Retail TouchPoints

JULY 29, 2020

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

Omnichannel 253

Omnichannel eCommerce POS Operations 253

Retail TouchPoints

AUGUST 23, 2023

But while they still can add elements of creativity and context to visual displays, they are no longer the hero of the brick-and-mortar experience — largely because they do not fully or accurately reflect the needs of today’s in-store consumers.

Apparel 233

Apparel Accessories Omnichannel Consumer 233

Retail TouchPoints

NOVEMBER 9, 2022

Global downloads of mobile shopping apps were up 16% year-over-year in the first half of 2022 while the number of sessions was up 29% , according to data from the It’s Not Luck, It’s Skill: Make Every Marketing Dollar Count This Holiday Season report by data.ai. Mobile Retailing Requires a ‘Mindset Shift’.

Mobile 222

Mobile Mobile eCommerce eCommerce Shipping Costs 222

Retail TouchPoints

JULY 3, 2023

As consumers, we’ve learned how to adjust to and enjoy new shopping formats. Many of us have become experts at navigating an ecommerce site in seconds, and some of us may even pay for groceries via mobile apps on our smartphones. The cloud also reduces operational, labor and hardware costs while decreasing the risk of data loss.

Consumer 217

Consumer Omnichannel Retail Technology 217

Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 289

Consumer Omnichannel Leisure Supplies 289

Retail TouchPoints

JANUARY 9, 2024

Diversifying advertising budgets with omnichannel media, like digital audio, will help advertisers reach unique and performative audiences at scale, with mere clicks of a button. Retailers have begun leveraging their substantial customer purchase data to inform advertiser’s media strategies. ad spending to increase 5.1%

Retail 276

Retail Omnichannel Channel Mobile 276

Retail TouchPoints

JULY 7, 2021

Omnichannel payment intelligence solution Commerce Signals has launched a transaction-based segmentation library to help digital advertisers reach high-value audiences. Commerce Signals’ capabilities include a view of consumer wallets that unites spending across multiple cards by an individual shopper.

Payments 236

Payments Omnichannel Marketing Mobile 236

Retail TouchPoints

APRIL 6, 2022

Data-driven insights are the key. Ecommerce businesses easily capture data about website visitors, purchase trends, the duration of shopper visits online and much more. Leveraging Data for Stronger Lease Negotiations. Smart Tech is Smart Business.

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Omnichannel Events Operations Technology 259

Retail TouchPoints

JANUARY 26, 2021

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Culled from this agile, iterative survey data, here are six things we learned consumers want from retailers heading into 2021: 1. One in four consumers are shopping more with small brands. on average.

Consumer 311

Consumer Shipping Costs Shipping Small Business Retail 311

Retail TouchPoints

SEPTEMBER 28, 2021

Some say that in the new era of retail, data is gold. For others, data is oil. Whatever valuable commodity data represents, it’s key for retailers in their quest to drive innovation and differentiation in vital areas including marketing, customer experience and product development. These are rules to live by.

Consumer 251

Consumer Customer Experience eCommerce Technology 251

Retail TouchPoints

JULY 21, 2022

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the American Data Privacy and Protection Act (ADPPA). In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner.

Marketing 270

Marketing Consumer Information Customer Retention 270

Retail TouchPoints

SEPTEMBER 20, 2022

Direct-to-consumer brands in particular have been hit hard, with many reporting huge increases in marketing spend in Q1. . More-established channels like TV and direct mail may seem like anathema to digitally native brands, but there is a massive opportunity if these brands apply the same data-driven approach they have employed for years.

Omnichannel 251

Omnichannel Marketing Social Media Channel 251

RTP blog

OCTOBER 7, 2019

We see smart retailers playing to their strengths and investing in creating the sorts of omnichannel shopper experiences that pure play e-Commerce giants can’t. Mobile Isn’t Optional In just two years, mobile will make up 75% of all e-Commerce globally. Target is navigating this trend perfectly in the back-to-school season.

