Retail TouchPoints

FEBRUARY 16, 2024

Consumers are only one click away from retailers at all times. While this certainly makes online shopping easier, it also means that consumers expect fast, first-contact resolutions during customer service interactions — and unfortunately, retailers can struggle to meet this demand.

Customer Experience 268

Customer Experience Payment Services Improvements Customer 268

Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

Social Media 297

Social Media Multi-channel Consumer Comparison Shopping 297

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

RTP blog

SEPTEMBER 23, 2019

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Instead, they Facetime friends in video group chats after school.

Consumer 150

Consumer Multi-channel eCommerce Apparel 150

BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

Retail TouchPoints

APRIL 20, 2022

As the percentage of purchases consumers make online continues to grow exponentially, retailers are facing a challenge — how to educate online shoppers and close the sale for certain products traditionally bought in person. Provide Face-To-Face Video Consultations to Personalize the Experience and Build Confidence.

eCommerce 297

eCommerce Jewelry Multi-channel Webinar 297

Retail TouchPoints

APRIL 19, 2021

Retail TouchPoints (RTP) : Why are consumers flocking to livestream shopping? Matt Moorut: Livestream shopping allows consumers to discover new products in a channel that they are already using. For younger consumers, this is an extension of the way they behave online. consumers via this channel? .

Multi-channel 175

Multi-channel Live Chat Events Department Stores 175

Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. We do believe the metaverse is going to be a game-changer.

White Paper 236

White Paper Customer Multi-channel Fashion 236

Retail TouchPoints

JUNE 7, 2023

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. Today, it is possible to stimulate all consumer senses online. virtual reality).

Technology 274

Technology Retail Customer Experience Presentation 274

lateshipment

SEPTEMBER 12, 2023

Consumers have evolved so much but this tradition seems timeless. million views and this is one of the first gamification filters that was introduced on a social media platform and users had to use the in-video stickers as shoppable content. Adapt a multi-channel marketing strategy Be where your customers are.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

JANUARY 11, 2023

Recent data from ActiveCampaign revealed brands that run “shops” on social platforms are attracting more customers, with 59% of all consumers (and 76% of Gen Z) saying they’ve discovered new brands this way. Consumers like to feel connected to the brands they support. By implementing a CRM solution, small retailers can compete.

Social Media 274

Social Media Multi-channel Customer Loyalty Shopify 274

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

Retail 284

Retail Social Media Multi-channel Channel 284

365 Retail

JANUARY 28, 2022

With the rise of technology-savvy and smartphone-dependent consumers, more and more companies are starting to invest in digital strategies to stay competitive. What role does video play in a digital marketing agency? Digital marketing agencies in particular have quickly embraced videos. Lead generation action.

Marketing 58

Marketing Social Media Mobile Multi-channel 58

Retail TouchPoints

JUNE 30, 2023

Understanding this process and implementing a relationship and engagement strategy has been a priority for us as we create a dialogue with our consumers that is more than just a transaction. Hosted By Moms, For Moms, the “watch and shop” event gave us another opportunity to bring tips, inspiration and multi-brand gift ideas to our customers.

Customer 253

Customer Workshop Gifts Multi-channel 253

Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. Omnichannel now means not just offering services across channels, but also providing seamless communication that connects all touch points. “As

Consumer 142

Consumer Payment Services Fulfillment Multi-channel 142

Kissmetrics

SEPTEMBER 1, 2021

However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. With B2B, you’re targeting other businesses, whereas, with B2C, you’re targeting individual consumers. Create Multi-Layered Content. Multi-layered content. Multi-layered content. Sure, words are great.

B2B 314

B2B B2C Multi-channel Marketing 314

RetailMinded

NOVEMBER 28, 2023

Major retailers like Best Buy and Bass Pro Shops have embraced the emerging e-commerce format this season, signaling greater awareness and adoption among consumers. Be Entertaining The days of needing a formal studio to create video content are over. Fortunately, the benefits of multi-streaming aren’t exclusive to professional gamers.

Small Business Retail 98

Small Business Retail Social Media Multi-channel eCommerce 98

Algopix

MARCH 11, 2023

Amazon OTT stands for “Over-The-Top” streaming services provided by Amazon, such as Amazon Prime Video. Amazon Prime Video is a subscription-based streaming service that offers a wide variety of TV shows, movies, and original content produced by Amazon Studios.

Multi-channel 92

Multi-channel Shipping Costs eCommerce Channel 92

TalkingRetail

MARCH 9, 2021

The multi-million pound campaign is aimed at 25- to 34-year old consumers, spearheaded by TV advertising on ITV, Sky and Channel 4, as well as video-on-demand and online content running between 19 April until. This story continues at Updated Beefeater pack design supported by marketing campaign.

Multi-channel 78

Multi-channel Marketing Channel Consumer 78

Kissmetrics

MARCH 12, 2021

Radha Beauty took a real-time, multi-personality approach to their integrated campaign. In addition to influencers sharing their experiences with the razors and a coupon code to push sales, the company integrated video bumper ads and other in-video ads. Examples of Paid Ads Integrated with Influencer Campaigns. Conclusion.

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Retail TouchPoints

DECEMBER 2, 2022

Leveraging social media to ensure the store’s product offerings stay in sync with consumer demand. From Pushcart to Multi-Generation Local Business. At the end of the day we are a small business, so managing different selling channels can be challenging,” explained Skye.

