Fabric

MARCH 19, 2024

But truly differentiated shopping experiences require more than mere synchronization; strategies must align, and technologies must integrate seamlessly across the entire tech stack too. To meet their needs, retailers need to adapt quickly and deliver seamless omnichannel experiences.

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X-cart eCommerce eCommerce Platforms Omnichannel 130

Retail TouchPoints

JULY 24, 2023

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. In fact, 71% of shoppers told McKinsey that they expect personalization from their favorite retailers , and 76% of shoppers are frustrated when retailers don’t offer personalization.

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RTP blog

NOVEMBER 11, 2019

By Garry Church, Inmar Retailer buying decisions on technology are all too often influenced by the latest trends and reflect the “flavor of the month.” While that’s understandable, it’s critical to remember that retail is all about people. Is your technology reducing friction and allowing customers to do more with less?

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Technology Retail POS PayPal 150

Retail TouchPoints

MARCH 8, 2021

As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction.

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Customer Data Customer White Paper Technology 259

Retail TouchPoints

NOVEMBER 10, 2023

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a deeper understanding of the implications and applications of retail media or need a down-and-dirty explainer on what retail media actually is, you’ve landed in the right place.

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Retail Social Media Multi-channel Channel 268

Retail TouchPoints

APRIL 20, 2022

To capitalize on this expected growth, cannabis retailers are focused on building trust and, most of all, standing out. Now the retailers, with 25 and six brick-and-mortar locations respectively, are bringing their brands to the next level through highly immersive store experiences and a concentrated focused on store growth. “Our

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Retail Social Media Technology Events 353

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

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Multi-channel Games Retail Social Media 282

RetailMinded

FEBRUARY 8, 2023

Retail historically has had highs, had lows and along the way, many opportunities and challenges in between. I had the chance to speak to various leaders in retail technology about the year ahead, particularly in a time of economic uncertainty. First, by consolidating you’re able to also consolidate your data.

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Technology Merchant Services Retail Shipping Costs 98

Retail TouchPoints

APRIL 4, 2024

Retail media experienced massive growth in 2023 and shows no sign of slowing in 2024. But even as retail media networks have proliferated , ad buyers still are limited in how many they can participate in. A lack of standardization across the retail media ecosystem. The culprit? The IAB is working to tackle that problem.

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Retail X-cart Banking Definition 252

Retail TouchPoints

AUGUST 25, 2023

Every few decades, retail brands discover a new way to connect with consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. The pandemic changed the retail space drastically and people weren’t shopping in stores for a while.

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Retail TouchPoints

JUNE 9, 2023

By necessity, retailers are most concerned with the present day: they have to make sales and engage customers in the moment, no matter what channel they’re operating in. But retail executives also need to prepare for the future (no mean feat in an era of rapid and unexpected change).

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Presentation Customer Data Channel Operations 236

Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. It has to be cross-channel.

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Multi-channel Retail Customer Experience Customer Data 217

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Many stores, including retail giants Walmart, Target, Best Buy, DICK’S Sporting Goods and Urban Outfitters, introduced or expanded game-changing buy online, pick up in-store (BOPIS) capabilities in 2020.

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Payment Services Payments Retail Sporting Goods 184

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Customer data should always be two things: reliable and repeatable.

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Customer Data Customer Multi-channel Events 62

Retail TouchPoints

MARCH 23, 2023

Retailers and brands wholeheartedly subscribed to conversion measures they didn’t control, but it’s always been something of an open secret that these cookies were a shoddy substitute for the deep, precise measurement of signals and sales, relied upon long before the advent of computers.

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Retail Omnichannel Social Media Channel 226

iVend

JUNE 14, 2023

Customer loyalty in retail is what every brand strives for – having customers who love your store so much that they shop with you time and time again, spend more, and spread the word to others about how great you are. But not all retail POS technology offers the same loyalty functionality.

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Customer Loyalty POS Technology Customer Retention 52

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing?

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Omnichannel Multichannel Payment Services Retail 101

Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

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Retail TouchPoints

JANUARY 27, 2021

The past six months have been tough, even punishing, for many retailers, but there was good news this past holiday season. And in the ecommerce world, that can only mean one thing: online retail giants such as Amazon continue to dominate the market. The influence of consumer confidence on retail sales cannot be overstated.

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Retail TouchPoints

OCTOBER 8, 2020

GameStop plans to expand its physical and digital video game offerings as well as enhance its retail technology infrastructure through the deal. As part of the agreement, GameStop will standardize its solutions on Dynamics 365, Microsoft’s portfolio of cloud-based business applications and customer data platform.

