Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Many stores, including retail giants Walmart, Target, Best Buy, DICK’S Sporting Goods and Urban Outfitters, introduced or expanded game-changing buy online, pick up in-store (BOPIS) capabilities in 2020.

Payment Services 197

Payment Services Payments Retail Sporting Goods 197

Retail TouchPoints

JUNE 23, 2022

However, with the prevailing winds of retail moving in the direction of “channel integration,” “omnichannel,” “frictionless experiences,” (insert your favorite buzzword here), the broad consensus among retail experts is that ecommerce spinoffs are a terrible idea. The push toward omnichannel retail isn’t going away either.

eCommerce 277

eCommerce Omnichannel Channel Department Stores 277

ESW

JULY 6, 2023

Customers don’t have to have a bad experience to be dissatisfied with a brand’s online store. They just have to have a non-Amazon experience. Key Features of the Amazon Experience (and How Brands can Apply Them) So if Amazon is the standard, what do customers experience that sets the site apart?

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

MARCH 25, 2022

One-third are inspired by social media before buying that new sweater, electronic gizmo or video game, according to the PwC study Gen Z is Talking. Consequently, this is a medium that retailers must seriously consider in order to reach the customers of the future. These include NFC, omnichannel and wallets like Apple Pay.

Payments 271

Payments Payment Services Social Media Electronics 271

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Now, consolidating gains can help retailers focus on the customer experience to improve loyalty and potentially capture new markets. First-Party Data Marketing Is The New Norm.

Payment Services 81

Payment Services Small Business Retail Marketing Retail 81

Retail TouchPoints

JANUARY 24, 2023

Profitability is the Name of the Game Retailers will be looking for strong returns on investment throughout the enterprise, which means potentially putting projects with a longer-term payback — like the metaverse — on the back burner.

Food and Beverages 276

Food and Beverages BigCommerce Home Furnishings PayPal 276

Retail TouchPoints

NOVEMBER 1, 2023

It might sound strange to say this about a place where some 80% of transactions actually take place, but brick-and-mortar stores represent an underutilized resource, according to Sarah Jarvis, co-author of the second edition of Omnichannel Retail: How to Build Winning Stores in a Digital World.

Books 276

Books Omnichannel Payments Mobile 276

Algopix

OCTOBER 15, 2023

Improved Customer Experience Customer experience is a critical factor in eCommerce success. Customers are more likely to make repeat purchases and become loyal advocates when they have positive experiences. Cross-channel tracking allows businesses to personalize their marketing efforts at scale.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

lateshipment

NOVEMBER 26, 2023

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Retail TouchPoints

AUGUST 14, 2020

Priorities may be changing, but retailers still need to provide a superior customer experience, added webinar panelist Caila Schwartz, Senior Industry Strategist at Salesforce Commerce Cloud. Successful retail marketers are embedding their brands within the platforms and devices that are most popular with their customers.

Webinar 273

Webinar Consumer Payments Marketing 273

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Emerging Trends in Retail Customer Loyalty Programs If you’re ready to implement a loyalty program for your retail business, it’s essential to understand the current market and future forecasts. Lack of Customer Engagement Lack of customer engagement is another common challenge to executing customer loyalty programs in retail.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

Retail TouchPoints

AUGUST 25, 2023

For CPG brands, this is a prime opportunity to prioritize their consumer communications and use data from these interactions to home in on their most effective marketing strategies. Marketers will see smooth sailing, with access to customer data and communication channels they previously couldn’t gather.

Retail 243

Retail Social Media Consumer Channel 243

Optimizely

AUGUST 21, 2017

The conference brought together an audience of retailers large and small, alongside expert speakers who shared a number of cutting-edge ecommerce and omnichannel strategies. If your site is not responsive and doesn’t have a mobile checkout, you’re out of the game.”. eTail East 2017 was a huge success.

