Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. 71% of consumers feel frustrated when their shopping experience is impersonal.

Customer Loyalty 151

Customer Loyalty eCommerce Customer Recommendation 151

Retail TouchPoints

NOVEMBER 10, 2022

Customer loyalty experts know that the best-run programs do far more than simply boost sales by rewarding members with points and perks. Emeline Berlind, VP and General Manager of Loyalty for Sephora, revealed how the retailer’s approach to loyalty provides it with both strategic and tactical benefits.

Consumer 220

Consumer Gifts Events Customer Experience 220

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. However, this is not the end of a personalized consumer experience; rather, it’s just the beginning. Conversational commerce.

Small Business Retail 252

Small Business Retail Recommendation Consumer Customer Data 252

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: flexible redemption values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Customer Food and Beverages 77

lateshipment

MARCH 13, 2020

Consumers own brand perception. And experience drives how consumers perceive a brand. Be it their journey to the checkout phase or their post-purchase, last-mile delivery phase, it is imperative that you provide customers with an experience that builds trust, is delightful, and creates a positive brand perception. .

Customer Loyalty 242

Customer Loyalty Customer Shipping Costs Shipping 242

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 261

Consumer Supplies Fulfillment Technology 261

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Eyewear brand Bollé , for example, saw a 456% YoY increase in sales at one of its retailers following the launch of the augmented reality (AR) try-out tool for its winter line. “AR

Consumer 255

Consumer Merchant Services Social Media Technology 255

Groove

JUNE 9, 2021

Use A Lead Capture Tool. Jumpstart your email marketing strategy by leveraging a lead capture tool, such as Justuno , to convert more prospects into leads. Specify the rules using a lead capture tool to trigger the pop-up at only at the times you want it to. Delighting Customers. Use A Customer Loyalty Program.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Groove

JULY 23, 2020

Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you. Continue reading for our software recommendations that are guaranteed to help you achieve your eCommerce goals. for customer loyalty programs.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Retail TouchPoints

JUNE 7, 2022

That tried-and-true process has begun to feel like a long-winded chore — consumers today are generally less interested in searching and more interested in discovery. Implicit in this shift is the rise of personalization in the customer experience (CX). Importantly, this subtle shift has enormous implications for businesses.

Recommendation 276

Recommendation Arts Retail Consumer 276

Retail TouchPoints

AUGUST 24, 2023

As retailers gear up for the 2023 holiday shopping season, predicted to be another big year, expect generative AI to influence consumer shopping and buying decisions. It’s also accelerating the creation of virtual and augmented reality experiences, allowing consumers to interact with products in their environments.

Toys 237

Toys B2C Social Media Accessories 237

Retail TouchPoints

SEPTEMBER 19, 2023

Customer experience (CX) optimization is a necessity for ecommerce retailers and other online businesses that want to convert visitors, drive sales and cultivate customer loyalty. The costs of a poor search experience go beyond lost sales and loyalty opportunities.

Customer Experience 256

Customer Experience Customer eCommerce Customer Loyalty 256

Retail TouchPoints

JULY 14, 2023

Artificial intelligence (AI) is reshaping the way brands connect with their customers. Although the impact of ChatGPT and other generative AI tools and plug-ins is yet to be established, these capabilities are being considered a driving force behind how many businesses will gain a competitive advantage.

eCommerce 213

eCommerce Order Fulfillment Fulfillment Multi-channel 213

Kissmetrics

JANUARY 17, 2022

For example: they personalize subject lines companies send them to welcome new customers and acknowledge orders they target consumers who’ve abandoned carts. For further personalization, businesses can use their data and track consumers’ behavior to tailor the emails and increase the chances of a purchase. past purchases.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

SEPTEMBER 18, 2023

And yet Shopify’s VP of Product, Daniel Debow, made a surprise appearance at Accelerate to tout the benefits of Shopify’s new Buy with Prime integration (particularly notable because Shopify initially, and vehemently, rejected Buy with Prime, telling its clients that using the tool would violate their terms of service).

Payment Services 320

Payment Services eCommerce Shipping Costs Multi-channel 320

UpSellIt

FEBRUARY 13, 2019

Customer loyalty is more important than ever. Case in point – Apple, one of the most successful brands in history, has an 87% customer retention rate. Research shows that it is 5 times more cost-effective to convert a returning customer than a new one. So how do we create an emotional connection with customers?

Customer Loyalty 61

Customer Loyalty Shipping Costs Customer Shipping 61

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. consumers have at least one email account, with the average addresses per person totaling 2.5. In fact, in 2022, 55% of businesses texted their customers , according to Simple Texting.

Small Business Retail 228

Small Business Retail Marketing Retail Social Media 228

Retail TouchPoints

AUGUST 18, 2023

And more importantly, how does this “native” status impact the methods brands use to engage these current and future consumers? A panel at the June 2023 Retail Innovation Conference & Expo provided answers and insights in the session titled Gen Z and Gen Alpha: Creating Impactful Brands for the Next Wave of Consumers.