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Games Omnichannel Retail Subscription 242

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

As we step into 2024, the retail sector is undergoing significant transformations in technology, supply chain dynamics, and consumer behavior. Navigating this shifting terrain requires a tailored approach rather than a universal solution for future-proofing retail businesses.

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Payment Services Retail Supplies Omnichannel 98

Retail TouchPoints

MARCH 12, 2021

The elements of Retail 3.0 — marketing personalization, contextual relevancy and customer data-fueled brand-retailer collaboration — have largely become part of our reality. Up to this point, the changes that came to pass in the retail industry were largely evolutions of previous changes.

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Retail Technology Customer Data Books 258

Retail TouchPoints

APRIL 22, 2024

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). However, as retail landscapes evolved and consumer demands became more sophisticated, this linear approach showed limitations.

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Customer Experience Arts Customer Telecommunications 292

Retail TouchPoints

DECEMBER 15, 2022

The convenience retailer and pizza chain’s partnership with Salesforce helped it consolidate fragmented technologies and automate its personalization strategy, allowing Casey’s to send 200 million personalized communications every month with messaging tailored to each customer’s purchasing history.

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Arts Mobile Customer Loyalty Customer Data 256

Retail TouchPoints

JULY 28, 2022

How Can Businesses Bring Virtual Try-Ons to Their Customers? Retailers can offer virtual try-ons within their own ecommerce channels or partner with an ecommerce platform that offers virtual try-on as a feature. Retailers can license AR software to build their own virtual try-on features. Keep customer data safe.

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Retail Customer Data Information Consumer 237

Optimizely

AUGUST 27, 2019

Last week, eTail East 2019 was back in Boston with four days of retail and ecommerce insights from top B2C marketers. The Zaius team came prepared with plenty of cookies, and we even sat in on some sessions in between confessionals to cheer on our customers. . How AI Continues To Change Omnipresent Omni-Channel Strategies.

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Channel Department Stores B2C Recommendation 150

365 Retail

MAY 10, 2024

From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. From balancing personalisation and privacy to data gaps and more, no stone was left unturned. How do I balance personalisation and privacy?

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White Paper Retail Information Customer Data 99

Korona

MARCH 30, 2023

For the past few decades, it’s seemed like every year brings more momentous and impactful technological changes than the next. Within the retail realm, more and more services are integrated, seamless, and efficient. But what are some of the tech trends in retail in 2023? But what are some of the tech trends in retail in 2023?

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Technology Payment Services Small Business Retail POS 52

Retail TouchPoints

NOVEMBER 6, 2023

However, there is some good news for brick-and-mortar retail and malls: Coresight Research recently reported that foot traffic at top-tier malls was up 12% on average in 2022 compared to pre-pandemic 2019 levels, while traffic at lower-tier malls was up 10%. There is little doubt that technology is driving change across the retail industry.

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Retail TouchPoints

NOVEMBER 23, 2021

Establish rigor in your data collection process. No matter how large your business, if you do not prioritize consistent and clean data collection across all business touch points (business data, customer data, marketing data), you will never have clarity in what happened and why it happened, nor the ability to determine what to do about it.

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Retail Mobile Consumer Omnichannel 269

Korona

FEBRUARY 13, 2023

To grow your retail business in today’s landscape, you must go beyond your website or physical store. It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing.

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Multi-channel Channel Payment Services POS 52

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. You want every interaction to embody brand consistency and offer customer satisfaction.

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Channel Customer Jewelry Customer Data 226

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

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Retail Customer Data Customer Experience Social Media 294

Wiser

AUGUST 28, 2023

A well-curated retail assortment bridges the gap between customer preferences and demand for the products offered, ensuring that each item in your inventory adds value to the customer and your business. Understand the demographics, psychographics, and buying behavior of your potential customers.

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Retail Fashion Information Customer Data 146

iVend

SEPTEMBER 10, 2023

A retail point of sale system is an essential in retail. Every retailer needs one, and pretty much all retailers have one. A retail point of sale system is about enabling and recording sales transactions – but it’s also so much more than that. Learn more about how we’re helping retailers around the world.

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POS Retail Point of Sale Multi-channel 111

Retail TouchPoints

SEPTEMBER 8, 2023

Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies to adapt to data deprecation, and introducing or enhancing their organization’s AI capabilities.

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B2C Marketing Technology Customer Data 225

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Stand Out Beyond Free Shipping .

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Customer Loyalty Customer Retail Shipping Costs 197