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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. We used to talk about multichannel, then it was omnichannel. Loyalty programs.

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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. Loyalty to those stores used to be 100% — a top customer would go to Neiman Marcus for everything and not go anywhere else. And earn his stripes he has.

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ICSC Research: New Store Openings Boost Online Sales 6.9%

Retail TouchPoints

“ICSC’s data has always shown that consumers prefer shopping in-store over other channels,” said Tom McGee, President and CEO of ICSC in a statement. While our earlier research on the halo effect demonstrated how physical stores drive web traffic and brand awareness, our latest report dives deeper by analyzing actual spend data.

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A Retailer’s Guide To Optimizing the Omnichannel Experience

Dynamic Action

Summary Customers are no longer shopping via just one channel. Retailers who want to keep up must implement an omnichannel approach. The omnichannel experience entails a customer-centric approach to create a unified shopping experience for customers. What Is the Omnichannel Experience in Retail?

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Reports: Macy’s to Shutter Four Full-Line Stores as it Prepares for Challenging Year

Retail TouchPoints

The closures are part of the retailer’s Polaris growth strategy , which aims to stabilize the department store as it pursues a return to growth. The Polaris strategy, which involves a combination of customer, operations and store footprint-based initiatives, has had mixed success.

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Top 50 Global Retailers: Walmart and Amazon Still Lead, Alibaba Drops Out of Top 10

Retail TouchPoints

Department store chains in all countries continue to lose overall share, though most had a burst of sales in the summer when most countries relaxed COVID-19 restrictions,” Marcotte wrote. The hypermart channel has also stopped growing as retailers have responded to shopper needs for proximity and convenience.

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‘We are in the Business of Emotions, Not Transactions’: Exclusive Q&A with Neiman Marcus Group CTO Bob Kupbens

Retail TouchPoints

As the department store sector aims to reinvent itself for retail’s digital age, iconic retailer Neiman Marcus Group (NMG) is investing rapidly in technologies that will elevate its integrated luxury retail strategy across all channels. So how does NMG see these digital investments leveling up its omnichannel game?