Omnichannel 150

Omnichannel eCommerce Toys Retail 150

RTP blog

JANUARY 9, 2019

The term “omnichannel” gets thrown around a lot — some might say too much — by retailers and industry observers. The seventh annual Retail TouchPoints Omnichannel Survey shows where retailers are succeeding in connecting with the consumer, as well as where they need to improve. Did anything from the survey catch your eye?

Omnichannel 150

Omnichannel Multi-channel Customer Retention eCommerce 150

Retail TouchPoints

MAY 3, 2023

The days of third-party data are over. The cookieless future has settled and users worldwide demand their data be kept private. In this case, we used ID-POS data, which bypasses all the challenges of third-party data as an abundant and rich first-party data source. Still, many questions remain.

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POS Customer Experience Customer Technology 222

Retail TouchPoints

AUGUST 20, 2020

That weapon is an immensely valuable yet often underappreciated asset: data capital, specifically around consumer insights and demand forecasting. In fact, it could be argued that data is even more valuable than oil — and, it’s a renewable resource. The Profit’s In The Data. Data As A Service.

Retail 187

Retail Consumer Goods Omnichannel Mobile 187

iVend

APRIL 17, 2023

iVend for Magento ChatGPT is used by retailers to enhance their omnichannel strategy. Like all forms of AI, it is trained on massive amounts of natural language data, and continues to improve its skills the more it learns. So how does chatGPT play a role in omnichannel retail POS? What is chatGPT?

POS 98

POS Omnichannel Retail Social Media 98

GetElastic

AUGUST 10, 2021

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. Starbucks & Dunkin Donuts. Bank of America. Starbucks & Dunkin Donuts.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

Optimizely

MAY 23, 2019

You don’t need us to tell you that mobile commerce is killing it. More than half of US shoppers have made a purchase using a mobile device, yet at the same time, only 12% of consumers find mobile shopping convenient. Because of that, many marketers assume you need to build an app in order to succeed in mobile commerce.

Mobile 150

Mobile eCommerce Omnichannel Recommendation 150

Retail TouchPoints

JANUARY 4, 2023

While consumers enjoy the benefits of shopping online, they often find the experience uninspiring and lacking a certain je ne sais quoi that accompanies shopping at their favorite stores in person. Ecommerce sites can now highlight products in new and interactive ways that make the discovery process more fun for consumers.

eCommerce 245

eCommerce Omnichannel Comparison Shopping Recommendation 245

Retail TouchPoints

MARCH 1, 2024

The retailer “will be removing physical media and updating our mobile, digital imaging, computing, tablets and smart home departments,” said Barry. “We Rather than bombarding our members with thousands of great member deals, we focus on the most relevant offers based on their preferences and observed member data.

POS 253

POS Omnichannel Mobile Improvements 253

Wiser

SEPTEMBER 28, 2017

To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together. Omnichannel retailers are at a distinct advantage because they already have the cross-channel functionalities. Leveraging Mobile Technology .

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Omnichannel Shipping Costs Demo Channel 189

Retail TouchPoints

SEPTEMBER 19, 2023

The company has successfully helped retailers like American Eagle Outfitters leverage RFID and computer vision-based inventory tracking technology to create a holistic, near-real-time view of inventory across stores to empower both associates and consumers. The pandemic accelerated new consumer behaviors, such as BOPIS.

Omnichannel 245

Omnichannel Shipping Costs Operations Fulfillment 245

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment.

Webinar 249

Webinar Consumer Payments Marketing 249

Retail TouchPoints

AUGUST 19, 2022

Faced with an endless number of brands, product options and channels to shop through, consumers are looking for the perfect combination of “value” and “values.” But consumers aren’t just buying items online and having them shipped to the house. Meanwhile, only 15% said they’re going to spend less.

Technology 241

Technology Shipping Costs Omnichannel Mobile 241

RTP blog

JULY 8, 2019

By Jamie Crespi, Blis Direct-to-consumer brands have been wildly successful the last few years — look at makeup and skincare company Glossier, which was just valued at $1.2 We live in a retail environment where consumers continue to demand more and more of the brands they buy from, or risk shuttering (as we’ve seen with Sears and Payless.)