Mobile 235

Mobile PayPal Consumer Customer Loyalty 235

ChannelSale

DECEMBER 1, 2023

A key marketing concept is the consumer journey. By comprehending and utilizing each phase, businesses can sell their products more successfully, increasing sales and customer retention. Awareness The Awareness stage of the consumer experience is when potential customers first become aware of their needs, problems, or both.

Consumer 52

Consumer Management Demo SEO 52

Groove

NOVEMBER 12, 2020

Modern-day businesses will struggle to be successful if they don't understand who their customers are. Understanding your customers and your audience is at the core of inbound marketing , which is the ideology of attracting, engaging and delighting customers. Identify Your Customers' Biggest Pain Points.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

eCommerceFuel

OCTOBER 1, 2020

Customer loyalty is the key to customer retention, meaning repeat customers for your business. The fundamental goal for an eCommerce shop is to attract customers, and ultimately keep them coming. Adapted from a traditional shop model, an eCommerce customer loyalty program is essential for customer retention.

Customer Loyalty 44

Customer Loyalty eCommerce Customer Shipping Costs 44

Groove

FEBRUARY 11, 2019

Abandoned cart workflows use automated emails to redirect consumers back to their carts. Typically, we recommend having four-email set up in your workflow. We specifically outline abandoned cart strategies in a related blog, but in general, we highly recommend this hack because it is proven to increase conversion and drive revenue.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Groove

JULY 2, 2019

We recommend button sizes no smaller than 44 pixels by 44 pixels to accommodate finger tap on mobile devices. If you're interested in learning more, we recommend our related blog about eCommerce checkout best practices. With online scams on the rise, many consumers are still concerned with cyber security issues and identity theft.

Shopping Carts 284

Shopping Carts Payments Live Chat Shipping Costs 284

Groove

MARCH 30, 2020

The ultimate goal of any social media community is to increase consumer trust among your brand. If your current social media branding strategy isn't driving results, follow these tips to increase engagement, customer satisfaction and ROI: Discover your brand's purpose. Use analytic tools to measure activity. Conclusion.

Social Media 195

Social Media Customer Loyalty Consumer Recommendation 195

Wiser

JULY 11, 2022

It’s essential that your business is able to engage shoppers, build customer loyalty, and drive sales. But developing an effective retail strategy takes more than just attracting customer attention. With the right strategies in place, there are many possible benefits for your business, including: Attracting new customers.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

Groove

FEBRUARY 18, 2022

There are many automation tools to choose from in the eCommerce space, but Klaviyo remains at the top of our list of recommendations for our mid-market and enterprise clients. In this blog, we’ll review how Klaviyo flows enable merchants to personalize their communications with customers and improve their overall marketing strategy.

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

Kissmetrics

SEPTEMBER 17, 2021

People love the personal touch, and the ability to send automatic responses helps me build customer loyalty and further establish myself on Instagram. Growth insights : Tools to help you understand what content you’re posting is growing your audience. That’s because the post scheduler feature was banned for years.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Algopix

OCTOBER 15, 2023

Advanced analytics tools and technologies help businesses make sense of this data, providing valuable insights into customer behavior, preferences, and engagement patterns. Consumers now have multiple touchpoints to interact with brands, from desktop and mobile websites to apps and social media platforms.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. AI-recommendations 6.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

Retail TouchPoints

SEPTEMBER 1, 2023

The company reported that it will continue to upgrade its website and mobile app with, among other features, improved search functionality and product details, customer product reviews and more customized product and styling recommendations. We’re trying to attract more customers who look like our current customers.

POS 223

POS Merchant Services Supplies Improvements 223

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

In the rapidly evolving world of retail and consumer packaged goods (CPG), staying ahead of the competition is a constant challenge. AI is reshaping the business world as today’s future-ready retailers and consumer goods manufacturers leverage technology to streamline operations and connect more closely with consumers.

Marketing 95

Marketing Retail Customer Loyalty Games 95

Retail TouchPoints

APRIL 26, 2022

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands, 45% say they aren’t comfortable sharing their personal data in exchange for more personalized experiences. So how can the two coexist?

Customer 204

Customer Retail Information Consumer 204

Retail TouchPoints

MARCH 14, 2023

Returns are essentially the last link to the circle that closes the consumer loop when it comes to a decision.” That’s another piece that is impacting consumers who are price-conscious — when items are on sale, they may buy that when they [otherwise] may have bought something on full price.”

Shipping Costs 234

Shipping Costs Retail Fulfillment Channel 234

lateshipment

APRIL 28, 2024

So, if you’d like to stay noticed by your prospective customers, you have no option but to put your focus to improving customer experience. Not just your peers, but even customers will agree with it. CX makes or breaks customer loyalty.

Customer Experience 130

Customer Experience eCommerce Customer Merchant Services 130