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Introducing Forrester’s Generative AI Consumer Outlook Quarterly Blog Series

Forrester eCommerce

Generative AI continues to be the topic du jour, as businesses race to understand the technology for fear of being left behind. But what about consumers? I’ll be taking you through how consumers know, feel, and use Generative AI every quarter. And no, this blog post was not written by […]

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Amazon Extends Just Walk Out Technology to Apparel and Fan Gear with RFID

Retail TouchPoints

Amazon has incorporated RFID capabilities into its Just Walk Out cashierless technology to handle the sale of apparel and fan gear at two Seattle sports venues. Earlier this year, Amazon piloted the RFID-enabled Just Walk Out technology for a few games at Climate Pledge Arena, home of the NHL’s Seattle Kraken.

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10 Technology and Social Media Documentaries For Marketers

Kissmetrics

Are you one of those people whose eyes glaze over every time they read about crafting the perfect marketing campaign or embracing technologies? Lo and Behold, Reveries of the Connected World” is a documentary detailing how we became so dependent on technology. Protecting consumers’ data isn’t just about preventing hacks.

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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. of marketing managers stay up-to-date via blog posts compared to just 41.6% Ecommerce Blogs. Businesses that have a blog drive twice as much email traffic as those that don’t.

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Creating A Frictionless Shopping Experience With Technology And Data

RTP blog

By Susan Wall, Oracle + Bronto Consumers today want it all when they shop. As time goes on, and as consumers continue to weave seamlessly in and out of channels, their expectation for a smooth, frictionless shopping experience will continue to rise, making it vital that retailers meet their needs every step of the way. Just ask Alexa.

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Improve Your Loyalty Results With A Loyalty Services Provider

Forrester eCommerce

Does your brand employ a loyalty services provider in addition to a loyalty technology provider? Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. This blog answers key […]

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How technology is empowering eCommerce business

Omniconvert

Emerging technologies are transforming the world of eCommerce and shaping the way modern consumers connect with brands. The post How technology is empowering eCommerce business appeared first on ECOMMERCE GROWTH Blog. These transformations open.