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For Channel Partners, If It Makes Dollars, It Makes Sense: Using TEI To Build The Business Case For Your Channel Program

Forrester eCommerce

A Forrester channel TEI study highlights the economic metrics and the business advantages to choosing to work with that partner. These studies can explain and break down the economics and the outcomes of a partnership investment in real-dollar terms partners understand — not just gold, silver, and bronze.

Channel 195
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Case Study: Increasing One Athleisure Brand's Email Revenue 28%

Groove

For this client specifically, their owned channels, namely email and SEO, are the driving channels behind their online revenue. After analyzing the marketing channels available to this brand, we reached the conclusion that in order to maximize results, this client needed to increase the total number of emails sent to its audience.

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Study: More Than Half of Shoppers Across All Generations Prefer Email Communications

Retail TouchPoints

But the difference between a message that’s welcome and one that’s an intrusive annoyance differs between both generations and platforms, according to a study by Data Axle. ” The right message can differ from channel to channel as well as person to person. To me, email is the new address.

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Best 12 YouTube Channels for Amazon FBA Sellers

Algopix

This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. With these channels at your disposal, you’ll gain unparalleled knowledge, tactics, and strategies, ensuring you outshine your competition and thrive in the Amazon marketplace. Continuous Growth : Learning should be an ongoing journey.

Channel 115
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Study: Why Marketplaces Attract Valuable ‘Power Shoppers’

Retail TouchPoints

“Over the last two years we’ve seen incredible acceleration in terms of customer shopping behavior, and right at the core of that is an accelerated adoption of digital channels. In this regard, the Mirakl study identified three crucial factors for any enterprise marketplace: Seller and product reviews; Fast delivery; and Curation.

Consumer 272
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Study: Why AOV Has Ousted CLV as Ecommerce Executives’ Most Valuable Metric

Retail TouchPoints

“We’ve talked for many years about how digital channels influence the buying journey whether or not the consumer ends up buying in a digital channel versus a physical one. Cost optimization has become more important, but those digital channel costs are higher than they were before,” he said. “

eCommerce 299
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Primark Doubles Down on Sustainability with Durability Standards, Studies and Repair Workshops

Retail TouchPoints

The retailer also has created an online hub with easy-to-follow repair videos that it will share across its social channels. “We Primark hosted 43 sessions in 2022 covering core basic repair skills — from sewing buttons, zips and mending tears to customization tips.

Workshop 248