2B industry generates a massive $6.7TN annually. However, for smaller offline B2B businesses, moving to the online world is no small feat. The marketplace changes, customer needs shift, and technology evolves; in short, things online move fast.

Merchant Services 151

Merchant Services Payment Services B2B B2C 151

Groove

NOVEMBER 25, 2019

HubSpot is a cloud-based, software-as-a-service company that offers a full stack of marketing, sales, and service software for your business. This has allowed HubSpot to expand its service offerings - keeping its customers, and their customers, as the main focus. The Evolution of Inbound Marketing. HubSpot Tools.

BigCommerce 312

BigCommerce B2B eCommerce Marketing 312

Retail TouchPoints

JULY 14, 2023

The AI boom shows no sign of slowing down, with a global market value projected to grow to more than $500 billion this year. By using customer data and market trends to optimize product assortment decisions, generative AI can also help businesses identify the most profitable products and adjust inventory levels for better management.

eCommerce 225

eCommerce Order Fulfillment Fulfillment Multi-channel 225

Forrester eCommerce

AUGUST 26, 2020

CMOs are fully aware of the importance of customer data. The employee data tsunami is less obvious, though. Expect the lines between employee and customer experiences to blur. CMOs often own external communication, while chief human resources officers (CHROs) own internal communication.

Customer Experience 502

Customer Experience Customer Data Customer B2C 502

Kibo

APRIL 26, 2022

For marketers, this means eCommerce agility should be top of mind. The front-end and back-end tools are separate, so your marketing team can create and deliver customized content (no coding skills required) while your developers can work separately on expanding and maintaining your website’s back-end functionality.

Payment Services 62

Payment Services Marketing Multi-channel Mobile 62

Digital Doughnut

SEPTEMBER 26, 2022

Today, companies hold a wealth of customer data that can provide the insights they need–and they are turning to product and marketing analytics to unlock them. Whilst these two types of analytics processes generate specific insights, used in conjunction they become a revenue-driver.

Marketing 59

Marketing Customer Data Customer B2B 59

Blue Acorn

SEPTEMBER 13, 2017

That’s what B2B ecommerce segmentation and personalization attempt to mimic. They watch for behaviors and collect demographic information, then address customers with relevant product offers and content as a salesperson would. A B2B ecommerce site without either isn’t much better than a digital catalog and an EDI.

B2B 60

B2B Payments eCommerce Magento 60

Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

ChannelAdvisor

MARCH 10, 2022

While most brands previously saw e-commerce as one channel in their go-to-market strategy, it now consists of a multitude of channels — each with its own complexities from costs of listing to storage to fulfillment. More customer data from direct interaction with consumers . Larger margins due to eliminating intermediaries .

Multichannel 109

Multichannel Channel Shipping Costs Drop Ship 109

GetElastic

MAY 16, 2019

Getting your B2B business ready for the digital era is no small feat. And just when you think you are done…you have to roll up your sleeves and get going all over again as business needs change and customer expectations evolve. How will you be marketing products? What tools and skills does your marketing team need?

B2B 119

B2B Merchant Services Multi-channel B2C 119

ChannelAdvisor

MARCH 10, 2022

While most brands previously saw e-commerce as one channel in their go-to-market strategy, it now consists of a multitude of channels — each with its own complexities from costs of listing to storage to fulfillment. More customer data from direct interaction with consumers . Larger margins due to eliminating intermediaries .

Multichannel 98

Multichannel Channel Shipping Costs Drop Ship 98

Retail TouchPoints

DECEMBER 23, 2022

Not only does it hinder repeat engagement and building loyalty, but anonymous shoppers also make it difficult to deliver a 1:1 personalized experience because no historical customer data exists.

eCommerce 237

eCommerce Shipping Costs Retail Recommendation 237

Onilab User Guides

DECEMBER 21, 2018

Depending on where you get your data from, Magento owns from 14 to 20% of the e-commerce market. Magento has been named a leader in the Forrester Wave: B2B Commerce Suites For Midsize Organizations, Q3 2017 [link] pic.twitter.com/dEaxKYI8Ga. — Magento (@magento) August 31, 2017. These are all secure and fine to use.

