Groove
APRIL 1, 2022
Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.
Retail TouchPoints
DECEMBER 8, 2023
This branded apparel — or merch, as it’s more commonly called — sent consumers into a frenzy. The key to consumers’ hearts lies in the merch partner you choose. While you may not be shipping products worldwide, the benefit of an international company is its extensive network of suppliers, sourcing and tools.
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Kissmetrics
MAY 28, 2021
You can serve multiple areas or ship products internationally or worldwide. How do you attract traffic from consumers based on a particular location? For example, when a tourist searches “Starbucks near me” on Google, you’ll get a map with information on nearby outlets, links to their website, and directions.
Retail TouchPoints
SEPTEMBER 3, 2020
In a survey of consumers conducted by Doddle , 84% said a positive returns experience encourages them to shop with a retailer again. Conversely, 73% of consumers responding to a survey by Returnly said they would not shop with a brand again after a poor returns experience. Returns is just one example.” .
Retail TouchPoints
NOVEMBER 9, 2020
Simply put, consumers are craving convenient and valuable retail experiences, and today’s pandemic has been a catalyst for the rapid acceleration of this global trend. Because now more than ever, prioritizing and truly providing recurring value to consumers is critical to getting a leg up on the competition.
Retail TouchPoints
MARCH 2, 2022
For example, within seven years StockX and GOAT have each grown from nothing to multi-billion-dollar valuations selling sneakers by launching their own marketplaces. However, the ecommerce operator must still source products, negotiate contracts, merchandise, price and support products.
ESW
NOVEMBER 26, 2018
There’s no question that eCommerce is opening up a literal world of opportunities for consumer brands. As Gideon Spanier at Raconteur points out, direct-to-consumer (DTC) brands are “dominating” in retail precisely because they are building relationships with consumers. That’s how you stayed top-of-mind with consumers.
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