Social Media 281

Social Media Multi-channel WooCommerce eCommerce 281

Ecommerce Platforms

FEBRUARY 3, 2022

The 36-year-old Viya, China's top livestream seller, has broken many sales records since her first appearance, in 2016, on Taobao Live (an Alibaba-owned live-streaming channel). Standing from consumers' points of view, they build honest relationships with customers in the process. for consumer goods and 10.6% Source from KPMG.

Merchant Services 104

Merchant Services Payment Services Social Media Multi-channel 104

Ecommerce Platforms

NOVEMBER 28, 2022

Uscreen pricing is likely to be one of the first things you consider when you begin to assess whether the video on demand (VOD) platform is right for your business. Ultimately, Uscreen is an all-in-one platform video on demand hosting, creation, and promotion. White label video streaming service. Video player with full HD.

Payments 104

Payments Payment Services Subscription Webinar 104

GetElastic

SEPTEMBER 1, 2021

Some of the key B2B consumer trends we’re seeing today include: Online shopping is here to stay and customers are showing preferences for digital self-service. Consumers are looking for convenience in their ecommerce experience - fast and free shipping. Company to consumer messaging. Mobile commerce is on the rise. Quote option.

B2B 147

B2B eCommerce B2C Payment Services 147

ROI Revolution

SEPTEMBER 19, 2023

Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.

Multi-channel 78

Multi-channel Channel Marketing Games 78

Retail TouchPoints

JULY 28, 2020

In fact, recent research from McKinsey finds consumers indicating they will adopt long-term behavioral changes beyond COVID-19. Consumers have had their options severely limited — and the idea of returning to typical social behavior like retail shopping is now fraught with risk. And here’s a video to explain how it’s used.

Retail 202

Retail Mobile Multi-channel Technology 202

Ecommerce Platforms

JANUARY 6, 2023

Launched in 2015, Uscreen enables content creators to assemble, manage, and monetize their video library and establish streaming and subscription services delivered via a secure, custom environment. Its focus is very much on video-based content. Uscreen is primarily designed for hosting a variety of video content.

Payments 104

Payments Payment Services Subscription PayPal 104

Omnisend

DECEMBER 14, 2023

Ecommerce apps can extend functionality and performance in areas, such as: SEO Order fulfillment Payment processing Marketing automation Inventory management Customer support Typically, ecommerce apps fall into these categories: Business-to-Consumer (B2C) apps: Connect businesses with end consumers.

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

GetElastic

OCTOBER 21, 2022

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eCommerce 113

eCommerce B2B Social Media Multi-channel 113

Kissmetrics

FEBRUARY 26, 2021

In a nutshell, a limited offer sale is any deal, discount, or reward you offer to consumers who make a purchase during a certain period. Every year, Black Friday sales seem to hit a new record, with consumers spending more and more. Video Ad Campaigns. Video ads show up before, after, and sometimes in between YouTube videos.

Merchant Services 288

Merchant Services Mobile Social Media Multi-channel 288

Retail TouchPoints

JULY 9, 2020

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Trend 1: Evolving Consumer Priorities Could Depress Luxury Spending. trillion in current exchange rates.

eCommerce 274

eCommerce Travel Social Media Consumer 274

Kissmetrics

DECEMBER 3, 2020

Despite what the haters say, direct mail is still holding its own against other marketing channels. Every great marketing strategy uses multiple channels. When someone scanned the code with their phone, it sent them to a video that encouraged them to spend $20 on someone less fortunate during the holiday season.

Social Media 361

Social Media Multi-channel Marketing Electronics 361

RTP blog

NOVEMBER 26, 2018

By Ryan Elich, Jazva Building a successful online marketplace forces you to think carefully about the products and services that today’s consumers want. Your online store isn’t successful until consumers start to trust your site and buy from it repeatedly. Success comes from attracting and retaining shoppers.

Payment Services 150

Payment Services eCommerce Shipping Costs Multi-channel 150

GetElastic

APRIL 3, 2023

Today’s market requires the flexibility to reach customers across touchpoints and channels whether through mobile, in-person, or in-store. However, the conversation has now shifted from not just reaching the various touchpoints, but to creating a unified experience across channels. What does a unified customer experience look like?

Multi-channel 78

Multi-channel Omnichannel Jewelry Demo 78

Ecommerce Platforms

APRIL 5, 2023

Versatile and flexible, Ecwid ensures any business owner can start selling products across a range of channels and platforms. Plus, thanks to Ecwid, the organization has been able to link its store to a range of social media channels. I’m particularly impressed by the built-in booking form for reservations.

Social Media 104

Social Media Payments Multi-channel Jewelry 104

SellBrite

DECEMBER 20, 2019

But as businesses experiment and try to give consumers what they want, the online retail space is changing rapidly. It also takes away from choice overload — the idea that access to too many choices makes decision-making more difficult and less satisfying — which can be a relief to consumers. Take Bonobos, for example.

eCommerce 184

eCommerce Social Media Merchant Services Payment Services 184

Retail TouchPoints

MAY 5, 2021

Propelled by new technologies and heightened consumer demand, some segments that had been slower to gain traction online finally moved into the digital fast lane — cars , adult beverages and even trees , to name just a few. And yet, the consumer demand is there, and it’s becoming hard for retailers to ignore, no matter their category.

Automotive 278

Automotive Food and Beverages eCommerce Consumer 278