Mobile 180

Mobile Magazine Fashion Omnichannel 180

Smile.io

AUGUST 1, 2022

The good news is that you're probably already using two powerful channels to retain customers⁠—email and SMS. Here are five ways you can use both channels  to increase retention and keep your customers around for life. An omnichannel strategy means email and SMS keep your communications in one place.

Merchant Services 73

Merchant Services Marketing Payment Services Omnichannel 73

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 141

Consumer Payment Services Fulfillment Multi-channel 141

Omnisend

APRIL 25, 2021

Choose marketing software that features the following characteristics, which are essential to enabling the automation that will power efforts: Captures comprehensive customer data Employs workflows Delivers robust reporting Segments customers based on behavior. Order Thresholds.

Shipping Costs 78

Shipping Costs Retail Recommendation Gifts 78

Omnisend

JUNE 15, 2021

These trigger when a customer enters a specific lifecycle stage. This works in tandem with efficient segmentation and omnichannel marketing. . The Tech & Features Needed to Easily Perform Customer Lifecycle Marketing. This includes your marketing activities and customer data. With Omnisend, this is made simple.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

Dynamic Action

SEPTEMBER 11, 2017

DynamicAction’s Co-founder and Chief Data Scientist recently penned How Amazon Does Data—And What you Can Learn From It — a retail strategy white paper containing 8 tactical lessons from Amazon’s playbook. Lesson #1: Form a complete view of the customer experience. Amazon’s operating model is centered on the customer.

Operations 59

Operations Shipping Costs Retail Merchant Services 59

Retail TouchPoints

JANUARY 5, 2023

s track record of staying one step ahead of the competition is enabled by: A forward-looking data management strategy that combines insights from dozens of data inputs; Strategic use of that data across customer experience, marketing and product development; and. Data is at the Center of Everything’.

Customer Experience 301

Customer Experience Customer Data Consumer eCommerce 301

Retail TouchPoints

JUNE 30, 2022

Just how much do people value a high-quality customer experience (CX) nowadays? According to research by PWC , consumers are willing to pay up to a 16% price premium for a product or service that comes with a superior customer experience. Providing heightened security around the communications network.

Omnichannel 245

Omnichannel Customer Experience Channel Technology 245

Omnisend

NOVEMBER 11, 2022

It is an omnichannel email marketing automation app that helps online stores and ecommerce businesses generate more sales. It is one of the most amazing plugins for Wix that gives you complete ownership of your customer data and interactions. Social media can be a game-changer for online businesses in this digital age.

Social Media 97

Social Media Payments Shipping Costs Payment Services 97

Retail TouchPoints

JANUARY 2, 2023

The weakest links in supply chains are mostly targeted by the attackers, with irreparable impact on business performance and customer experience for the retailers. Fetching useful insights from customer data. Leverage data and analytics to aid digitalization. Troubleshoot internal challenges.

Supplies 317

Supplies Retail Technology Omnichannel 317

Retail TouchPoints

DECEMBER 28, 2021

Retailers selling online have benefited from the ecommerce surge engendered by COVID-19, but as with anything else in this industry, they can’t afford to rest on their laurels — particularly as reopened physical stores up their game. Moving Closer to the Omnichannel Ideal. That omnichannel view of understanding is terribly important.”.

eCommerce 274

eCommerce Omnichannel Fulfillment Order Fulfillment 274

Kibo

NOVEMBER 1, 2021

Omnichannel shopping isn’t just a passing trend. It’s clear there’s an enormous need for retailers to provide high-quality omnichannel shopping experiences, but meeting consumers’ expectations means retailers must master omnichannel order management. What Is Omnichannel Order Management?

Omnichannel 114

Omnichannel Management Multichannel B2C 114

Sailthru

AUGUST 13, 2018

Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. When it comes to delivering a modern, omnichannel shopping experience, jewelry brands perform poorly relative to other categories, according to our Retail Personalization Index evaluations.