Consumer 150

Consumer eCommerce Omnichannel Channel 150

Retail TouchPoints

NOVEMBER 18, 2021

Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative retailers that are able to provide fast, efficient omnichannel experiences. In tandem, consumer expectations have grown. Consumers expect immediate gratification. Holiday shopping season is upon us.

Shipping Costs 227

Shipping Costs Retail Omnichannel Supplies 227

Retail TouchPoints

AUGUST 30, 2023

The 2023 Omnichannel Retail Index demonstrates that understanding what customers value and using that information to build long-term customer relationships is essential for survival. There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features.

Shipping Costs 208

Shipping Costs Improvements Live Chat Retail 208

Retail TouchPoints

AUGUST 1, 2023

External economic factors, such as fluctuating interest rates, an unpredictable housing market and persistent inflation have prompted consumers to rethink their spending habits. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits. In 2019, it declined to 6.7%

Retail 236

Retail Shipping Costs eCommerce Consumer 236

Kibo

JULY 22, 2020

Omnichannel Personalization is the practice of creating customer experiences that are informed by real-time data from all channels, and extending them across every touchpoint, to build consistent relationships with the customer everywhere they interact with the brand. Omnichannel Customer Experience.

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Omnichannel Customer Experience Channel Information 71

iVend

MARCH 20, 2024

Mobile POS is one of the fastest growing retail trends – with store associates being armed with devices that run the same cloud-based POS software as the fixed checkouts, enabling payment, inventory management and loyalty anywhere in the store. Mobile POS System iVend mobile POS takes service to customers in the aisle.

POS 52

POS Mobile Payment Services Point of Sale 52

Retail TouchPoints

FEBRUARY 7, 2023

Higher-income consumers are less impacted by inflation and, while aware of higher food, home and transportation costs, still have the funds to drive luxury sales and luxury growth,” said Marie Driscoll, Managing Director, Luxury and Retail at Coresight Research in an interview with Retail TouchPoints.

Payments 275

Payments Omnichannel Payment Services Consumer 275

Retail TouchPoints

NOVEMBER 1, 2022

As consumers increasingly adopt hybrid and omnichannel experiences, retailers must adapt to meet changing consumer expectations. Consumers expect brands to provide seamless access to products and services via mobile apps. American Eagle , for instance, provides in-store self-checkout via the brand’s mobile app.

Payment Services 232

Payment Services Retail Shipping Costs Mobile 232

Retail TouchPoints

MAY 31, 2022

Source: Coresight Research “Building Blocks of the Metaverse: 5G” Both at a consumer and an enterprise level, 5G is still in its infancy, but it’s expected to grow quickly and become the dominant mobile access technology by 2027 reaching 90% penetration in North America within that time, according to Ericsson.

Merchant Services 340

Merchant Services Retail Mobile Food and Beverages 340

Retail TouchPoints

DECEMBER 13, 2023

After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. For example, they need to support omnichannel services like BOPIS, ship-from-store and seamless returns. But underneath this positive blanket statement are a lot of nuances.

Sporting Goods 263

Sporting Goods Technology Omnichannel Operations 263

Retail TouchPoints

JUNE 28, 2023

For example, in-store kiosks can’t support endless aisle experiences if they aren’t underpinned by real-time inventory visibility and omnichannel order management capabilities. “Do All transaction elements and devices need to know about that product and about the consumer.”

Technology 239

Technology Consumer Mobile Operations 239

Kibo

JUNE 10, 2021

Omnichannel commerce is a strategy that connects every sales channel that consumers use to interact with a retail brand. This may include a brand’s website, social media accounts, mobile app, or physical stores. An omnichannel strategy seeks to deliver a cohesive message across all channels. Why Is Omnichannel Important?

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Omnichannel Multichannel Social Media Channel 62