Payment Services 45

Payment Services Merchant Services Payments Magento 45

Kissmetrics

DECEMBER 6, 2020

What if I told you there was a single marketing channel through which companies are finding a 3,800% ROI? This magic marketing channel is called email. And that insane average return on investment is one of many email marketing statistics that have held true for years now. The key is finding the right email marketing service.

Marketing 362

Marketing Multi-channel B2B Management 362

Kibo

APRIL 8, 2020

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? For book publishers with their own inventory to move, without a physical space to market products, it’s time for an upgrade (or five).

Books 108

Books B2C B2B Social Media 108

Retail TouchPoints

JULY 22, 2022

Where we’re headed is being at the forefront of customer behavior — leveraging implicit and explicit data points based on people’s preferences , whether that’s preference in brand, preference in size or preferences in style, and using that so when you come to ShopStyle you see an experience customized to you.

Fashion 290

Fashion Arts eCommerce B2B 290

Optimizely

JUNE 10, 2020

Here are 3 steps to infuse personalization into your marketing efforts: Unify your data sources to build a customer profile for every shopper. With all your data in one place you’ll be able to see a complete picture of your customer profile and market to them based on all of their interactions and interests.

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

Smile.io

JULY 28, 2020

Little did I know, but my father had perfectly executed a great incentive marketing strategy on me. This is why incentive marketing is so effective in engaging your typical customer. So what is incentive marketing? Rewarding customers with incentives is a pretty big deal in the business world. How about these?

Food and Beverages 46

Food and Beverages Customer Marketing Games 46

FastSpring

SEPTEMBER 16, 2021

Beyond protecting customer data, your company can be at risk when taking money online. “What measures does it impose to assure it’s safe from scams, phishing, and other digital hacks, which can scare customers away? SaaS B2B sales management like digital invoicing, interactive quotes, and CRM integration.

Payment Services 141

Payment Services Merchant Services Payments ACH 141

Omnisend

MAY 31, 2023

It allows you to connect with your customers via many marketing channels , such as email, SMS, live chat, and push notifications. Since Dotdigital is not transparent with its pricing, many marketers prefer alternatives like Omnisend and Brevo. 5 Omnisend is a powerful omnichannel marketing automation tool.

Live Chat 78

Live Chat Social Media Multi-channel Omnichannel 78

Kibo

APRIL 19, 2022

They create (or source), market, and sell their products directly to customers. D2C brands connect with customers using primarily digital channels and touchpoints like social media, eCommerce websites, mobile apps, SEO/paid search and email. The D2C Customer Journey. The D2C marketing playbook is extremely brand-focused.

Payment Services 127

Payment Services Customer B2C Social Media 127

Ecommerce Platforms

FEBRUARY 23, 2021

Enterprise companies often pool technical and financial resources among multiple departments, and they have their own team for marketing and business growth. Since Enterprise companies have more demands to deal with, including higher order numbers and more customers, they need more software too. Customer segmentation.

eCommerce Platforms 118

eCommerce Platforms Merchant Services Shipping Costs eCommerce 118

Omnisend

JANUARY 10, 2024

Want to start selling products on your website using tailored marketing strategies? A WordPress development agency puts together a team of developers, coders, design experts, and testers to customize your WordPress website and launch it within a fixed timeline. rtCamp rtCamp offers enterprise-level website solutions using WordPress.

Web Design 78

Web Design Shipping Costs SEO Beauty and Health 78

Ecommerce Platforms

MARCH 7, 2022

ShopWired also provides a two-stage checkout for customers. Here, customers can create an account and save their card details for future purchases to help speed up the process. You can also use this customer data (like their name and email address) for your marketing campaigns. Wholesale/B2B. User Accounts.

Payment Services 104

Payment Services Shipping Costs Download Shipping 104

GetElastic

MAY 20, 2022

We’ve put together sixteen quadrants of top eCommerce vendors in these categories: eCommerce platforms, Search, Payment, Loyalty/Rewards, CMS, CRM, PIM, Conversational Commerce/Chatbots, ERP, Email Marketing, Social Media, System Integrators, Tax, Analytics, & OMS.?? ?. Multichannel customer support. Personalized marketing.

eCommerce 60

eCommerce Payment Services Social Media Demo 60