Jewelry 60

Jewelry Gifts Recommendation Live Chat 60

Sailthru

AUGUST 13, 2018

Most jewelry purchases do happen in-store, but the customer journey is longer and more complicated than ever, with many digital touchpoints along the way. When it comes to delivering a modern, omnichannel shopping experience, jewelry brands perform poorly relative to other categories, according to our Retail Personalization Index evaluations.

Jewelry 60

Jewelry Gifts Recommendation Live Chat 60

Retail TouchPoints

AUGUST 31, 2022

And 64% of all consumers have purchased a virtual good or taken part in a virtual experience or service in the past year.”. Prediction 2: Operational Excellence will Help Omnichannel Retailers Stand Apart. Further digitizing the in-store side would maximize speed and convenience while empowering the customer.

Omnichannel 269

Omnichannel Toys Shipping Costs Sporting Goods 269

Retail TouchPoints

MAY 5, 2021

The result of this integration is a more consistent customer experience that can be mapped and optimized throughout the journey, from discovery to purchasing and aftercare. Another dimension to the ‘convenience’ experience is contactless delivery of services and products.

Multi-channel 204

Multi-channel Retail Technology Sporting Goods 204

Omnisend

NOVEMBER 5, 2020

As such, if you’re not already using WooCommerce marketing automation to facilitate omnichannel marketing, you need to start now — it’s a game-changer. Omnichannel communication empowers you to connect with customers in ways (and times) that are more likely to prompt engagement. Get My Copy.

WooCommerce 148

WooCommerce Marketing Omnichannel Channel 148

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Retention Customer Data Omnichannel 134

Algopix

JULY 24, 2023

Key Features of Order Management Systems An Order Management System (OMS) is a critical tool for eCommerce businesses looking to streamline their order processing and enhance customer experience. This feature prevents overselling and stockouts, minimizing the risk of disappointing customers.

Payment Services 78

Payment Services Merchant Services Operations Management 78

Smile.io

OCTOBER 30, 2023

allowing you to visually showcase the benefits customers can receive. answering all customer questions.  Reward customers for omnichannel engagement  From Shop Pay to Shopify POS, Shopify Plus is packed full of features that enable ecommerce brands to optimize conversions, reach more customers, and scale faster than ever.

Shopify 72

Shopify Merchant Services POS Omnichannel 72

BigCommerce

DECEMBER 13, 2017

You simply have to know how to play the game. Try as best as you can to focus on your customer experience and conversion rates. For direct-to-consumer players, think of Amazon as customer acquisition. Whenever customers search for products on Amazon, the search engine displays many similar products.

Shipping Costs 414

Shipping Costs Marketing Merchant Services SEO 414

Optimizely

JUNE 28, 2018

Average order value (AOV) – Tracks the average dollar amount spent each time a customer places an order; calculated by dividing the total number of sales revenue by the total number of order. Omnichannel marketing – Unifies your sales and marketing messaging to create a single integrated experience of your brand across channels.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

UpSellIt

AUGUST 3, 2023

Ecommerce segmentation and personalization are two independent, but complementary strategies used in the field of online retail to enhance customer experience, improve conversion rates, and drive sales. Two of the best ways you can capitalize on this are by leveraging segmentation and personalization. What is Ecommerce Personalization?

eCommerce 107

eCommerce Recommendation Accessories Customer Loyalty 107

BigCommerce

DECEMBER 20, 2017

Localization, Personalization and Customer Experience. Localization is a segment of personalization, and all personalization aims at bettering the customer experience. What is customer experience? Customer experience historically has involved WOW’ing the consumer. But that’s just not true.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Ecommerce Platforms

OCTOBER 14, 2019

B2C ecommerce websites and businesses evolved quickly, leaving B2B portals far behind, and today, they provide a richer customer experience than most B2B ecommerce portals. Also- they're omnichannel, meaning they allow the ability to engage cross-platform, providing deeper personalization. The problem? What's a buyer persona?

B2B 132

B2B eCommerce Payment Services Multi-channel 132