Remove steps-deliverability-spam
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How to meet new sender requirements for Gmail, Yahoo & AOL

Omnisend

Reading Time: 2 minutes From February 2024, there will be new deliverability requirements for Google, Yahoo! But it’s important that you don’t just assume you’re meeting them—if you aren’t compliant, your emails will get sent to the spam folder or may not be delivered at all. In a nutshell: to fight spam.

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Best Practices for Email Marketing

Groove

Let's take a step back and focus on general best practices for email marketing so that your email reaches that inbox and has high open rates. We call this spam email, and being marked as spam hurts. It hurts not only the deliverability of your email campaign but also your brand reputation in the grand scheme of things.

Marketing 358
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Spam traps: What are they and how to avoid them

Omnisend

Reading Time: 7 minutes Most marketers believe their emails will avoid the spam folder as long as they have legitimate subscribers. Anyone can fall victim to spam traps, regardless of how legitimately they acquire their subscribers. billion every year to spam emails. billion every year to spam emails. Let’s get started.

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Best Practices for Email Marketing

Groove

Let's take a step back and focus on eCommerce email marketing best practices so that your email reaches that inbox and has high open rates. We call this spam email, and being marked as spam hurts. It hurts not only the deliverability of your email campaign but also your brand reputation in the grand scheme of things.

Marketing 300
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How to Avoid Spam Filters When Sending Ecommerce Emails

Omnisend

The missing piece of the puzzle is email deliverability , including the various ways of avoiding spam filters when sending ecommerce emails. If your campaigns trigger spam filters and the emails you send land in the Spam folder instead of your customers’ inboxes, you lose on the overall campaign performance and, of course, sales.

eCommerce 148
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Google rolls out blue ticks to help you spot genuine senders from impersonators

Omnisend

Reading Time: 2 minutes It’s estimated that around 85% of sent emails are spam. In a constant bid to keep people safe, mail providers work hard to filter spam to a dedicated folder, leaving only genuine messages in the inbox. This works very well, but the spam filters can also identify some of those genuine emails as spam.

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How to send emails in WordPress using the WP SMTP Mail plugin

Omnisend

Reading Time: 8 minutes A common myth about how to send emails in WordPress is that all emails end up in the recipient’s spam folder. While it’s true that this can be the case, WordPress emails are often flagged as spam due to hosting issues or poor PHP configuration. Here’s a step-by-step guide on how to do it.